Hootsuite

MARCH 26, 2024

If there’s one thing social media marketers need more of, it’s time. More time to execute their social strategy, to create content, and to engage with customers. But since you can’t get more time in your day, the next best thing is to use social media collaboration tools to get everything done. Clear data.

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Ignite Social Media

JANUARY 27, 2021

Below we outline some best practices when it comes to going dark on social media. . When to Go Dark on Social Media. We decided to go dark for the day as we didn’t want our clients to waste dollars or publish content that wouldn’t resonate as there were other things on the minds of the audience.

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Visually SM

JULY 31, 2020

If you haven’t already made substantial investments in video content for social media platforms, then it’s about time to get started. Of course, you can always post the URL to any old video that you already published. Why use video for social media? Facebook is a good social media for longer videos.

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Social Media Strategies Summit

MAY 27, 2022

As a marketer, it’s important to balance how much time you spend on social media and the results you get. That’s where time-saving strategies for social media management can help you. Expert marketers use these strategies to get the most out of their social media marketing efforts. Social media platform.

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Ignite Social Media

JULY 29, 2021

Below, we break down our favorite tactics and content types you can incorporate into your editorial planning to entice audiences to engage with your brand on social media. If your social media team is looking for assistance with optimizing your content strategy, contact us for assistance. . Social You Should Know.

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Social Media Today

OCTOBER 15, 2019

Facebook has published a new report which looks at the benefits of adding Stories placement to your Facebook News Feed ad campaigns.

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Sprout Social

JUNE 30, 2021

Social media marketing seems to get more complex by the day as platforms add more features and more ways for businesses to reach their audience. The latest craze that nearly every platform is jumping on seems to be social media stories. What are social media stories? Instagram Stories.

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Social Media Today

SEPTEMBER 8, 2020

Pinterest has published a new overview of improvements to its feed ranking system, which also includes notes on its increased focus on video.

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Feed Feedly Video Overview 215

yMarketingMatters

FEBRUARY 8, 2018

I have read nearly every blog and article out there, and attended Facebook discussions and webinars by so many experts in the industry from John Loomer , Josh Constine (Techrunch), Fortune , Mari Smith , to Mike Stelzner from Social Media Examiner , and many more. #Facebook News Feed Changes. Don't Panic. 2% at best). BONUS TIPS.

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Social Media Today

DECEMBER 17, 2021

The guide covers all aspects of uploading your product catalog to Pinterest in order to optimize your listings.

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Products Feed Feedly Publishing 208

Keyhole.co

MARCH 24, 2024

In this exponential success, social media played a significant role. But how did they hit the marketing bullseye with their social handles? Analysis of Airbnb social media accounts Airbnb’s target market includes regular travelers with a budget crunch, families looking for unique experiences, and business travelers.

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Webbiquity SMM

MARCH 15, 2018

With so many different social media scheduling tools to choose from, there’s something for everyone. Every business has its own set of goals when it comes to social media marketing, so it makes sense that they’d use different tools based on those objectives. What are your goals from social media marketing?

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agora pulse

JANUARY 6, 2021

Bonus Material: Free Social Content Calendar. How can a social media manager do it all? Here’s a look at the daily routine of a social media manager. Use my daily schedule for social media managers to create your own custom checklist and optimize your workflow. Check Paid Social Campaigns.

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Sprout Social

FEBRUARY 2, 2023

In this piece, the team behind Figo’s social media presence shared their tips for maintaining a regular social cadence and translating results to larger company goals. Why social media consistency matters for brands Consistency on social media isn’t just nice to have: it’s a non-negotiable for long-term success.

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Oktopost

MAY 23, 2023

This is the practice of putting old, previously published content to use elsewhere. The right social media marketing platform will offer 360° insights into how your posts perform, making it easy to identify content that’s ripe for repurposing. But social conversations and trends occur in cycles.

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Social Media Content Marketing ROI 91

Pam Moore

JANUARY 30, 2018

These changes impact every business, brand and publisher using Facebook for business purposes. Yesterday I saw a Facebook ad from a large social media industry event host with an image and big words reading “Facebook Apocalypse.” If this isn't an attempt at media manipulation to drive an agenda, I don't know what is.

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Hootsuite

JUNE 16, 2021

It’s the question that launched a thousand sleepless nights: “How often should I post to social media?”. Of course, there’s much, much more to a successful social media strategy than just posting the optimal number of times: it’s not a magic formula, let’s get that straight. But how much is too much?

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Janet Fouts

JANUARY 28, 2018

With so many different social media marketing tools to choose from, it can be difficult to find the right solution; one that helps you save time and helps you improve your results. But, not just any social media scheduling tool will do. Social media calendar. Social media analytics. Agorapulse.

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Pam Moore

FEBRUARY 6, 2018

Facebook recently announced big changes to the Facebook News Feed algorithm that impacts publishers, brands, celebrities and just about any business or human being who wants to conduct any type of business utilizing Facebook. Social Profit Factor Training Academy and Marketing Nutz Can Help! It's no longer about quantity over quality.

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Hootsuite

AUGUST 16, 2023

In the vast foggy sea of digital marketing, your social media planning tools can light the way forward. As social media sailors ourselves, we’ve navigated uncharted waters, and know that it requires more than luck to get to where you want to go. What is a social media planning tool?

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Social Media Today

APRIL 12, 2022

The new initiative will enable publishers to connect their RSS feed into Snap to keep their Stories up to date.

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Sprout Social

NOVEMBER 18, 2020

There are so many elements that go into social media videos including subtitles, length, details and sound. Here you’ll find all the resources you need from the basics of establishing a social video strategy, to analyzing your results and refining your approach. Social Media Video Basics.

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Social Media Video Strategy Tips 109

Ignite Social Media

JULY 1, 2016

While it does make sense that a social media sites such as Facebook (originally designed as a platform for students to communicate) try to focus more on personal connections, publishers are concerned as to how it will affect their traffic as more personal connections will be pushed to the top.

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agora pulse

DECEMBER 9, 2020

Bonus Materials: FREE Social Media Content Calendar. What are the best times to post on social media? Here’s a look at why that is and how to find the best time to post your social content. The right time to publish depends on several factors, including: Your brand’s industry. The answer can vary.

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Social Media Social Media Management Instagram Patterns 176

Postcron

MARCH 8, 2021

However, you can only publish posts in your Feed. Optimize the aesthetics and quality of your posts with ArtStudio , the ideal tool for designing your posts for all your social networks. Integrate WhatsApp to your social media strategy with Postcron’s free link generator. It’s quick and easy! That is all!

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Sprout Social

AUGUST 17, 2022

Is it time to step up your social media monitoring ? With so many networks and interactions across social media, tracking your engagement data can be tricky. According to the Sprout Social Index™ , 60% of brands analyze their social data daily. 10 social media monitoring tools that should be on your radar.

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Buffer Social

JULY 7, 2022

Yesterday, after two years of waiting, Instagram unveiled its Reels API to all social media management platforms. We were so excited we started building immediately and now … Today, drafting, scheduling, and auto-publishing Instagram Reels are now available in Buffer. Want to try it out? But is all of it true?

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Publishing Instagram API Video 86

Hootsuite

MAY 31, 2023

Are you ready to tap into ChatGPT social media success? Social media managers have suffered too long with tedious, manual tasks. Luckily, ChatGPT, a conversational artificial intelligence (AI) tool that generates human-like content, promises to make social media success more attainable.

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Pam Moore

FEBRUARY 24, 2018

By now we should know that when it comes to social media and digital marketing, the only guarantee we have is change. Mark Zuckerberg recently announced that the news feed algorithm will be changing in a way that impacts brands and publishers. It is one thing we can count on. It is true that big changes are coming to Facebook.

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Hootsuite

JANUARY 5, 2023

Hootsuite personalizes your recommended publishing times for each social profile based on the previous 30 days of analytics and engagement across your accounts. Or, choose your own time to automatically publish the Reel to your account. Reposting Reels on Instagram can help you make sure that every Reel gets seen. Get Started.

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Sprout Social

OCTOBER 6, 2022

If you’re a social media marketer, chances are you’ve been asked, “but how do we go viral?” Most marketers undoubtedly want the audience growth and attention that comes from achieving a social media viral video. In fact, it’s the dream of many social media managers. What makes a social media viral video?

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Sprout Social

AUGUST 3, 2023

In the span of 26 years, social media has transformed from a simple communication tool to a powerful marketing platform. And as a result, so has the role of social media managers. From content creation to community management, the responsibilities of social teams have expanded significantly.

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Sprout Social

OCTOBER 11, 2022

Whether you’re in PR or a Social Media Manager, knowing how to navigate online interactions is important. Managing social media moderation is especially critical to plan ahead for as news becomes more continual and even more immediate. What is social media moderation? Enter social media moderation.

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Jon Loomer

JANUARY 11, 2018

Facebook dropped a potential bombshell of an announcement today — at least on brands and publishers. “The research shows that when we use social media to connect with people we care about, it can be good for our well-being.” That’s how freaking convoluted this is. And it’s starting to take over.

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Sprout Social

DECEMBER 2, 2020

In order for social media marketing to work, you need an audience. Use the strategies in these Sprout resources to help you refine your strategy to expand your reach and successfully engage your social media audience. Otherwise, you’ll fall into the trap of aimlessly publishing content. Planning & strategy.

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Hootsuite

NOVEMBER 28, 2022

There’s nothing more convincing than a friend’s endorsement — especially on social media. That’s why a social media advocacy program is the best way to show the benefits of your products instead of telling your customers why they should care. What is social media advocacy?

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agora pulse

NOVEMBER 27, 2019

There is some hope that Instagram will release API functionality that permits direct publishing and scheduling of Instagram Stories via third-party tools—but that’s not an option today. Social media and the Story format, in particular, is supposed to be ‘vivre l’instant présent’” –live in the moment. No scheduling.)

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