Sat.Nov 25, 2017 - Fri.Dec 01, 2017

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Who will blink first in Canadian community newspaper staredown?

Sherrilynne Starkie

The Canadian newspaper industry has, so far, been unsuccessful in securing a Federal government bailout as both readers and advertisers flock to social media for news and entertainment. But the backroom deal between competing newspaper publishing companies Postmedia and TorStar must surely up the ante. Photo by Mike Ackerman on Unsplash. The agreement sees the two national organizations exchange ownership of 41 community and commuter newspapers and then shutter most of them, but it’s the fault

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Five Situations Where Marketers Should NOT Use Automation

Webbiquity SMM

Guest post by Godwin Adoga. Automation has been a big win for small and large businesses alike. Any one of us can think of many things we’d rather do instead of laboring over repetitive tasks that a computer could easily take care of. You could have spare time for lunch breaks, hangout runs and whatever you love doing once your tasks are handled by a machine.

Marketing 180
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What You Need to Know About Influencer Marketing in 2018: FREE Webinar Nov 30th

Pam Moore

Do you want to tap into the power of influencer marketing but don't know where to start? Or maybe you have tried utilizing influencer marketing only to experience frustration in finding the right influencers, knowing how to engage them and lack of overall business results for your efforts? If you are excited to hop on one of the hottest trends in marketing and want to learn how to leverage influencer marketing for your business, you landed on the right blog post today!

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How Long Before You Start Making Good Money Blogging?

The Social Media Hat

The answer may not be simple, but with the right guidance, you will get a reasonable timeframe for how long it will take to make money once you start your blog.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Top five: New features tools and services from the ‘Big Three’ (plus Pinterest)

Sherrilynne Starkie

I’m bringing back the weekly top five that was such a popular feature on this blog many years ago. Each week, I’ll highlight the five most important social media news stories of the week (according to me!). This week we have new innovations from Twitter, LinkedIn, Facebook and Pinterest. REPORT. Sherrilynne Starkie. Owner. 5. items . 1. followers . 0. votes . 4. views.

Features 230
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3 Benefits of Facebook Analytics

Jon Loomer

There’s one thing you can always count on with Facebook: new features. Well, make that two things: new features PLUS an occasional sense of dread and insecurity in how to successfully use and implement them. There’s always something new being rolled out, always something previously undiscovered, and always something that leaves us asking, “What the heck does this button do?”.

Analytics 154

More Trending

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Social Media That Made Us Laugh

Ignite Social Media

We love a good joke. Ok. We should be honest it doesn’t have to be a good joke, we listen to embarrassingly punny jokes too. The real trick to catch our attention, is having a brand interrupt the norms on social. This month, we’ve rounded up a few of our favorites to hopefully pleasantly interrupt your own day and give you a good chuckle. Eat24. Yelp Eat24 sets high expectations for what fans can expect from their social profiles, with their About section on Twitter: We can tell you from this mo

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My Favorite Instagram Accounts of 2017

Jenn's Trends

First of all, the fact that I’m writing this post and it means the year is almost over is just too overwhelming right now! I mean, how did we get through another whole year already? But, alas, we did. And that means it’s time for me to share with you my favorite Instagram accounts this […]. The post My Favorite Instagram Accounts of 2017 appeared first on Jenn's Trends.

Instagram 118
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6 SEO tips to feel like you have success in the bag

Kikolani

Today, most dentists know you must have an appealing website to attract new patients. But, in order to guide more people to your website, you have to improve your search engine optimization (SEO). In short, when someone in your area conducts an online search for a new dentist, you want your practice to pop up early in the search results. There are many things that can improve SEO.

SEO 116
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What the Social Media Lab Has Brewed This November

agora pulse

Are you perplexed by the value of Instagram hashtags, the best place to direct ad traffic, and the emergence of Instagram Pods? So were our scientists at Social Media Lab! Being that they’re a curious bunch, they took these hot social media topics to the Lab and presented us with some interesting findings this month. 1. How Many Hashtags on Instagram Get the Most Likes?

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Are You Ready for Proactive PR?

Meltwater

PR is evolving, along with the rest of marketing. Gone are the days when public relations… Read More.

Marketing 146
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Four Things to Know About Facebook Lead Generation Ads

Ignite Social Media

When it comes to finding new customers, what happens on Facebook doesn’t have to stay on Facebook. In fact, lead generation ads on the platform are a great way to get contact information to help generate sales leads for your ongoing media initiatives. Here are four ways to make the most of these ads. Objectives. Facebook offers a few options for acquiring new leads.

Facebook 108
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Facebook Headache #6? We have a cure.

Janet Fouts

Have you been having issues editing link previews, titles or descriptions when you create a link post on Facebook? Or maybe you chose not to add Open Graph tags to your website because you didn’t want to deal with managing that extra code and update the markup all the time? I feel you. But your struggle may soon be over. Facebook stopped allowing users to customize these elements when you post on your page a while ago.

Facebook 101
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10 Free Tools to Help You Understand Your Social Media Audience

Buffer Social

We often recommend crafting your social media posts according to your audience. But how you know who the individuals that make up your social media audience are? And how do you know what content they like? Answering these two questions is essential if you’re looking to execute a successful social media strategy. And often, you’ll find the answers by turning to data and social media analytics.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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5 Ideas to Create Holiday PR Buzz

Meltwater

As we get deeper into the holidays, we in public relations may be in the… Read More.

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How To Use Your Blog To Hook an Insane Number of Customers

Kikolani

So much of the content out there on the web sucks. I have noticed it more and more lately. Maybe it is simply a matter of over-saturation but it feels as though everyone is just copying one another, creating the same blog posts written in different ways, trying to gain as much traffic as possible. Don’t get me wrong, I get it. In a way I do the same thing, operating on the assumption that my work will pay off and my brand will strengthen.

How To 101
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The 3-Step Formula You Need for Social Media Growth

Rebekah Radice

Ever wonder what’s holding you back from exponential social media growth? If you feel you’re doing all the right things on social, yet failing to see any noticeable growth, don’t throw in the towel just yet. In the latest installment of the Brand Authority Podcast , I share a 3-step formula that will eliminate roadblocks, so you can quickly gain traction.

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Mindset in the Moment – Channel and Format

Ignite Social Media

A lot of planning goes into creating a single social media post. Our newest white paper, “ Mindset in the Moment ” has 5 key ideas to keep in mind to ensure that your social media posts are the best they can be. One of the more tactical ideas refers to channel and format. While this is one of the simplest aspects of a post to manage, it is often the most ignored.

Mobile 97
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Why You Need to Place Links in Articles

Meltwater

It used to be the holy grail of PR placements was coverage in a print… Read More.

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Vertical Video: 5 Powerful Ways to Flip Social Video on its Head

Socially Sorted

Are you making vertical video as part of your social video creation for business? If not then it’s time to flip video on its head (or at least turn your phone sideways a little). Vertical Video is here to stay and in this post we discuss why it’s popular and why you. // Read More. The post Vertical Video: 5 Powerful Ways to Flip Social Video on its Head appeared first on Socially Sorted.

Video 107
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How Sales and Marketing Can Work Together to Improve the Company’s Bottom Line

Oktopost

Throughout my career, I’ve witnessed numerous sales and marketing teams that simply don’t communicate. Today, as a CEO, one of my top priorities is to ensure that my marketing and sales teams are always aligned. Together, they have a much greater impact on company growth, driving better lead quality and closing more deals.

Marketing 100
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An Ignite Friendsgiving

Ignite Social Media

The holidays are in full swing and even though we’ve been wrapped up in holiday strategies, programs, and content for our clients this time of year, we took a little time to get in the holiday spirit ourselves with our annual Friendsgiving celebration! If there’s anything we learned from our Mystery Trip in Paris , it’s that long lunches with good friends (and wine) are something to be thankful for.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Outsource Your Customer Calls to Save Yourself Time and Trouble

The Realtime Report

Outsource Your Customer Calls to Save Yourself Time and Trouble. Are you sick of being on the phone for hours every day? Have customer calls become so numerous that you’re having trouble getting things done? If even your employees are getting bogged down under the weight of non-stop customer calls, it’s time to take action. Of course, you can’t refuse to answer calls from your customers.

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Customer acquisition through social: what’s your headroom for success?

Audiense

Analysing your social community doesn’t just produce interesting metrics. It reveals an instant, ready-made list of potential target customers, and provides insights about how to engage them. The question is what are you trying to do with social media? Actually, scrap that: what are you trying to do in general? It’s a fair bet that the problems you’re trying to overcome daily include some or all of the following: Finding and acquiring new customers that you have not identified yet, or that are u

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Why I’m using ConvertKit for Email Marketing

Razor Social

Are you wondering if you’re using the right email marketing or marketing automation tool? If you are, you’re not alone…. “What’s the best email service provider?” I hear this question all the time. Many people feel that there should be something better or more reasonably priced available than what they’re already using. I’ve used many different email marketing tools over the years, but I recently discovered one that I’m very impressed with.

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Social Selling and Connecting with the Digital Buyer

Social Selling Masters

Today’s modern buyers are sophisticated and self-educating. In the digital era in order for sales to be effective, they must be active in the online communities where their customers are spending time.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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#187: How to Use Pinterest to Generate Traffic and Profits With Jenna Kutcher

Amy Porterfield

Biggest Takeaways You Don’t Want to Miss: What IF instead of looking at Pinterest as just another Social Media platform, you saw it as a powerful search engine that can drive traffic for your business? That’s exactly why I invited my guest today—photographer, podcaster and savvy business woman Jenna Kutcher. Because she has experienced the […].

How To 79
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You need to make your startup appealing to investors

Kikolani

You have been thinking about it. How cool would it be if people actually invested in you? You are the beloved CEO of your own company (which technically, you already are), but now people are scrambling to make money and you are piling it in as the CEO. Wouldn’t that be a dream come true? Before we answer the question of investment in your online company, we have to differentiate on one characteristic of your company.

Startup 66
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How to create a Social Media content strategy

Marketing to Serve

Let me paint a picture for you. Social media has grown in popularity not only for individuals wanting to share and connect with their social networks, but for businesses too. Is there an easier way to interact with your audience wherever and whenever? There are now 2.8 billion social media users ( We Are Social ). A large number of these 2.8 billion are actively using social media, across multiple devices and around the clock.

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Infographic: Black Friday’s Retail and Brand Competition

Meltwater

The 2017 holiday season is in full swing and while we’re still in the midst… Read More.

Retail 91
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YouTube Community and Reels Features Provide More Fan Engagement

Devumi

Major social media platforms have been incorporating the ”Stories” content format into their features lately. YouTube is the latest one to follow the trend with its new Reels feature, which is part of their larger YouTube Community plan. A new spin on Stories YouTube’s Reels takes a vastly different approach to the Stories format found […]. The post YouTube Community and Reels Features Provide More Fan Engagement appeared first on Devumi.

YouTube 60