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Your Complete Guide to Creating a Social Media Strategy

Social Media Strategies Summit

Pick the most relevant URL. You only get to choose one clickable URL in your profile, so make it count. Choose something that speaks to your biggest current campaign, such as an event you’re planning or your latest product launch. User-generated content (UGC) isn’t just a time-saver for marketers; it’s amazing for driving sales.

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6 masterful examples of brands selling on Facebook Shops

Sprout Social

This format allows brands to create product playlists that customers can interact with to purchase directly from the live-streamed event. Meta says they expect brands to generate $500 billion in revenue from Live Shopping events by 2023. Rothy’s organizes their Facebook Shops storefront with collections.

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19 Facebook Tricks and Tips You Need To Know [2022]

Hootsuite

Find user-generated content (UGC). Claim your Page’s vanity URL. When you create a Facebook Business Page, it’ll receive a randomly assigned number and URL that will look something like this: facebook.com/pages/yourbusiness/8769543217. Make your Facebook page more shareable and easier to find with a custom vanity URL.

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How to Build and Maintain an Engaged Facebook Community Group

Social Media Strategies Summit

Customize your URL. Facebook currently offers seven post formats: Events: Allow group members to schedule online or in-person events. Set your group location. Choose a color for your group’s buttons, headers, and background. Files: Permit for members to share files within your community. GIFs: Enable members to post GIFs.

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How to Create a TikTok Ad Campaign

Pixlee

To optimize your TikTok engagement and share a video that resonates with your audience, you may want to consider user-generated content (UGC) for your first ad. . UGC is a great choice for brands that don’t have access to the resources needed to create a professional, high-quality video. Ad Details.

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11 Creative Ways to Use Instagram Carousel Posts for Your Business

Later

Linkin.bio by Later helps your followers find the exact URL they’re looking for from your feed. ?? ??? ??? Check out how Later customer, Dermalogica uses carousel posts with UGC content to reveal before and afters, thanks to their customers’s at-home snaps: . Thank you to everyone who came out to my @kkwbeauty launch event!

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How to Schedule 1 Week of Instagram Posts in 20 Minutes

Later

Speed Up Your User-Generated Content (UGC) Collection with Later. However, building a successful UGC strategy is hard work. Whether you’re sourcing photos and videos from your branded hashtag or running a short-term UGC campaign, finding the right content for your brand can be seriously time-consuming and frustrating.