agora pulse

SEPTEMBER 26, 2019

It’s an inspiration for anyone in content marketing. So, what does this art experience have to do with social media? For social media managers, ask yourself: What content can I create that encourages my audience to immerse themselves in it and share it on their social media channels?

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Social Media Strategies Summit

DECEMBER 16, 2022

User-generated content (UGC) is highly impactful in any industry. 93% of marketers agree that consumers trust content created by customers more than content created by brands. Six out of 10 marketers feel their audiences engage more with UGC in marketing and communications channels.

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agora pulse

NOVEMBER 23, 2020

Example: social media management calendar. Whenever I create a new calendar for Facebook posts, I first do a little research to see whether there are any relevant holidays or events going on that could tie into any promotions. Use Stories to feature UGC, big announcements, and exciting products.

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Facebook How To UGC Social Media Management 166

agora pulse

DECEMBER 6, 2018

Community-building and relationship-building should be an important part of your social media marketing efforts. And while relationship building should be your priority, having some extra oomph to boost your sales thanks to social doesn’t hurt either. Share UGC In Stories. Click on the image to see the rest.

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UGC Social Media Content Notification 122

Keyhole.co

SEPTEMBER 13, 2023

billion users, TikTok is set to be the next big social media platform after Instagram. A favorite among the younger crowd, it is the perfect marketing platform for improving brand visibility. To save time and identify the best hashtag for TikTok, invest in a reliable social media management tool.

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Hashtag Trends UGC How To 52

agora pulse

DECEMBER 13, 2018

For social media managers this time of year is less about decking the halls with boughs of holly and more about planning for 2019. The social media landscape is changing fast and with tougher KPIs, changing technologies and new techniques, it’s more important than ever to stay ahead of our game. Can you help?

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Hootsuite

MAY 1, 2023

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. the marketing team, legal department, outside clients, etc.) HIPAA in healthcare ).

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Template Templates Social Media Tips 134

Sprout Social

APRIL 21, 2020

In the wake of COVID-19 , social media managers have had to reevaluate their strategies and content plans to account for changing consumer behavior. But even in a pandemic-free world, things change and businesses are thrown curveballs—and social teams are on the front lines of communicating and reacting to those changes.

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How To Social Media Management Metrics Team 124

Pixlee

DECEMBER 13, 2021

In today’s highly competitive world of ecommerce, it takes more than building a product, pushing it to the market, and making claims about being the best to get consumers to actually pay attention to your business and buy from you. Incorporate Community Through User-Generated Content (UGC) . Practice Actionable Social Listening.

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agora pulse

JANUARY 14, 2020

Now, it’s a huge place of opportunity for social media marketers and managers. A lot of social media managers and marketers don’t know what to do with TikTok. As the director of leading content marketing agency Contentworks , I have to stay on top of the latest trends.

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agora pulse

MARCH 12, 2020

Stories is considered one of the most effective types of marketing content by 73% of influencers. Adding Stories to your content marketing strategy means boosting your content production. Related post: Instagram 101: What Every Smart Social Media Manager Needs to Know. Consider: Special events. Promotions.

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Instagram Tips Template Templates 98

Keyhole.co

SEPTEMBER 12, 2023

In the past few years, TikTok has transformed from a fun and quick video-sharing app to a potent marketing platform. From trending challenges to the immense potential of campaigns going viral, TikTok is the perfect platform to scale your social marketing efforts. Boasting a global user base of 1.7

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agora pulse

JULY 28, 2020

It doesn’t matter if you work for an established brand, want to build your company’s social media presence from the ground up, or work for a social media marketing agency. No matter where you work as a social media manager , you must make sure that the content you publish speaks to your audience.

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agora pulse

DECEMBER 26, 2019

Here’s a detailed look at how to wield the power of the hashtag more competitively for social media marketing. Hashtag the event you are attending/posting from or create a hashtag for an event you have created and are promoting. This reads like desperate marketing. Instagram hashtag tips.

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Hashtag Tips Instagram Trends 91

Sprout Social

FEBRUARY 15, 2022

If you need writing, social, or marketing/comms help, I’m taking clients! What do social media consultants do? Social media consultants are individuals or agencies who work with clients to improve upon, optimize and grow their social media presence. I’m excited + terrified! Niche or general?

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Consultant Social Media How To Insurance 106

Buffer Social

JULY 6, 2017

Small business owners and solo social media managers usually don’t have the time to create or find enough high-quality content to post five times a day on Facebook or tweet 10 times a day on Twitter. Mistake 2: Being on all social media platforms. UGC grew our Instagram account by 500% within six months.

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Keyhole.co

OCTOBER 20, 2023

Instagram has become every marketer’s favorite channel. Whether it’s a small venture or a multi-billion dollar designer brand, the photo-sharing platform’s pivot to a marketing tool gives creative exposure. Consider investing in a social media management tool that offers posting and scheduling.

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Instagram Badge Authentication How To 59

Buffer Social

JUNE 16, 2016

I have the amazing privilege of speaking with social media managers from a variety of brands and industries around the world on a daily basis. But then it dawned on me — I’ve never taken the time to write any of this incredible information down to share with other marketers! Event planning.

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Social Media Social Media Management Project Marketing 40

Pixlee

SEPTEMBER 9, 2019

Brands have been jumping in on relevant events for years, but it’s easier now more than ever for them to jump in on other trends that may not be completely relevant to their organization’s offering. Trendjacking is the practice of jumping in on trending topics, hashtags, events, or memes. What are the Benefits of Trendjacking?

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Brands Meme Trends UGC 55

Sprout Social

JANUARY 27, 2017

More and more brands are incorporating company culture into their social strategies. However, it can be challenging for social media marketers to document multiple team perspectives to provide a wholistic story. Ensure Consistent Employee UGC. SproutChat. — Ayesha Ambreen (@AyeshaAmbreen) January 25, 2017.

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Company Content UGC Authentication 40

Later

MARCH 13, 2019

They’re a creative way to express yourself, show off your products, drive traffic, or market your business! . Not sure where to start when it comes to marketing your business with Instagram Stories? You’re all set to start using Instagram Stores Highlights to market your business and share more awesome content with your followers!

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Instagram How To Curation Fashion 75

agora pulse

MARCH 10, 2020

This Instagram 101 guide can help newbie social media managers and experienced ones just needing a quick refresh. Instagram is one of the most popular social media sites for brands and users alike. Are you getting the most out of your Instagram marketing? Sharing UGC . Brand announcements.

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Social Media Management Instagram Social Media Hashtag 159

Social Media Strategies Summit

DECEMBER 1, 2022

Life used to be a lot simpler for social media marketers. There were fewer platforms, and users were still attracted by the novelty of social, which helped content cut through. But, as with any difficult task, social media marketing becomes much more approachable when you plan effectively.

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Sprout Social

NOVEMBER 1, 2016

Whether you’re a hotel, airline, destination or car rental service, word-of-mouth marketing is crucial to the success of your business. From inspiration to reminiscing, travelers turn to social media throughout every step of their journey. Travel Social Media Basics: Do Your Research. Find Your Inspiration.

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Sprout Social

OCTOBER 29, 2019

According to this year’s Sprout Social Index , 59% of marketers say they don’t have enough time in the day to build out their social strategies. I knew I needed to find a better method for managing my time , so I found time blocking. Can you relate? The solution? Create a content curation system for your team.

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Template Templates Team Project 47

Buffer Social

AUGUST 8, 2017

How do you stay on top of all your social media marketing tasks? From creating and publishing content to analytics and reporting, it can be pretty overwhelming to think of all the jobs social media marketers have to complete every day. Here are 25 of the very best social media management tools out there.

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Social Media Management Social Media Tools Price 111

Sprout Social

FEBRUARY 22, 2024

It’s no small task, but the right influencer marketing analytics can help. Influencer analytics tools are a type of influencer marketing tool designed to measure the performance and impact of influencer marketing campaigns. Influencer marketing trend analysis Social media users expect brands to read the room.

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ROI Analytics Influencer Campaign 105

Hootsuite

APRIL 6, 2023

As a marketer working in financial services, you know that navigating bank social media accounts can be tricky. Balancing compliance regulations with creative ideas for effective content marketing is no small feat. It gets even trickier if you’re managing multiple channels. And create content that resonates.

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Banking Social Media Tips HootSuite 105

Sprout Social

OCTOBER 19, 2016

Here are some of the top benefits of social media contests. Social Media Engagement. With engagement being one of the most critical metrics for social media marketers, contests make a lot of sense. In addition to getting more engagement, social media contests are also a great form of lead generation.

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Social Media How To Directory UGC 40

Keyhole.co

AUGUST 30, 2023

billion monthly active users , the Gen-Z favorite social platform is now a potent marketing tool for businesses of all sizes. So ensure your chosen social media solution offers a clean and comprehensive content calendar. Scheduling Flexibility Perfecting your optimal posting time is essential for social media marketing.

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Instagram Collaboration Hashtag How To 52

Social Media Strategies Summit

JANUARY 26, 2023

A great example is “ Become a Social Media Manager – With Rachel Pedersen. You’re a social media manager. You’re just becoming a social media manager. Facebook currently offers seven post formats: Events: Allow group members to schedule online or in-person events.

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Groups Groups Communities Engagement 237

Oktopost

AUGUST 10, 2023

Any form of digital marketing – whether SEO or traditional PPC – is ultimately designed to generate more quality leads and boost the numbers going into the funnel (and out the other end). Some are more effective than others – and some really need to be executed as part of a more comprehensive marketing strategy in order to bear fruit.

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Social Media UGC B2B Sentiment 62

Hootsuite

JUNE 29, 2023

Develop your brand aesthetics and voice, follow best practices for social media, and make sure to be on your best behavior as you grow that audience. million followers on Twitter, because the social media managers have done such a spectacular job of building the brand’s digital reputation. Wendy’s currently has 3.9

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Reputation Strategy Brands HootSuite 106

Later

OCTOBER 16, 2020

Later’s social media conference, LaterCon , was a full-day event with 25+ speakers and took 8 months of planning from start to finish! . A Speaker Showcase where we’re inviting YOU to come watch our newest cohort of speakers speak It’s geared toward conference leaders & event organizers who want to: ?

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agora pulse

MARCH 24, 2020

New to the world of social media? This glossary can help you better understand all the different social media terms. Or maybe you’re a seasoned social media manager … but you still come across new words now and then in your workday. Your Social Media Content Marketing Checklist.

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Social Media Social Media Management Meme Hashtag 94

Hootsuite

SEPTEMBER 24, 2019

The number of brands incorporating Instagram marketing into their business strategy has surged in recent years. marketers used Instagram in 2016, more than 75% will do so by 2020. Before you get started with Instagram marketing, you need an Instagram for Business account or an Instagram Creator account. Use a business account.

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Instagram Tips Marketing Hashtag 112

Hootsuite

JUNE 21, 2023

Are you an aspiring social media manager or creator looking to showcase your work? Whatever the case, creating a stand-out social media portfolio is a must—it’s your ticket to success, recognition, and networking. Here’s what you should include in your social media marketing portfolio.

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