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UGC + Social Distancing: Bringing the In-Store Experience Online

Pixlee

So the question presents itself; how can companies adapt to social distancing and deliver more personalized online shopping experiences? One answer is with user – generated content (UGC). UGC offers a way for brands to build more authenticity into their marketing and often leads to more sales. Utilize UGC Efficiently.

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How 3 brands use a Tagging strategy for marketing to get better insights, faster

Sprout Social

In social media, the most important questions are often the most difficult to answer or quantify. But these are questions you have to answer; not just for your team and strategy, but for your leadership and teams beyond marketing. Luckily, there is a light at the end of the ask-hard-questions tunnel: Tags in Sprout reports.

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How Search Tactics are Replacing Hashtag Strategies for Social Media Success 

Ignite Social Media

In a similar fashion, hashtags serve as one of the tools for organizing and categorizing content on social media platforms like Instagram, Twitter, and LinkedIn. Leveraging User-Generated Content User-generated content (UGC) is a powerful marketing tool that can help you tap into the trust and authenticity that modern consumers crave.

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What Can Make Your Brand’s Instagram Stories Stand Out From the Crowd?

agora pulse

Chef and author Danielle Walker used her Instagram Stories to answer users’ questions about a favorite product line of hers, Native. Get users to ask questions in a FAQ/Q&A setting by having them choose a question they’d like to ask. Share UGC to Stories . Users can swipe up to learn more or to purchase: .

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Instagram 101: How to Get Your Small Business Started on the Platform

Social Media Strategies Summit

Reserve a spot for commonly asked questions. For example, a skincare brand may partner with a fashion influencer whose audience aligns with the brand’s buyer persona, as in the example below. You can also use engagement prompts such as polls and questions to increase interactivity. Image via Instagram. Image via Instagram.

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How to Spring into a New Season with Fresh Content

Ignite Social Media

The content doesn’t have to relate to a sale or product, it can be an opportunity to engage with your audience by asking questions like, “What fresh fragrance would you love to have for spring?” An example of using a relevant hashtag can be seen here in fashion retail brand Altar’d State’s post. Host a Fresh UGC Contest.

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Best Brands on YouTube: Our Top 10 of 2019

Social Media Strategies Summit

LEGO uses UGC to keep fans engaged. The brand uses a mix of original content and user-generated content (UGC) to keep fans engaged. The series tells the stories of people around the world who are using Google technology to solve big problems, answer hard questions, and take action. Top 10 Best Brands on YouTube. Source: Lego.

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