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4 Ways To Tap Into Local Markets

Harp Interactive

Geotagging and local search optimization are two technology-based solutions that savvy marketers are using to attract the crucial local market segment. 4 Tips To Extend Market Reach Through Local Search Optimization & Geotagging. Google has added geotagging to Blogger. Foursquare allows for check-ins.

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#SproutChat Recap: Using Keyword Search for Twitter & Instagram

Sprout Social

With Twitter search operators , social media managers must take advantage of complex search queries to engage with a larger community. A1: Test out terms and see which get the best results via: IG Location, Twitter, or IG hashtag. Take Advantage of Geotagged Content. And markets that you're in – or want to be in.

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Understanding and exploring core social media features

Sprout Social

Here’s an example of an interactive bio from Semrush’s Twitter account : Lead generation Social has features dedicated to generating leads, like mobile-optimized ads that capture customers details while offering a lead magnet. Use the analytics feature to tailor your social media marketing strategy and prove ROI.

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How to Use Instagram to Expand Business Reach

Rebekah Radice

In fact, in a recent Forrester study , it was found that, “Instagram delivered 58 times more engagement per follower than Facebook, and 120 times more engagement per follower than Twitter.”. Your friends, fans and followers on Facebook, Twitter, Tumblr and Google Plus need to know about your Instagram profile. Are you on Instagram?

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4 Tips to Fuel Your Instagram Campaign to Success

Convince & Convert

Instagram is a great tool for capturing fan and customer excitement in the moment, but in order to understand the magnitude of the effectiveness of visual marketing, it helps to take a look at the numbers: 90% of information transmitted to the brain is visual, and visuals are processed 60,000X faster in the brain than text. source ].

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Are Social Media Monitoring Tools Really Expensive?

agora pulse

With Agorapulse, for example, you can track mentions, set specific alerts and listen out for keywords, hashtags and geotagged posts. This is especially true for marketing agencies and mid-sized businesses. When you are bootstrapping, you can mostly get away with stringing together a marketing kit from a bunch of trials and free tools.

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3 Tips for Covering Live Events on Social

Likeable

Whether your brand is a participating sponsor at a major conference or hosting an event of its own, there’s no question that live events are a major investment for marketers. Use channels like Twitter and Instagram to answer customer questions or troubleshoot issues on site. Before the Event: Drive Awareness, Intention, and Planning.