agora pulse

JANUARY 6, 2021

Look for time-sensitive events like Facebook Lives or Twitter chats. Think about whether you need time to prepare for them, whether you’re hosting or participating. For example, I use Todoist to schedule events at specific times throughout the day. Then set up calendar notifications or alarms with plenty of time to spare.

Social Media Management 172

Social Media Management Social Media Curation UGC 172

Sprout Social

OCTOBER 5, 2020

Smith talks about the hotel food on his Instagram Live or when Mo Bamba posts a video of Tacko Fall golfing. His videos are more rough around the edges, with the occasional shot out of focus and muffled audio. But McGee’s user-generated content (UGC) also attracts more views than his team’s official profiles.

Content 115

Content UGC Sports YouTube 115

Social Media Strategies Summit

DECEMBER 16, 2022

User-generated content (UGC) is highly impactful in any industry. Six out of 10 marketers feel their audiences engage more with UGC in marketing and communications channels. Six out of 10 marketers feel their audiences engage more with UGC in marketing and communications channels. UGC is especially effective in higher education.

Social Media 130

Social Media UGC Project Collaboration 130

Sprout Social

APRIL 6, 2022

They host Facebook Lives several times a week to showcase their products, engage with customers, and offer discounts. This format allows brands to create product playlists that customers can interact with to purchase directly from the live-streamed event. Pixie Mood drives social commerce engagement with tagged video posts.

Examples 114

Examples Brands Facebook Retail 114

agora pulse

NOVEMBER 23, 2020

images, videos, and hashtags included. Whenever I create a new calendar for Facebook posts, I first do a little research to see whether there are any relevant holidays or events going on that could tie into any promotions. This will allow you to see if any promotions overlap or correspond with other holidays or events.

Facebook 166

Facebook How To UGC Social Media Management 166

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . UGC Best Practices #1: Be Original with Your UGC.

UGC 60

UGC Content Instagram Hashtag 60

Ignite Social Media

MARCH 19, 2019

In Stories, you can add a location tag that is relevant to the image or video that you’re sharing to make it searchable for new fans. Instagram Stories are the perfect place to preview new products or temporary happenings like flash sales, events, freebies and more. Tease a Temporary Thing. Take Them behind the Scenes.

Instagram 130

Instagram UGC Retail Eventful 130

agora pulse

JANUARY 14, 2020

The short-form video app launched in 2017 seems to have catapulted itself into our lives—and left us struggling to find a place for it in our social marketing plans. TikTok videos are around 15-seconds, but users can string clips together to make stories of up to 60 seconds long. TikTok is for sharing fun, meme-related videos.

UGC 139

UGC Hashtag How To Meme 139

Hootsuite

SEPTEMBER 7, 2022

Be sure to watch our account for announcements on events and updates at @UCalgaryLing ! Generate UGC. User-generated content (UGC) is any content created by regular people, not brands. If you’re new to UGC, here are some best practices. Photo and video essays. Good Tuesday morning, linguists! Linguistics.

Education 93

Education Social Media Tips HootSuite 93

Pixlee

DECEMBER 5, 2019

And it has some very real applications in UGC. It has the potential to augment live events, create engaging virtual stores, and generate interactive AR videos. They’re all about adding a new layer of interactivity to user-generated content while still retaining the core of what makes UGC a valuable marketing and branding tool.

UGC 69

UGC Content GPS Avatar 69

Later

FEBRUARY 16, 2021

Nike’s “Dream Crazy” Video. As a result, Knix was able to execute an awesome campaign, powered by their community, with user-generated content (UGC). UGC is a great way to humanize your brand. 3: Nike’s “Dream Crazy” Video. 7 Social Media Campaign Ideas to Inspire Your Strategy in 2021: Knix ’s Community-building.

Campaign 91

Campaign Social Media Brands Apparel 91

Later

OCTOBER 1, 2019

If you want to start curating your Instagram feed with user-generated content (UGC), it’s important to understand the rules — so that you can protect your brand and treat your community of creators fairly. Recently, brands and businesses have been put under the spotlight for incorrectly reposting UGC to Instagram. .

UGC 90

UGC Instagram Content How To 90

agora pulse

JUNE 29, 2020

Regularly promote campus events. Post the school’s games and events schedule as soon as you have it, and immediately announce what events will be headlining at homecoming events as soon as you know. A great way to give your students (both current and prospective) a chance to ask questions is to host regular Lives.

Social Media 104

Social Media Engagement How To Groups 104

Pixlee

JUNE 23, 2020

A social hub is a digital collection of all the social content affiliated with your brand that you can host on your website. The impact of user-generated content (UGC) has been proven over and over. Websites featuring UGC have 29% higher web conversion rates than websites without it. That’s where a social hub can help.

Brands 77

Brands Aggregator Curation UGC 77

agora pulse

DECEMBER 13, 2018

I see 2019 being the year when storytelling combined with augmented reality is hosted on the main social media platforms. Watch the video. Embrace 360 video and AR technologies to tell your story in the most engaging way possible. 80% of audiences would rather watch a live video from a brand than read a blog.

Social Media 132

Social Media UGC Adwords Influencer 132

Pixlee

OCTOBER 21, 2019

Whether you’re looking to increase conversion rates, expand brand awareness or pretty much anything else, a well-crafted User Generated Content (UGC) campaign is an invaluable asset. Out of these treks the spectacular annual event, Fjallraven Polar, was born. Last year alone, Fjallraven clocked over 5,000 applicants. Their goal?

Campaign 45

Campaign UGC Hotels Content 45

Pixlee

SEPTEMBER 13, 2021

Skyscanner consistently reshares UGC from customers to inspire its followers to plan their next vacation. They can use videos, reviews, photos, or any other content type to make your brand more authentic and appealing to a broader audience. 3) User-Generated Content (UGC). How to Get the Most Out of Ambassador Marketing .

UGC 52

UGC Marketing Influencer Authentication 52

Pixlee

SEPTEMBER 13, 2021

Skyscanner consistently reshares UGC from customers to inspire its followers to plan their next vacation. They can use videos, reviews, photos, or any other content type to make your brand more authentic and appealing to a broader audience. 3) User-Generated Content (UGC). How to Get the Most Out of Ambassador Marketing .

UGC 52

UGC Marketing Influencer Authentication 52

Later

MARCH 13, 2019

Check out our free 45-minute video course on how to design beautiful Instagram Stories that will help you get more followers, traffic, and sales! Grouping your Instagram Stories Highlights together into various categories, events, or topics makes it super-easy for audiences to find the stories that are of most interest to them.

Instagram 75

Instagram How To Curation Fashion 75

Sprout Social

OCTOBER 19, 2016

Most companies don’t host social media contests to give things away with nothing to show for it. User-generated content (UGC): You’ll have a much better chance of going viral if entrants are creating original content as a part of the contest. They’re a great way to get your followers to engage and also get some UGC.

Social Media 40

Social Media How To Directory UGC 40

Sprout Social

NOVEMBER 1, 2016

Consider how you’ll align your social media efforts to other marketing assets, such as your website, email newsletter and event promotions. Traveler tip: if you're exploring Paraty, Brazil, ask your host to call Smiley's and snag you a table. Our mobile devices have made it incredibly easy to produce quality images and videos.

Travel 40

Travel Class Social Media Hotels 40

Social Media Strategies Summit

DECEMBER 1, 2022

Laurie Roberts and the Johnson & Wales University team aim to plan content at least a month in advance, meeting at the start of each semester to highlight major campus events, holidays, and traditions that they must cover. Part of this process involves building time for video content creation. What does life look like on campus?

Content 150

Content How To Film UGC 150

Sprout Social

FEBRUARY 28, 2017

Whether you’re trying to promote a blog post, upcoming event or your products, Twitter is a great option. Integrate UGC: Getting people to submit user-generated content as a part of their entry helps build buzz as well as gives you more content to share. Use it as an opportunity to link to your current promotions or an event.

Twitter 40

Twitter Tips Fashion Open Source 40

Laurel Papworth

APRIL 13, 2010

Online Events team up with LiveStream and ask for a few bucks for an online event such as those NASA video/tweet streams. Starbucks could hire a special Twitter room for a competition or an online event and then invite members. Real World Events Music labels, film studios pay MySpace for record launches and Secret Shows.

Twitter 99

Twitter API Badge SMS 99

Sprout Social

OCTOBER 13, 2021

Shoppable content is a digital asset, such as a social media post, image, video or ad, that consumers can click through to make a purchase. With shoppable videos, social posts and ads, you help buyers get what they want when they want it. During the event, viewers could add items to their carts for checkout after.

Buy 139

Buy Brands Apparel Content 139

Social Media Strategies Summit

AUGUST 11, 2022

It hosts one flagship event per quarter, with half of the attendees drawn from senior clients and the other half from agencies. It’s easy to imagine that having a brand community requires a ton of effort on your part, from creating interesting articles and videos to leading the conversation with regular forum and social media posts.

Examples 227

Examples Communities Brands Forums 227

Ignite Social Media

DECEMBER 12, 2017

Because of this, our two companies, Ignite Social Media and Carusele , partnered together to host a webinar covering various ways that marketers can create meaningful social media content on their own. And if you have access to any videos, USE THEM! Videos should be kept short. And don’t forget about events.

Social Media 239

Social Media Content UGC Influencer 239

Sprout Social

JULY 1, 2021

According to 54% of marketers, video is the most valuable content format for achieving social goals. Despite the growing demand for video among consumers and the value of video in achieving social goals, marketers’ content strategies continue to favor photos and posts containing links. You might be wondering, what about TikTok?

Types 141

Types Social Media Content UGC 141

Ignite Social Media

APRIL 15, 2021

Last month, Pinterest hosted the first-ever Pinterest Presents summit for advertisers that included some promising news for the platform’s future, such as seeing a global audience growth of 40% year-over-year in 2020 for two unexpected demographics, Gen Z and men. Recent research shows pinners are 2.6X

Strategy 203

Strategy Tips Upcoming Mobile 203

Social Media Strategies Summit

NOVEMBER 18, 2022

Of the five major platforms in our social media strategy guide, TikTok is (currently) the only one dedicated to video content. What videos they watch. You don’t have to make decisions based solely on which of your videos are the most popular. You can also see the videos they watched from other creators. Pin a tweet.

Social Media 240

Social Media Strategy Influencer LinkedIn 240

Social Media Strategies Summit

OCTOBER 1, 2020

Their insights-driven methodology was delivered to 500+ brands globally through client workshops and industry events, including Google’s annual CMO Academy, hosted in partnership with Columbia Business School. In 2018, they built first-of-kind video production solutions for YouTube’s customers.

Team 130

Team UGC Video Training 130

Hootsuite

JULY 24, 2019

The call-to-action button uses low-commitment text (“View Event”) to encourage clicks. The ad points to a Facebook Event, so it does triple-duty: (1) Those interested in the event itself can RSVP. (2) 3) Since LEGO’s Facebook Page is linked as the host of the event, the event page can also bring in new Facebook followers.

Examples 112

Examples Campaign Facebook UGC 112

Hootsuite

MARCH 20, 2023

Host a giveaway No social media strategy is guaranteed—that is, except for giveaways. View this post on Instagram A post shared by Sömn Sustainable Linen Bedding (@somn_home) When you host a giveaway, first decide what your engagement goals are. Host a poll Who can resist a poll? 19 Engagement post ideas for 2023 1.

Engagement 95

Engagement Analytics Meme Instagram 95

Keyhole.co

FEBRUARY 13, 2024

With features such as video clips and hot takes, the app has been constantly adapting to changing social conventions. Tinder’s content strategy is a smartly crafted mix of video campaigns, memes and jokes, dating stories and mishaps, and user-generated content (UGC). Take this cute astrology-based carousel post , for example.

Social Media 59

Social Media Engagement Strategy Meme 59

Sprout Social

SEPTEMBER 7, 2021

There are a number of tried-and-true elements marketers can borrow from campaigns that have gone viral before, from short-form video to audio-first content to inclusive marketing. By building campaigns around UGC, brands give audiences the authentic testimony they need to commit to a purchase. Anheuser-Busch’s #LetsGrabABeer.

Campaign 136

Campaign Social Media Collaboration Apple 136

Later

OCTOBER 16, 2020

Choose Your Hosting Platform. Later’s social media conference, LaterCon , was a full-day event with 25+ speakers and took 8 months of planning from start to finish! . Make their event more diverse ? Not only that, she also is the creator or @hanahana_beauty and host her own podcast @theconversationspod.

Conference 82

Conference Instagram Hosting Eventful 82

Sprout Social

MARCH 22, 2021

And when there’s not a face, there’s likely a quote or some good ‘ol UGC in its place. a podcast, event, webinar, etc.) As part of that solar system strategy, Drift also video records its podcast tapings—transforming them into digestible clips for its audience. Pat even started out as a video intern. — Drift ??

Film 120

Film Team B2B UGC 120