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How to use YouTube Analytics to optimize your video performance

Sprout Social

Building a must-see YouTube channel starts with understanding your audience. And there’s no better place to gather actionable insights than your YouTube Analytics. But while YouTube’s native analytics platform is a treasure trove of data, its depth can be overwhelming for total beginners. Engagement Reports.

Analytics 142
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The Creator’s Guide to YouTube Shorts Analytics

Buffer Social

Everyone is focused on the YouTube Shorts algorithm as the key to growing as a creator on the platform. YouTube offers different content types, each with robust analytics. How to find your YouTube Shorts analytics Whether you prefer analyzing data on a desktop or on the go via mobile, YouTube has got you covered.

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How to post a video on YouTube: The complete guide

Sprout Social

found that YouTube is the second-most popular social platform (behind Facebook). This makes YouTube a powerful search engine that can help brands increase their reach and realize significant business value. Even as TikTok continues to grow in popularity, brands should still invest in the original social video platform, YouTube.

YouTube 111
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Video Wars: TikTok vs. YouTube for Marketing

Likeable

For the better part of the last decade, social media platforms—and therefore, consumers—have become increasingly focused on video. When you think about “social video” in 2021, two platforms likely come to mind: TikTok and YouTube. So, how do these video platforms compare? YouTube by the Numbers. 80 percent of U.S.

YouTube 84
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YouTube SEO: How to boost your videos’ rankings

Sprout Social

Trying to wrap your head around YouTube SEO? Recent YouTube statistics tell us that more and more viewers are discovering content via search. Read on for our step-by-step guide to YouTube SEO that you can easily apply to all of your videos. By default, YouTube does a pretty solid job of cluing creators into what viewers want.

SEO 135
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How to Use YouTube Analytics and Track the Right Metrics

Hootsuite

YouTube analytics allow you to measure the success of your YouTube marketing efforts. Marketers can track just about everything from the YouTube Studio dashboard, from YouTube channel analytics right down to real-time video metrics. How to use YouTube analytics. How to see analytics on YouTube.

Metrics 145
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Edutainment Takes Centre Stage: The Rising Trend from CES 2024 and Its Impact on Social SEO

The Realtime Report

This content style leverages the allure of entertainment to heighten shareability, while simultaneously embedding educational value to enrich the audience’s experience. Brands need to work with content marketers who have a strong comprehension of the audience preferences and behaviors on each platform.

SEO 103