Sprout Social

FEBRUARY 6, 2023

With so many competing social media ecosystems, it can be overwhelming to keep track of all the features. But we’ll discuss the common social media features brands benefit from the most and a few untapped features to consider. Most experts will tell you there’s no right way to do it. And we agree!

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Features Social Media Curation Geotagging 101

Harp Interactive

MARCH 31, 2010

The client wants to know if their social media campaign is working! They want to understand how social media marketing will meet their goals before they commit to a budget allocation for a “mythical campaign&#. Social media sharing / participation (activity on key social media sites, e.g. Facebook, Twitter, Digg, etc).

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Analytics Social Media Trendrr Digg 350

Social Media Network Marketing

MARCH 5, 2024

Tired of your social media content getting lost in the endless scroll? ❤️ Social Media platforms are brimming with interactive features designed to grab attention and spark meaningful connections ❤️ with your audience. Ready to take your social media engagement to the next level? Why Go Interactive?

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Features Engagement Social Media Metrics 56

Oktopost

AUGUST 16, 2023

Instagram, the quintessential social media platform for visual content, has rolled out a groundbreaking update to its API—enabling the sharing of Instagram Stories. This comes as a golden opportunity for businesses, especially those who’ve integrated Instagram into their social media marketing strategy.

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Features Instagram API Social Media Management 62

Buffer Social

MARCH 6, 2017

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. Where do you turn for meaningful stats on your social media marketing ? I’m grateful for the insight from some truly incredible tools that help make sense of the actions I take on social media.

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Analytics Social Media Tools Klout 111

Keyhole.co

AUGUST 30, 2023

XHiring is Twitter’s new feature that aims to streamline the job recruitment process. The feature capitalizes on the vast reach and influence of X, ensuring maximum visibility for job listings while providing job seekers with direct access to opportunities. We’ll see how quickly companies adopt these new features.

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Features Twitter Press Release Influencer 64

Social Media Strategies Summit

MARCH 6, 2024

You spend time planning and creating content for multiple social media platforms. When HubSpot asked social media marketers about their biggest challenges, “ reaching our target audience ” came in second place, only behind “ creating engaging content.” Google Analytics can be an unlikely ally here.

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Social Media How To Survey Analytics 213

Buffer Social

OCTOBER 18, 2023

Instagram is one social media platform that is evolving at a rate of knots. Now the social network lets you do everything from broadcasting to your followers to creating your own stickers with AI , with a host of new features only hitting the Meta-owned app in the last few months. Love you, Lo-Fi filter.)

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Features Instagram How To Template 113

Oktopost

AUGUST 16, 2023

This is a golden opportunity, allowing you to integrate Instagram Stories into your social media marketing strategy in one streamlined workflow. Every Social Media Manager (SMM) knows the importance of Instagram Stories in the digital landscape. Why is This Update Integral to Your Social Media Strategy?

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Instagram Features API Social Media Management 62

Talkwalker SM

FEBRUARY 4, 2016

Being on social media is second nature for many brands today, but if you really want to make the most out of it, you need tools to help you understand what’s being said and by whom. Social media analytics tools come in many shapes and sizes – from free and niche to enterprise level and comprehensive.

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Analytics Social Media Tools Influencer 105

Waxing UnLyrical

JANUARY 29, 2019

Feature #1: Analytics. Analytics is a prime example of how marketers and businesses can benefit from automation. Feature #2: Email marketing. Feature #3: A/B testing. Feature #4: Contact management. Feature #5: Efficient dashboard.

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Features Marketing Statistics Template 169

Sprout Social

AUGUST 22, 2022

The second-most popular social platform has come a long way since the “Charlie bit my finger” days. And new YouTube features are making it even more beneficial to marketers and creators—YouTube Shorts topped 1.5 5 free YouTube features you need to use more often. YouTube search features. YouTube Live features.

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YouTube Features Engagement Hashtag 73

Sprout Social

APRIL 17, 2024

The technology has come a long way from being simply rules-based to offering features like artificial intelligence (AI) enabled automation and personalized interaction. This article will dive into all the details about chatbot builders and explore their features. Table of contents: What is a chatbot builder?

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Hubspot Template Templates API 101

Sprout Social

MARCH 28, 2024

With over a billion members in 200+ countries and territories worldwide, LinkedIn is one of the most popular social networks for brands looking to reach a professional audience. Table of Contents What are LinkedIn hashtag analytics? This is where LinkedIn hashtag analytics come into play. Hashtags may be the answer.

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Webbiquity SMM

MAY 9, 2023

Goal-setting is the foundation of any successful social media (or any other type of) marketing campaign. With 93% of marketers leveraging social media for increased brand exposure, it’s vital for businesses to identify ways to stay ahead of the curve. Guest post by Ahana Basu.

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agora pulse

JANUARY 22, 2021

Social media managers often overlook these important Instagram features. As a social media marketer, it’s been incredible to watch Instagram flourish over the past few years, evolving from a simple (if popular) photosharing app to become one of the most popular social media marketing sites on the market.

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Features Instagram Hashtag Social Media Management 124

Hootsuite

APRIL 25, 2024

In the dog-eat-dog world of social media content, many marketers and creators will do anything to stay ahead. From Hootsuite’s Swiss army knife versatility to Talkwalker’s data-driven insights and Pocket’s simplicity, discover which content curation tool best aligns with your social strategy.

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Curation Social Media Management Tools Social Media 62

Hootsuite

FEBRUARY 16, 2021

Hootsuite has all sorts of hidden gems and neat ways to save you time and increase your brand’s social ROI. Whether you’re a solopreneur or a multi-brand team or somewhere in between, read these 19 tips to get an insider look at how Hootsuite power users wield the dashboard—and get the most out of social media for their business.

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HootSuite Features URL Template 140

Oktopost

AUGUST 16, 2023

This is a golden opportunity, allowing you to integrate Instagram Stories into your social media marketing strategy in one streamlined workflow. Every Social Media Manager (SMM) knows the importance of Instagram Stories in the digital landscape. Why is This Update Integral to Your Social Media Strategy?

Instagram 48

Instagram Features API Social Media Management 48

Hootsuite

MARCH 8, 2022

This feature is currently limited to specific Product Pins for iOS or Android users in the U.S. Social commerce is exploding. In 2020, shoppers spent $560 billion USD directly on social media platforms. 48% of Americans purchased something on a social network in 2021. Pinterest shopping features explained.

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Features Price Buy Campaign 114

Sprout Social

JANUARY 9, 2024

Enter AI analytics. According to The 2023 State of Social Media Report , 96% of business leaders agree that AI and machine learning (ML) can help companies significantly improve decision-making. What is AI analytics? What is the difference between AI analytics and traditional analytics?

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Analytics Sentiment Analysis Patterns 114

Sprout Social

FEBRUARY 1, 2024

Without the help of social media scheduling tools, that means you have to remember to go online each day (sometimes even multiple times a day) to manually publish your content. Nowadays, there are much more efficient ways to publish and schedule social media content. Yes, we’re going to toot our own horn.

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Publishing Tools Brands Facebook 98

Keyhole.co

MAY 25, 2023

With Instagram’s increasing popularity, knowing which features to use to enhance your experience on the platform can be overwhelming. Fear not, for we have compiled a list of 10 Instagram features that will make your life easier. Using these features, you can enhance your content, communication, and privacy on the platform.

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Features Instagram Geotagging Hashtag 52

Hootsuite

FEBRUARY 7, 2024

While social SEO is the content discovery darling of the moment, the truth is that hashtags are not going away anytime soon. From branded hashtag campaigns to X (formerly Twitter) chats to the latest memes and trends, hashtags remain an effective way to extend your social media reach. What are hashtag analytics?

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Hashtag Analytics Tools HootSuite 91

Oktopost

OCTOBER 28, 2020

Last month, we rolled out Social BI , a one-of-a-kind tool for building and sharing custom reports powered by your social data. Here is one: Social BI is absolutely unique in what I’ve seen in the industry. If you haven’t tried Social BI yet, we encourage you to do it today! What do you think about Social BI?

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Features Report Social Media Management Data 118

Buffer Social

SEPTEMBER 20, 2022

Analytics for Instagram Reels This one will be music to the ears of many Instagram fans. Analytics (including impressions, reach, engagement, likes, and more) are now available for Instagram Reels. Analytics for sent Instagram posts We’ve made measuring your performance even simpler. Now it takes just a click.

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Features Project Hashtag Analytics 82

Hootsuite

SEPTEMBER 14, 2023

Social media intelligence could be the answer. If you’ve been daydreaming of the possibilities that social media intelligence can bring, here’s your guide to what it is and why you need it. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today.

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Social Media Sentiment HootSuite Analysis 102

Sprout Social

NOVEMBER 29, 2023

Automation is a close friend of any social media marketing strategy—Instagram included. Instagram automation can alleviate some of the repetitive tasks while allowing your social mean more time to develop creative campaigns. Automating likes and comments is a recipe for a potential social media crisis.

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Instagram Tools Strategy Hashtag 115

Keyhole.co

JULY 27, 2023

After Twitter rebranded itself to X on Sunday, TikTok released a full-fledged blog introducing its latest text-only post feature. With this feature, you can customize the text posts on TikTok. The newly launched text-only posts on TikTok have cool features to enhance your content.

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Features Twitter Privacy Hashtag 52

Hootsuite

MARCH 26, 2024

If there’s one thing social media marketers need more of, it’s time. More time to execute their social strategy, to create content, and to engage with customers. But since you can’t get more time in your day, the next best thing is to use social media collaboration tools to get everything done.

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Collaboration Tools Social Media HootSuite 86

Later

NOVEMBER 13, 2020

Instagram Creator Profiles can now access a ton of additional Later features. Starting now, Creators can use Later’s Best Time to Post , Collect , Conversations , and Analytics features — previously only available on Instagram Business Profiles. That’s where Later’s Conversations feature comes in. Exciting news!

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Features Instagram Hashtag Analytics 63

agora pulse

OCTOBER 11, 2018

Even teens with a modest following are making money promoting products and services via social media. Because of the growing number of social media influencers, the role of the social media influencer has changed over the past few years. Instagram’s “Paid Partnership” Feature.

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Influencer Features Instagram Hashtag 120

Kikolani

MARCH 31, 2010

Facebook has long been a thorn in the side of marketing executives who understand the necessity of creating exposure on the popular networking site but who cringe at the thought of being unable to effectively measure ROI through traditional web analytics. Have you used Webtrends or other analytics on your Facebook pages? Your Thoughts.

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Analytics Social Media Marketing Statistics 128

Sprout Social

MARCH 19, 2024

Artificial intelligence-driven analytics tools sift through massive datasets to identify patterns, trends and insights humans might overlook—allowing brands a distinct competitive edge by making strategic decision-making easier and improving customer experiences. As an example, let’s look at a bank that wants to improve its customer service.

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Sentiment Banking Patterns Hotels 112

Convince & Convert

NOVEMBER 30, 2023

Social media advertising is a great way to quickly generate new customers and create a social media buzz around your (new) product. Social media strategy needs constant tweaking, analyzing, and learning from your or your competitors’ successes and failures.

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Advertising Social Media Strategy Tools 107

Kikolani

OCTOBER 10, 2011

Writing Around the Web is a monthly series highlighting guest posts I’ve written on blogging, business, SEO, social media, and other topics! Featured Post – How to Optimize Social Media Profiles for SEO. Social Media. What’s at stake in this blogging contest?

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Oktopost

JANUARY 11, 2024

From email marketing to social media and sales outreach, there are various ways in which you can continuously generate demand for your product. There are many types of demand generation tools, including: Content marketing tools optimize SEO , analytics, and competitor analysis.

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Tools B2B Hubspot Analytics 62