Hootsuite

MAY 31, 2023

Are you ready to tap into ChatGPT social media success? Social media managers have suffered too long with tedious, manual tasks. Luckily, ChatGPT, a conversational artificial intelligence (AI) tool that generates human-like content, promises to make social media success more attainable.

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Social Media HootSuite How To URL 140

agora pulse

DECEMBER 9, 2020

Although the absolute perfect time to share content doesn’t exist, with some research and testing, you can find the best times for your brand to post on social media. For social media managers, publishing content that fails to generate likes, shares, or clicks is a worst-case scenario. Use a social media tool.

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Social Media Social Media Management Instagram Patterns 176

Oktopost

AUGUST 23, 2023

With human-focused social campaigns, she reveals how her strategy and content are more in line with B2C. She even gives examples of current and past campaigns that have driven results for Drift. To wrap up the show, Elizabeth reveals her social workflow process and how she determines what content makes it to the corporate feed.

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B2B Content eBook Apple 62

Oktopost

AUGUST 23, 2023

With human-focused social campaigns, she reveals how her strategy and content are more in line with B2C. She even gives examples of current and past campaigns that have driven results for Drift. To wrap up the show, Elizabeth reveals her social workflow process and how she determines what content makes it to the corporate feed.

B2B 62

B2B Content eBook Apple 62

Sprout Social

DECEMBER 5, 2023

The results are telling: According to our Q4 2023 Sprout Pulse Survey, respondents believe the average social media manager is: white (65%), female (73%), 25-40 years old (55%), and a part-time employee or freelancer (40%). But when we zoom out and examine social media usage data , diversity takes on a new meaning.

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Social Media Survey Education Team 123

agora pulse

APRIL 1, 2020

If you are a social media manager who has just lost her job, I’d like to help you get back on your tweeting feet. Start by saying this to yourself: Even in turbulent times, social media jobs are out there. Let’s start by looking at the sites with primarily full-time, in-house social media jobs.

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Social Media Social Media Management How To Course 129

Hootsuite

JUNE 25, 2019

A little inspiration goes a long way when it comes to brainstorming social media contest ideas. To get your creative juices flowing, we’ve rounded up more than 20 ideas across Facebook, Instagram, Twitter, YouTube, Pinterest, LinkedIn, Snapchat— and even TikTok. Take medical web and mobile-learning platform Osmosis for example.

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Examples Social Media Instagram Hashtag 111

Socialmedia.biz

JULY 23, 2017

Would you like some alternatives to LinkedIn Elevate for superior employee advocacy? Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. After all, the B2B value of social media use is completely different from B2C uses.

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LinkedIn Analytics Metrics Social Networking 76

Visually SM

JULY 27, 2020

In this day-to-day task, a social media manager has a million balls to juggle at once, so using that direct line of communication effectively can be a major achievement. The good news is that as social media has grown up, so have the tools available to help you master it. Keep reading and find out!

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Social Media Management Social Media Tools Domain Name 246

agora pulse

JANUARY 30, 2021

Alan Gannett shared the example of The Beatles’ Paul McCartney and how the song “Yesterday” came about. Carefully curate your sources of inspiration, looking only at people and feeds that truly inspire you. Social media tip from: Jennifer Watson of Agorapulse . Utilize text posts on LinkedIn.

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Social Media Tips Strategy LinkedIn 132

Hootsuite

APRIL 15, 2020

For example, the Raptors’ branded hashtag #WetheNorth lit up during the team’s winning 2019 season. Another example is Cheerios and its #CheeriosHeartHuntSweepstakes campaign. For example, #EachforEqual and #IWD2020 were used across social media platforms, including LinkedIn, on International Women’s Day.

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Hashtag How To HootSuite LinkedIn 145

Keyhole.co

FEBRUARY 3, 2024

For example, a situation where SOV can be valuable is understanding ‌online conversations around controversial and/or sensitive topics like mental health. For example, here’s what a social media mention looks like on X: 2. Social media reach : An indication of how your content is being viewed by a large public (e.g.,

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Social Media How To Metrics Sentiment 59

agora pulse

NOVEMBER 4, 2020

Here’s a look at all the reasons why Reddit ads can be a secret ingredient in the social media manager’s mix. Let’s talk about paid social ads. Example of the right-hand sidebar of Reddit ads. Ads in feeds. The second ad type will appear in feeds. Example of Promoted Reddit ads.

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Reddit CPC CPM Cost 115

Sprout Social

FEBRUARY 15, 2024

In general, audience engagement, and social media engagement in particular, isn’t easy to come by. Social media users’ feeds are flooded with content competing for their attention. But when you hit the right chord, you can expect increased brand health, higher-quality leads and an active social following.

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Engagement Tips Loyalty Metrics 106

agora pulse

MARCH 25, 2020

Most of us social media managers operate and plan for businesses to continue to succeed, and everything to be good in the world. What Social Media Managers Need to Do First in a Crisis. If you haven’t done a live video, check out these tips about how to create an Instagram live video or LinkedIn videos. (If

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Social Media Social Media Management Issues Team 199

agora pulse

JANUARY 30, 2018

As a social media manager, you have a million things to think about every day. Unfortunately, when it comes to social media hacking and account security, you will probably only think about it when it’s too late. So, let’s take a look at how you can prevent social media hacking on your own brand account.

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Social Media Social Media Management Policies Reputation 144

Janet Fouts

JANUARY 28, 2018

Agorapulse is an all-one social media management tool that’s recently introduced some new and improved scheduling features; one of them is the introduction of content categories to the queue and the other, bulk uploading for scheduling updates or adding them to a queue. Social inbox for monitoring your mentions and engaging.

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Social Media Tools Marketing Collaboration 217

agora pulse

AUGUST 2, 2016

Like every social network, LinkedIn has its own official rules of conduct. But most LinkedIn etiquette expectations come from the LinkedIn community. If you’ve just returned from a conference or expo then one of the first things to do is connect with the people you met via LinkedIn. Do: Connect Straight Away.

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LinkedIn Conference Groups Groups 60

Sprout Social

DECEMBER 12, 2022

Social media managers live and breathe social. Most of these questions stem from a disconnect between people who think social first and people who don’t. If you’re not familiar with what goes into creating a social media account, you might think all it takes is a quick sign-up.

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Social Media Social Media Management Authentication Sentiment 98

Sprout Social

MARCH 16, 2022

As Sprout Social’s Senior Social Media Manager Rachael Samuels puts it, “On every network, the metric that relates to the goal or purpose of the video is what you should measure. There are four different kinds: Video: allows you to link to another YouTube video (see example below ). Media views. Card clicks.

Engagement 125

Engagement Report Video Metrics 125

Buffer Social

JANUARY 11, 2023

Figure out where your audience is There are a ton of potential options when choosing which social media site to be active on. From Instagram, Twitter, LinkedIn, Pinterest, and TikTok, it’s not always realistic for one business to be posting on five different channels. Here are some suggestions for generating content.

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Remix Instagram Social Media Trends 94

Sprout Social

JANUARY 31, 2024

For example, increasing YouTube engagement starts by identifying trends such as the following: Which videos are retaining the most viewers? You might be surprised at which social networks or marketing channels result in more eyes on your content. Feeding the YouTube algorithm means sticking to a consistent content calendar.

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YouTube Engagement Metrics Analytics 100

agora pulse

SEPTEMBER 24, 2020

If you’re looking for a social media manager for your brand, you’ll want to download this free quick sheet about what to ask when hiring one.). The account manager will likely want to either set up a call to learn about the client’s business or send a questionnaire to gather the information they need.

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Social Media Marketing Social Media Management Report 99

Oktopost

JUNE 19, 2023

These platforms grant easy access to some of the most valuable audiences any B2B enterprise could hope to find – provided you know how to find them, and how to use social media publishing to your advantage. All the usual social channels lend themselves to B2B social publishing, though some are definitely better than others.

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Social Media Strategy B2B Collaboration 62

Oktopost

APRIL 26, 2021

But if it’s done in a vacuum, you’ll be missing out on what makes social media truly special and successful. Instead, you need to be hyper-focused on engaging with your social media audience. For example, an upset customer may not appreciate a joke, but for the most part, humor makes a brand seem more real, more in touch.

Engagement 156

Engagement Social Media How To Hubspot 156

Hootsuite

MARCH 16, 2020

While searching for examples of effective TikTok ads, we found several major brands advertising on TikTok. With 800 million monthly active users, TikTok beats LinkedIn ( 660+ million ), Reddit ( 430+ million ), Snapchat ( 218+ million ), Twitter ( 340+ million ), and Pinterest ( 322+ million ). . Who should advertise on TikTok? .

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Advertising Marketing Campaign Hashtag 141

Buffer Social

OCTOBER 1, 2018

For example, in the first half of 2018 alone, Facebook reported five major changes to the News Feed (and there are probably many more small tweaks that were not reported). So how does each of the social media algorithms work? Timeliness: Recent posts will tend to appear higher in her feed than older posts.

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Organization Flipboard Social Media Company 108

agora pulse

JULY 5, 2016

If you ask any social media manager what they love about their job, they’re not going to respond with “Content curation. Then you have to scroll through those sites’ feeds every day to see what content is worth sharing on your networks. It saves me hours of week in curating content for my social feeds.

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Social Media Netvibes Tools Curation 61

Sprout Social

OCTOBER 19, 2023

So much of online reputation management means monitoring channels where you aren’t active. For example, B2B brands focused on LinkedIn or G2 may be oblivious to discussions on Reddit. This is where something like social media sentiment analysis can really save the day. The good, the bad and everything in between.

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Reputation Sentiment Analysis Notification 97

agora pulse

DECEMBER 4, 2019

You’ve heard about Facebook Creator Studio and now wonder why you should pay for a third-party social media management tool. If you manage a number of Facebook pages, and they play a big part in your social media strategy, you’ve heard of Facebook Creator Studio. ” That’s a good question.

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Facebook Social Media Management Library Metrics 82

agora pulse

OCTOBER 19, 2017

This is the most obvious social media KPI but still one to include. You can set a KPI around the number of people following you on social media to make sure your fan base is growing according to your expectations. It is important to remember that your social media KPIs should be reviewed each year.

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Social Media CPI URL Social Media Management 133

Buffer Social

JUNE 16, 2022

Folks on Twitter are typically ahead of the curve, always knowing about trends ahead of everyone else while LinkedIn is the professional growth platform for the serious-minded. LinkedIn Known as the super-network for professionals, LinkedIn is a large platform (over 830 million total users ) that many do not take advantage of.

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Social Media How To LinkedIn Authentication 118

Hootsuite

APRIL 22, 2020

You’re in their feeds right next to their sister’s cat vids: you’re basically BFFs now, right? All of the big social platforms prioritize live content in their newsfeeds. Facebook Live videos, for example, get six times more interactions than pre-recorded ones. How to get started with social media live streaming.

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Social Media Privacy YouTube Instagram 145

agora pulse

APRIL 15, 2020

So if you’re in a pod with 10 people, and those people are consistently liking your content, your posts will appear at the top of their feeds. But that has no impact on how your content ranks in everyone’s feeds. Because Jenn, for example, has learned that her audience actually prefers photos over videos.

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Questions Instagram Hashtag Social Media 154

BeingOptimist

AUGUST 2, 2019

LinkedIn 0. For a businessman or social media manager, it is a very daunting task to maintain all the social media platform one by one. Let me give you an example. LinkedIn 0. Facebook 0. Pinterest 1. So let us check-in details how to auto post from Facebook posts to Twitter. Facebook 0.

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Social Media Tools Twitter Facebook 73

agora pulse

DECEMBER 22, 2020

My advice is to test out each platform and make it your goal to find a select group of social media channels that will really make an impact for your brand and drive ROI. Take TikTok , for example. Example of progress from social media content strategy. Set realistic social media content goals.

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Social Media Strategy Content How To 126

Hootsuite

MAY 18, 2022

This is your one-stop shop for time management optimization. Keep reading to find out the 111 keyboard shortcuts for Mac and PC you need to know as a social media manager. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Scroll News Feed (previous post): J.

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Social Media Management Social Media HootSuite Sentiment 101