Sat.Jul 08, 2023 - Fri.Jul 14, 2023

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When Awareness Isn’t Enough: Government Social Media Campaigns That Create Action

Social Media Strategies Summit

Marketing campaigns sometimes encourage consumers to do something new, something they may have yet to consider. But often , especially in the world of public sector marketing, they’re more about reiterating and reinforcing messages that people are already familiar with — persuading us to adopt actions or behaviors we already know are the right thing to do.

Campaign 208
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How Multi-Advertiser Ads Work

Jon Loomer

It’s not a placement. It’s not really a special ad unit. I’ve been asked so many times about what Multi-Advertiser Ads are and whether we should turn them on. Let’s provide some clarity in this post. What Are They? Here’s how multi-advertiser ads work… If a potential shopper engages with an ad, a multi-advertiser carousel may appear below it.

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How Influencers Can Protect Their Work Despite The AI Overlords w/ Eric Farber

The Social Media Hat

Partnership Unpacked, Episode 29, with Eric Farber The post How Influencers Can Protect Their Work Despite The AI Overlords w/ Eric Farber appeared first on The Social Media Hat.

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Twitter Claims Incredibly High Performance on Content Moderation, in Contrast to Third-Party Reports

Social Media Today

Twitter says that more than 99.99% of tweet impressions stem from content that does not violate its rules.

Twitter 148
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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The Professions That Are Least Likely to Be Replaced by AI 

The Realtime Report

The Professions That Are Least Likely to Be Replaced by AI While artificial intelligence (AI) continues to advance and become more commonplace, certain professions remain less susceptible to automation than others. Small business advice company Venture Smarter have compiled a list of ten professions that they believe are the most resistant to being replaced by AI in the near future.

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Threads by Instagram is Here: Now What?

Jon Loomer

Meta dropped a surprise launch of Threads by Instagram on Wednesday, July 5. The week that followed was a whirlwind, bringing in more than 100 Million users in the first five days. Now what? Let’s take a closer look at… The app’s initial functionality The features that are coming What about the EU? What marketing looks like The advertising timeline How I’m using Threads Oh, and don’t forget to find me on Threads @jonloomer.

Instagram 148

More Trending

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Twitter Claims Incredibly High Performance on Content Moderation, in Contrast to Third-Party Reports

Social Media Today

Twitter says that more than 99.99% of tweet impressions stem from content that does not violate its rules.

Twitter 146
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4 Tips on Effective Anti-Counterfeit Programs

The Realtime Report

4 Tips on Effective Anti-Counterfeit Programs By Tim Waring Anti-counterfeit strategy is a relatively new area of business; 10 – 20 years for the majority of active companies and a few decades old for a few of the earliest entrants. There are even now very large businesses that have yet to start tackling counterfeits. The companies involved in the fight are typically international with numerous staff in many countries involved in tackling counterfeits with array of third-party suppliers across t

Tips 91
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Social Media Lead Generation: 13 Proven Tactics

Hootsuite

It doesn’t really matter what you’re selling. Ultimately, any brand on social media is in the business of social media lead generation. Whether you’re an ice cream maker or a funeral director (representing the full spectrum of possible jobs), social media offers an opportunity to scope out a whole world of future clients. You already know how helpful social media can be for brand awareness and engagement : today, we’re digging into just how marketers can use platforms like Facebook , Tiktok , In

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‘Be Careful’: Ron Perlman Releases Menacing Message Blasting Executive Who Said WGA Strike Will Cause Home Losses

Forbes Social Media

Perlman has since deleted the Instagram video in which he slammed a studio executive for callous comments about union writers, saying: “We know who said that and where he f—ing lives.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Threads Reaches 100 Million Members in Record Time

Social Media Today

The new, Twitter-like app from Meta is now the fastest-growing app of all time.

Twitter 160
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Sparkling Brilliance: Discover the Beauty of Moissanite Rings

The Realtime Report

Sparkling Brilliance: Discover the Beauty of Moissanite Rings When it comes to selecting the perfect ring, couples today are increasingly drawn to the allure of moissanite. With its breathtaking sparkle and remarkable durability, moissanite has emerged as a popular choice for those seeking a ring that combines beauty, quality, and affordability. Moissanite, a lab-created gemstone, possesses a radiant brilliance that rivals even the most exquisite diamonds.

Price 91
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#589: A Real-Life Look At Making The Switch From A Personal Brand To A Company Brand With Clint Salter

Amy Porterfield

Listen on… Curious about making the switch? Here’s what you need to know about transitioning from a personal brand to a company brand (with Clint Salter) Have you ever wondered what it would look like to make the switch from having a personal brand to a company brand? I’m right there with you. […] The post #589: A Real-Life Look At Making The Switch From A Personal Brand To A Company Brand With Clint Salter appeared first on Amy Porterfield | Online Marketing Expert.

Company 98
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Zuckerberg Vs. Musk: Everything We Know About The Possible Cage Fight

Forbes Social Media

Zuckerberg and Musk first suggested last month they would clash in a cage match, and their swelling social media feud has only amplified the idea they might come to blows.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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How to Transform Your Blog Posts into Infographics [Infographic]

Social Media Today

Infographics can be a great way to increase engagement and boost your branding efforts.

How To 152
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Unleash Your B2B Sales Superpowers with Artificial Intelligence

Pam Moore

Unleash Your B2B Sales Superpowers with Artificial Intelligence Ready to add some sizzle to your B2B sales results? Let's unleash your B2B sales superpowers with a little AI magic. Buckle up, my friends, we're about to take off! AI isn't just the wave of the future – it's making waves right NOW. Let's dive into the ocean of benefits AI brings to your sales party: AI-Pumped Lead Scoring: No more throwing darts in the dark, my friends.

B2B 78
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Hootsuite CEO Reveals How Long She Spends on Social Media Every Morning

Hootsuite

Hootsuite’s CEO, Irina Novoselsky, took the stage at Collision 2023, where she did an insight-packed Q&A with Evan Hansen, Co-founder and Editor-in-chief of Meteor. The first question Evan asked Irina: how are you finding the new gig? It took her about a millisecond to share that becoming a social CEO has been a seamless fit taking pressure off the need to defend the amount of time she spends scrolling through social media when she opens her eyes in the morning—which she admits to being 30 m

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Ron DeSantis Yearbook Quote That’s Going Viral Is Completely Fake

Forbes Social Media

A Ron DeSantis high school yearbook photo is going viral this week reading, “My Mount Rushmore is Jesus, Sir-Mixes-a-Lot, and Nintendo 64.” But it’s completely fake.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Meta Proposes New Industry Principles on AI Development

Social Media Today

As AI projects advance, Meta has called for greater information sharing and transparency.

Proposal 150
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How Starting a Podcast Helped Me Pivot and Grow My Business to $85K per Year

Buffer Social

When I first started my podcast back in 2019, I didn’t plan on it becoming a marketing channel. I had recently quit my job to start my own operations consulting business and was listening to entrepreneurial podcasts trying to learn more. Most of them, though, felt like the curated version of a business owner’s story years later, and I was craving someone to share their experience while they were in the thick of it.

Avatar 82
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Sales and marketing alignment for improved business effectiveness

Sprout Social

Organizations are constantly looking for strategies to increase leads, customer satisfaction and revenue. An effective way to achieve this is through sales and marketing alignment. The new reality is that sales and marketing are continuously and increasingly integrated. Marketing needs to know more about sales, sales needs to know more about marketing and we all need to know more about our customers.

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Elon Musk Proposes Unconventional New Contest With Mark Zuckerberg

Forbes Social Media

Elon Musk proposed a bold new contest with Mark Zuckerberg on Sunday. But it might make major advertisers even more nervous about returning to Twitter.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Meta Proposes New Industry Principles on AI Development

Social Media Today

As AI projects advance, Meta has called for greater information sharing and transparency.

Proposal 146
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How to Become a LinkedIn Creator

Buffer Social

The LinkedIn team , referred to as “unlikely champions of creativity” by the Creative Review , have turned their focus to creators in recent years. Features like Creator Mode and LinkedIn Top Voices have made the platform a destination for many looking to grow their personal and business brands. Creators like Justin Welsh have seen massive success by focusing on LinkedIn, gaining audiences in the hundreds of thousands.

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Top 10 Sprinklr Competitors & Alternatives [Comparison]

Hootsuite

Sprinklr has emerged as a popular social media platform, but it’s not the only player in the space. In fact, there are many worthy Sprinklr competitors and alternatives that offer features or pricing plans that may be more suitable for your business needs. To help you find the right solution, check out this list of the top ten Sprinklr competitors. Each platform’s features, as well as its pros and cons, are outlined below.

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What Twitter’s Looming Death Teaches Us About Competition, Community, And Culture

Forbes Social Media

While user activity has ebbed and flowed over the years, Twitter has been hard to kill. However, its newest threats might be the 1,2 punch that takes the platform out.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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How to Transform Your Blog Posts into Infographics [Infographic]

Social Media Today

Infographics can be a great way to increase engagement and boost your branding efforts.

How To 148
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How Integrating SEO and Social Media Has Helped Me Grow My Site to 400K Impressions Per Month

Buffer Social

When I started my business, I was far from a content strategy or digital marketing expert. I launched BAUCE Magazine with an English degree and a dream: To create a lifestyle site that would help women from disadvantaged backgrounds attain wealth, build their empires, and look good while doing it. So, I just wrote the kind of content I’d like to read, everything from career development tips to what Beyoncé wore last weekend.

SEO 77
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Best Practices for Brands Doing Paid Social Media Advertising in 2023

Ignite Social Media

Paid social media advertising should be a key part of any business strategy. Businesses can expand their reach to broad audiences, raise brand awareness, and convert sales at different levels of the sales funnel by engaging on social media platforms like Facebook, Instagram, Twitter, Snapchat, TikTok, Reddit, and LinkedIn. It’s no wonder that businesses are increasingly turning to paid social media advertising to reach their target audiences.

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Viral Video Doesn’t Actually Show Mike Pence Getting Hit With Water Balloon

Forbes Social Media

Video supposedly showing former vice president Mike Pence getting hit in the head with a water balloon has gone viral. But that’s not Pence getting hit.

Video 95
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Meta Adds Avatar-Enabled Video Calls, More Avatar Engagement Options

Social Media Today

Meta wants to get more people using avatars, as another step towards the metaverse.

Avatar 150