Jon Loomer

FEBRUARY 13, 2023

Last week, I wrote about how to create a custom event that fires when someone views a page of your website for 60 seconds. Now let’s create an event based on scroll depth. Like with the time on page event, I originally wrote about this three years ago but made it way more complicated than it needed to be.

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Eventful Aggregator Widget Conversation 182

Sprout Social

OCTOBER 18, 2023

Insights like how audiences feel, an overall response to your brand’s events or campaign, your competitor performance—these are all critical findings that require digging deeper than surface level. Check out these social media listening examples employed by other brands to start building your social listening strategy and playbook.

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Examples Social Media Sentiment Influencer 123

Jon Loomer

APRIL 24, 2019

A few days ago, I wrote about Facebook’s new Event Setup Tool that simplifies adding pixel events to your website. This is a huge development because Facebook pixel events aren’t fully utilized by marketers as they should be. Why do you need to use pixel events? How can events benefit your marketing?

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Eventful Facebook Analytics Aggregator 167

Sprout Social

MARCH 21, 2022

Guides are a collection of published posts featured on your Instagram profile. In 2020, Instagram introduced Guides as “…a way to more easily discover recommendations, tips and other content from your favorite creators, public figures, organizations and publishers on Instagram.”. 6 Instagram Guide examples to elevate your brand.

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Examples Instagram How To Curation 103

Sprout Social

OCTOBER 11, 2022

With fast-paced social feeds cycling from one event to the next, the internet can feel like the Wild West. Large-scale global events tend to generate a lot of social media comments and content that are ripe for questionable hot takes. Social and world events impact your presence and community. What is social media moderation?

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Eventful Social Media How To Sports 115

Sprout Social

OCTOBER 9, 2023

Their partnership is just one example of how brands are using AI in marketing to achieve incredible results. When Cole was brainstorming for a new publishing commitment campaign, she looked to ChatGPT to help pressure test and anchor for the campaign. Ultimately, it comes down to leading by example.

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Team Examples Marketing Training 113

Jon Loomer

SEPTEMBER 8, 2020

To make the most of the pixel, you need to utilize Facebook pixel events on your website. Not only must you utilize events, but you must do it right. This post is your introduction to Facebook pixel events. It will help you better understand what pixel events are and how to use them. What Pixel Events Are.

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Eventful Facebook Conversation Advertising 84

Webbiquity SMM

MARCH 7, 2019

The growing propensity of people to share life’s moments, particularly when doing something outside the ordinary routine, is why social media remains a great fit with live events. Here are three creative ways to harness the power of social media marketing to maximize the impact of your next event. Build Hype for your Event.

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Eventful Social Media Badge Hashtag 145

agora pulse

JUNE 4, 2019

That’s because Facebook video publishing is a great way to make visual content, get more engagement with your users, and have some fun, too. Once you have uploaded your video and created your subtitles , you will be faced with many publishing options. For example, I have used these to share photos from an event in progress.

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Publishing Video Facebook Embedding 161

Buffer Social

AUGUST 3, 2022

We’ll cover the benefits of a Facebook Group for your company and share examples of businesses that have benefited from investing in this kind of community. For example, Saie has over 146,000 followers on their Instagram accounts, and What’s Gaby Cookin has an impressive 865,000 followers on hers.

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Small Business Groups Groups Examples 92

Adam Sherk

MAY 14, 2013

When it comes to link building publishers have a significant advantage because editorial content, be it hard news or evergreen content, lends itself naturally to linking and sharing. So what link building tactics are most effective for publishers? For publishers with multiple titles cross-network promotion is an excellent tactic.

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Publishing Module Syndication Badge 209

Rebekah Radice

MARCH 19, 2017

Or worse yet – realize you didn’t capture any contact information, making event follow up next to impossible? Whether it’s a lack of preparation or a whirlwind event, showing up without a plan is an immediate fail. Using social media before, during, and after an event will set you apart. Yep, we’ve all been there.

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Eventful Social Media Conference Hashtag 132

Webbiquity SMM

DECEMBER 6, 2022

575,000 tweets published. Affiliate sales support independent publishing. The report quotes Michael Brenner of Marketing Insider Group, saying “(Influencers) can transform our brand narratives into personal storytelling by creating content, event speaking and consulting on strategy. Per the report, there are: 93.6

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B2B Social Media Marketing Influencer 225

Social Media Strategies Summit

MARCH 1, 2024

Nike gets it right in this example: View this post on Instagram A post shared by Nike (@nike) From the very first shot, viewers see the Nike branding alongside Megan Thee Stallion’s name and the title of their collaboration, Hot Girl Systems. No wonder that “content creation” continues to be the #1 use case for AI in marketing.

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Video Trends Marketing Mobile 231

Jon Loomer

MAY 2, 2022

But, I wanted to give you some examples of how I use the approach to create audiences for people who visit specific pages or websites. Know that you can use the method of creating an audience based on the standard event and parameters. Let’s provide an example. There are a couple of specific examples of this.

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URL Facebook Training Examples 197

Sprout Social

MARCH 16, 2017

One of the easiest ways to connect your friends, family or fans is through an event. And on Facebook, it’s simple to create an event , send invites and keep the conversation going. With all the noise on social, you need to make sure your Facebook event cover photo stands out and is memorable to invitees.

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Eventful Facebook How To Upcoming 105

Hootsuite

JUNE 25, 2019

In this example from Hallmark UK and Ireland’s Instagram account, the entry rules and deadline are clearly stated, and an on-brand image of the prize ties it all together. This example from Montreal-based shoe brand asks participants to tag three friends, increasing the odds of additional tags. Take over an event. million views.

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Examples Social Media Instagram Hashtag 111

Sprout Social

NOVEMBER 30, 2023

For example, if you run a B2B CRM software company that sells to small and medium-sized businesses, a CRM for enterprise clients would be your indirect competitor. For example, a Google search for “makeup brands” highlights a few of the world’s leading makeup companies. Publishing whitepapers/ebooks? Creating engaging videos?

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Analysis Sentiment Marketing How To 106

Pam Moore

JUNE 23, 2019

Amazing events don't just happen, they are planned. These things all impact the success or failure of the event. ” The best events and presentations happen when there is a magical synergy between the speaker, the audience and the event organizers and purpose. How many times have they attended the event?

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Hosting Eventful Tips Training 90

Ignite Social Media

JANUARY 27, 2021

It can be difficult to decide whether the event or situation warrants your brand going dark, but this is when having a plan in place can help. At Ignite, we have a team, from different disciplines, who proactively seek out dates or events that we should prepare for when it comes to going dark. When to Go Dark on Social Media.

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Social Media Feed Feedly Eventful 155

Pam Moore

JUNE 23, 2019

Amazing events don't just happen, they are planned. These things all impact the success or failure of the event. ” The best events and presentations happen when there is a magical synergy between the speaker, the audience and the event organizers and purpose. How many times have they attended the event?

Eventful 90

Eventful Tips Training Authentication 90

agora pulse

JANUARY 6, 2021

Look for time-sensitive events like Facebook Lives or Twitter chats. For example, I use Todoist to schedule events at specific times throughout the day. For example, I respond to client emails within 24 hours maximum. For example, I monitor comments and make any bid or budget adjustments right away.

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Social Media Management Social Media Curation UGC 172

Visually SM

JULY 31, 2020

Of course, you can always post the URL to any old video that you already published. Moreover, you are going to see many examples and practical tips on how to master video marketing. In 2016 and 2017, a report published by Tubular Insight revealed that the consumption of branded videos increased an impressive 258% on Facebook.

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Social Media Video Company Content 246

Jon Loomer

SEPTEMBER 3, 2020

While the pixel can get technical (particularly related to standard and custom events), it is extremely simple to apply it for its core utility. If you previously created your pixel and tried to install it at another time, click the Add Events drop-down and select “From a New Website.” Use a Partner Integration.

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Facebook WordPress Eventful URL 204

Hootsuite

JULY 27, 2022

Once installed, the pixel will track specific events , such as when someone views a TikTok ad or clicks on a link to your website. These events are then recorded in your TikTok Ads account so that you can see which ads are driving the most sales. Sign in to your account and go to TikTok Ads Manager > Assets > Events.

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How To HootSuite Eventful ROI 117

agora pulse

NOVEMBER 3, 2020

As these events unfold, many marketers may be struggling to figure out whether they should pause social media channels for their company or clients. However, a major world event could mean a multi-day hold or reworking your social media schedule for the foreseeable future. Let’s dig into reasons for and against doing so.

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Social Media Social Media Management Health Care Issues 127

Buffer Social

SEPTEMBER 11, 2023

How to integrate Buffer with Zapier Buffer's publishing tools are fully integrated with Zapier. These workflows start with a trigger, which is an event in an app that kicks off the workflow, and end with an action, which is an event that's completed automatically in a second app. It’s totally free.

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RSS How To WordPress URL 77

agora pulse

JUNE 13, 2020

This is great for Twitter event management when you want to keep an eye on your most active and influential participants. I’ve worked on several social media events in which we’re tracking how the event hashtag is doing during the day. Keyhole’s dashboards are easy to read and share, too.

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Analytics Tools Twitter Hashtag 204

Sprout Social

APRIL 6, 2023

Within it, you can track the production and maintenance of different content formats ranging from social media posts and blogs to emails and events. Let’s say you run a podcast and want to publish two episodes in the coming month. This will ensure that your content is published regularly and on time.

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Content Collaboration Project Template 82

Jon Loomer

AUGUST 9, 2021

Activity that occurs entirely within the Facebook app, for example, can still be tracked and turned into audiences used for targeting. Page Events. The nice thing about website custom audiences is that I can isolate very specific types of events for targeting. For example… 1. That’s rough for advertisers.

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Facebook Engagement Advertising Types 213

Rebekah Radice

MARCH 19, 2017

Or worse yet – realize you didn’t capture any contact information, making event follow up next to impossible? Whether it’s a lack of preparation or a whirlwind event, showing up without a plan is an immediate fail. Using social media before, during, and after an event will set you apart. Yep, we’ve all been there.

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Eventful Social Media Conference Hashtag 60

Jon Loomer

JANUARY 8, 2024

These cookies are important for advertisers and publishers, after all. Within Events Manager, go to Data Sources and then the Settings tab. Conversions API for Web: Pass the same events that are sent from your pixel, but from a dedicated server. But there are a couple of things that you should do, if you haven’t already.

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Advertising API Apple Privacy 169

Kikolani

JUNE 20, 2011

After some emails back and forth with a potential guest blogger on my site, he suggested I write a little guide on how to submit a guest post in a way that will increase the likelihood of getting it published. Chatting with them at an event such as Blog World (aff link). See the end of this post for an example. Related Posts.

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Postrank Publishing Guidelines Google Reader 161

agora pulse

OCTOBER 6, 2020

Recently I published a detailed guide on How to Start a Social Media Marketing Agency: Step by Step. Promote Your Social Media Handles at Events. Experienced agency directors often attend events or even speak at them. Utilize TikTok for short event promos or speaker spots. But now, it needs a little power boost.

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Social Media Management Social Media Trends Meme 183

Jon Loomer

OCTOBER 10, 2022

Here’s a visual example of a Reel I’ve published… Objective. If you are publishing your Reels on Instagram and cross-posting to your Facebook page (you probably should be!), Reels are short-form videos (up to 60 seconds on Facebook and 90 seconds on Instagram) that are typically recorded from a phone.

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Instagram Facebook CPM Feed 199

agora pulse

SEPTEMBER 22, 2016

Have you ever been tasked with the job of managing social media for events? You are responsible for building awareness, selling tickets, managing attendee queries, keeping the momentum going during the event, ensuring that people are using the right hashtag and dealing with issues that arise. Before the event.

Eventful 60

Eventful Storify Curation How To 60

Keyhole.co

DECEMBER 26, 2023

Here are a few examples: Oracle Red Bull Racing on Twitter: 4.5 The brand leverages this and encourages UGC by hosting events and competitions related to extreme sports, gaming, and more. For example, Red Bull posts user-generated content like the above YouTube short on their channel. Instagram: 19.1 million Twitter: 1.9

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Social Media Strategy Sports Meme 52