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The Complete Influencer Marketing Glossary of Terms

The Social Media Hat

Understand the terms and phrases most commonly used in Influencer Marketing. The post The Complete Influencer Marketing Glossary of Terms appeared first on The Social Media Hat.

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Ethics in Social Media: A Glossary | Bare Feet Blog

Bare Feet Studios

I thought it would be handy for those of you new to social media ethics to have a glossary of terms and issues that have arisen. He lost some followers too though many said K-Mart was smart to find such a popular person of influence with whom they could spend very little money and gain an incredible amount of publicity.

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How to Calculate the ROI of a Social Media Influencer Over Time

Keyhole.co

Influencer marketing is all the rage. Jump Links: Influencer Social Media Metrics How to Calculate the ROI of an Influencer Influencer ROI Calculation Examples. Collaborating with an influencer is a great way to fast-track your success, but how do you calculate the ROI of working with an influencer?

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Vanity Metrics: Definition & Examples for Marketing

Hootsuite

In the words of the all-mighty Hootsuite glossary : A vanity metric is an analytics item that can be measured but is not a signifier of real return on investment. Sure, these numbers can offer a quick ego boost, but the truth is, they often fail to reflect the true engagement and influence of your brand on your business’s bottom line.

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What You Can Learn From Web TV

Small Business Mavericks

The most interesting difference between traditional TV and Web TV is that the audience can influence the story line as it develops. Consider: Fans that watch Web shows have the ability to write comments that provide immediate influence on the plot of a series. And, actually, I agree.

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5 Current Internet Marketing Trends With Staying Power | Small.

Small Business Mavericks

They’ll be major influences to online marketing for a long time. What You Can Learn From Web TV » 5 Current Internet Marketing Trends With Staying Power Trends come and go, but not all trends end up going. Can you blame them? I think longer content is in, and to be truthful, longer content will always have great benefits.

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How Do I Measure Hashtag Performance?

Keyhole.co

Gain Insights: The tool will show you your hashtag’s top posts, related topics, top influencers, websites, and audience demographics. Which Hashtag Metrics Should I Track? Analyze Key Metrics: Using the metrics above, analyze your hashtag’s performance. Create Reports: Generate and share social media report to your key stakeholders.

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