How to Integrate Social Media into Your Website with a Homeland Embassy Strategy
Convince & Convert
MAY 14, 2013
Is it okay for a company or brand to engage on Facebook, Twitter, and Linkedin but be antisocial on their own website? You need a plan for what do in the event of an unforeseen crisis, and you’ll need to staff your embassies with people who understand the local customs of the social networks you decide to settle in.
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