Adam Sherk

JUNE 15, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk News Sites on Twitter: Who is Making the Most Impact? by Adam Sherk on June 15, 2010 I have done several posts on news organizations and Facebook recently so I thought it was time to switch things up and look at Twitter again. 2,461,060 2 @cnnbrk 77.3%

News 165

News Sites Twitter Digg 165

Adam Sherk

JANUARY 12, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Popular NBA Teams on Twitter and Facebook by Adam Sherk on January 12, 2010 NBA players, like many professional athletes, have taken social media by storm, but what about their teams? So what should NBA teams be doing on Twitter and Facebook?

Team 179

Team Twitter Facebook Press Release 179

Adam Sherk

JULY 17, 2009

It’s not the same 20 every time – Twitter randomly shuffles in 20 profiles from the group it has deemed worthy of recommendation. Since new users aren’t always sure exactly how to use Twitter, this starter group can be quite helpful, so the profiles that are featured do end up getting a steady stream of new followers.

Twitter 100

Twitter Press Release Syndication Blogroll 100

Adam Sherk

AUGUST 7, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Diversified Twitter Strategies for News Sites by Adam Sherk on August 7, 2009 This week’s Sysomos study of the 5% most active users on Twitter includes a list of the top 25 users (with more than 50,000 followers) ranked by average tweets per day. tweets per day.

Sites 105

Sites News Strategy Twitter 105

Adam Sherk

NOVEMBER 3, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk An Early Look at News Media Twitter Lists: Not Much Traction by Adam Sherk on November 3, 2009 With all the buzz about Twitter Lists I thought I’d take a look at how some major news sites are doing so far with their own Lists. To reporters’ sources?

News 136

News List Twitter Sites 136

Adam Sherk

OCTOBER 20, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk A Look at Muck Rack’s Twitter Press Release Service, 51 Releases Later by Adam Sherk on October 20, 2009 I’m definitely a fan of Muck Rack – it offers an easy way to track major media journalists on Twitter and pick up on trending topics.

Press Release 145

Press Release Twitter URL RSS 145

Adam Sherk

JUNE 16, 2011

In fact the male/female usage percentages are the exact opposite on Twitter. That’s interesting in and of itself, as marketers sometimes (over) generalize that men prefer Twitter while Facebook is more appealing to women. Related posts: Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter.

LinkedIn 174

LinkedIn MySpace Survey Study 174

Adam Sherk

OCTOBER 7, 2014

Specific to search, you can drill down on what percentage of total traffic comes from search engines and get a breakdown by engine and vertical (i.e. Bing News also provides trending topics on its home and section pages, as well as links to news that is trending on Facebook and Twitter. Bing News: Trending Topics.

Analysis 241

Analysis Research Trends Tools 241

Adam Sherk

DECEMBER 2, 2009

Shining a Spotlight on Video News Webmaster Tools: Updates to Search queries, Parameter handling and Messages Twitter data lets NPR glimpse a future of app-loving news junkies Shared Items Disclaimer The opinions expressed on this blog are Adam Sherks own and do not necessarily reflect the views of his company or its clients.

Vocus 166

Vocus SEO Social Media Press Release 166

Adam Sherk

MARCH 16, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Real-time Search Optimization for News Sites by Adam Sherk on March 16, 2010 The major search engines are making real-time search a priority, resulting in good visibility opportunities for news sites especially for breaking news.

Sites 143

Sites News Yahoo Engineering 143

Adam Sherk

DECEMBER 22, 2009

Last week Twitter gave us their Top Twitter Trends of 2009 for categories like news events, people, movies, etc. Things that news and content sites should look at include: What terms and content types brought in the most search engine referral traffic? Which Twitter profiles built up the most followers and engagement?

Trends 167

Trends How To Digg Press Release 167

Adam Sherk

OCTOBER 23, 2009

First, a study of 33 million unique users from Chitika’s network in September showed that visitors coming from Facebook and Digg were more loyal than those coming from the three major search engines and Twitter. Even just a year ago the majority of news sites were barely dabbling with things like Twitter – now most have Twitter mania.

Hitwise 124

Hitwise Social Media Digg Survey 124

Adam Sherk

OCTOBER 1, 2009

Many search trends come and go quickly, so sites that cover a topic after its peak will likely miss out on the larger search engine visibility opportunity. The major engines all produce some form of hot topic/trend list, and several third-party and social media sites do as well. Does this work? So how do you monitor these trends?

Trends 146

Trends Tools Embedding Digg 146

Adam Sherk

OCTOBER 8, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Common Causes of Duplicate Content on News Media Sites by Adam Sherk on October 8, 2009 Although search engines keep improving on their ability to deal with duplicate content, this continues to be one of the main SEO issues facing news and content sites.

Sites 105

Sites News Syndication Content 105

Adam Sherk

AUGUST 20, 2009

Previously the only way to get the more comprehensive version into Google News was to republish the article on a new URL, which was not the best experience for either on-site or search engine users. I went looking for an updated story in Google News today and was able to find an example. What Horrible Things Did Time Magazine Do in 1964?

News 101

News Google Syndication Press Release 101

Adam Sherk

DECEMBER 17, 2009

When it comes to interactive media buys it looks like Google and the other search engines still offer marketers the best opportunities online. Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement? What Horrible Things Did Time Magazine Do in 1964?

Social Media 123

Social Media Marketing Press Release Survey 123

Adam Sherk

JANUARY 11, 2010

Related posts: Journalist Social Media Usage Increases, Concerns About Reliability of Information Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter Where Do You Want Your Social Media Press Releases to Live? What Horrible Things Did Time Magazine Do in 1964?

Study 147

Study News Press Release Report 147

Adam Sherk

FEBRUARY 22, 2011

Press release search engine PRFilter came out of beta last week. A Look at Muck Rack’s Twitter Press Release Service, 51 Releases Later. It aggregates press releases from 10 wire services and distribution services and pulls them in directly from 60+ technology and media companies. It seems to work fairly well.

Press Release 237

Press Release Aggregator Sample Samples 237

Adam Sherk

MAY 12, 2010

Actually it would work online, if not for search engines giving users access to everything in one place and filtering out duplicate content to improve their experience. A wire service’s whole business model is built around selling the same content to as many news outlets as possible. What’s a news agency to do?

Content 116

Content Aggregator Press Release Syndication 116

Adam Sherk

MAY 19, 2009

So total natural search engine referral traffic is a more important measuring stick than what percentage of site traffic comes from natural search. So total natural search engine referral traffic is a more important measuring stick than what percentage of site traffic comes from natural search.

Hitwise 100

Hitwise News Report Press Release 100

Adam Sherk

MAY 19, 2009

So total natural search engine referral traffic is a more important measuring stick than what percentage of site traffic comes from natural search. So total natural search engine referral traffic is a more important measuring stick than what percentage of site traffic comes from natural search.

Hitwise 100

Hitwise News Report Press Release 100

Adam Sherk

JANUARY 6, 2010

To investigate further I did a quick check for Twitter activity. In terms of search engine visibility, as of today the Tumblr site is #9 in my Google results for “Newsweek” so it’s working its way up. I didn’t find any shared newsweek.tumblr.com URLs through Bit.ly What Horrible Things Did Time Magazine Do in 1964?

Tumblr 131

Tumblr Engagement Press Release Syndication 131

Adam Sherk

JUNE 9, 2009

But I don’t think I’d ever simply type “breaking news” into a search engine. It would be interesting to learn how much search engine traffic they are getting from that specific term. What Horrible Things Did Time Magazine Do in 1964?

News 100

News Hitwise Press Release Syndication 100

Adam Sherk

JUNE 9, 2009

But I don’t think I’d ever simply type “breaking news” into a search engine. It would be interesting to learn how much search engine traffic they are getting from that specific term. What Horrible Things Did Time Magazine Do in 1964?

News 100

News Hitwise Press Release Syndication 100

Adam Sherk

FEBRUARY 19, 2010

Unfortunately The Huffington Post’s success with search engine visibility has created a “HuffPo effect” in which other news organizations try to copy their blog formula. But search engines don’t need 10+ different paths to the same content, and over-linking to a vast number of tag pages makes poor use of a site’s of internal link structure.

Sites 112

Sites News Press Release SEO 112

Adam Sherk

AUGUST 14, 2009

That relevancy combined with the fact that the article is likely to be shared and linked to frequently strengthens its ability to compete for search engine visibility. So far Google seems to agree. What Horrible Things Did Time Magazine Do in 1964?

Examples 102

Examples News Press Release Embedding 102

Adam Sherk

MARCH 19, 2013

Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter. Social Sharing: The New Coffee Table Magazine Spread.

News 128

News Mobile Survey Study 128

Adam Sherk

JANUARY 21, 2010

A similar difference exists for microblogging sites like Twitter. Related posts: Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter PEJ Study Shows Print Still Primary Source of Original News Reporting Does Social Media Increase a Journalist’s Value?

Social Media 122

Social Media Press Release Microblogging Survey 122

Adam Sherk

JULY 8, 2011

Earlier this week Search Engine Land reported that Christian Oestlien, the Ads Lead for Google+, had posted a message asking businesses to hold off on using personal accounts to create business pages and that non-user profiles would be shut down. An Early Look at News Media Twitter Lists: Not Much Traction.

Google 111

Google News Engineering Report 111

Adam Sherk

SEPTEMBER 10, 2010

Shining a Spotlight on Video News Webmaster Tools: Updates to Search queries, Parameter handling and Messages Twitter data lets NPR glimpse a future of app-loving news junkies Shared Items Disclaimer The opinions expressed on this blog are Adam Sherks own and do not necessarily reflect the views of his company or its clients.

News 121

News Press Release Survey SEO 121

Adam Sherk

APRIL 13, 2010

Adam Sherk April 14, 2010 at 10:13 am Mike, you’re right that Yahoo News is more of a content site than a news search engine, and since I’d included Aol News that was an omission. Every little bit counts, layer upon layer to get your site where it should be, achieving your end goal in your marketing efforts.

Sites 161

Sites News Yahoo Journal 161

Adam Sherk

JANUARY 14, 2010

Word of mouth on Twitter, Facebook and other sites (including The White House blog ) has raised over $2 million to-date through mobile phone donations organized by mGive. Related posts: 5 Ways to Deal with Seasonal Dips in Search Engine Traffic Which News Sites Get the Most Social Media Engagement?

News 129

News Sites Digg Press Release 129

Adam Sherk

NOVEMBER 23, 2009

Shining a Spotlight on Video News Webmaster Tools: Updates to Search queries, Parameter handling and Messages Twitter data lets NPR glimpse a future of app-loving news junkies Shared Items Disclaimer The opinions expressed on this blog are Adam Sherks own and do not necessarily reflect the views of his company or its clients. Google-less?

News 101

News Google Hitwise Press Release 101

Adam Sherk

JUNE 9, 2010

News Sites on Twitter: Who is Making the Most Impact? For more information on using Static FBML check out: How to Customize Your Facebook Page Using Static FBML How To Create the Perfect Facebook Fan Page Facebook Static FBML FAQ / Tutorial Related posts: Which News Sites Have the Most Valuable Facebook Pages?

News 181

News Sites Yahoo Facebook 181

Adam Sherk

JANUARY 19, 2010

Shining a Spotlight on Video News Webmaster Tools: Updates to Search queries, Parameter handling and Messages Twitter data lets NPR glimpse a future of app-loving news junkies Shared Items Disclaimer The opinions expressed on this blog are Adam Sherks own and do not necessarily reflect the views of his company or its clients.

Press Release 138

Press Release Facebook Syndication Blogroll 138

Adam Sherk

JUNE 30, 2009

Search engines don’t want to show users multiple versions of the same content, so when an article has been syndicated it’s likely that one version will be given prominence – and that may or may not be the original. The only way to completely eliminate the issue is to require syndication partners to block their versions from the engines.

Syndication 111

Syndication Press Release SEO Publishing 111

Adam Sherk

OCTOBER 29, 2009

So if you link to your Twitter account on your Google profile the people you’re following on Twitter become part of your social circle. For news and content sites the task is fairly straightforward as lots of users are already subscribed to their RSS feeds, Twitter accounts, Facebook Pages, etc. If not how do we get there?

Google 109

Google Google Reader Press Release Survey 109