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Why P2P Texting Should Be Part of Your Marketing Strategy in 2021

Social Media Strategies Summit

It’s a trend that caught fire when the Bernie Sanders campaign partnered up with peer to peer texting platform Hustle in 2016 to reach volunteers, with remarkable success. Many organizations, seeing the efficacy of their emails, phone calls, or social media posts plummet, are turning to P2P texting.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Take a look at the company’s philanthropic endeavors and cause-related initiatives, especially in the area of Corporate Social Responsibility (CSR). Don’t be Shy.

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Why You're the Key to Social Media Success

Convince & Convert

New research from White Horse of 104 companies found that in 86% of companies, executives are not using social media. Would a company launch a major television campaign if the CEO had never watched TV? Social Media? If anything, social media is MORE important for B2B companies than it is for B2C companies.

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Not Responding to Alarms

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Not Responding to Alarms Written on May 12, 2010 by Justin Levy in business , marketing , social media , social media strategy 21 Comments - Leave a comment! What types of alarms should you be aware of?

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[INTERVIEW] How TV producers are bridging the gap between social data, risk, and creativity (and how you can too)

Audiense

We caught up with him to see why he thinks social data holds a pivotal role in show creation, how you can use it for creativity, and how Audiense played an integral part in his new show’s creative process. Audiense: What sparked your interest in the connection between social data and TV? Let one power the other, and vice versa.

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Will You Abandon Your Friends to Seek Real Relevance

Convince & Convert

Excerpted from the video: I was happy to interview Brian Solis , a futurist, new media raconteur, and principal at Altimeter Group. You have to keep up your blog. Brian: I’ve studied this actually, the idea of social network fatigue. (video production by my friends at Candidio. Check em out! ). Jay: Hey everybody.

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