agora pulse
JUNE 13, 2020
Twitter seems so real-time that it’s hard to step back to see what you’ve done on the platform. Use one of these Twitter analytics tools to better analyze your performance (or someone else’s). Don’t count Twitter out. In addition to marketing your business and connecting with customers, Twitter is the best social media channel to spy on your Twitter competition.
Jon Loomer
JUNE 9, 2020
During the past couple of weeks, I’ve walked you through how to create custom Facebook pixel events that allow you to track, optimize for, and target visits based on time spent on a page and scroll depth. Today, we’ll take that a step further and combine the two. The reason for this is simple. While both time on a page and scroll depth are good indicators by themselves of visit quality, they each have a weakness.
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Social Media Today
JUNE 26, 2020
With more companies joining a planned boycott of Facebook ad spend in July, CEO Mark Zuckerberg has said that Facebook will start labelling content from politicians which break platform rules.
Ignite Social Media
JUNE 23, 2020
The year 2020 has been an interesting year, and has had social media marketers asking more often than not, “should we pause our paid media and hold publishing content?”. It’s certainly the right question to ask. And the majority of brands have implemented their crisis management plan by drastically cutting back budgets on paid media campaigns, pausing social media promotions, and halting influencer programs in reaction to the nation-wide shut down due to the Coronavirus pandemic.
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Socialmedia.biz
JUNE 30, 2020
When it comes to social media, scaling up is critically important. Scaling your social media presence is defined as slowing ramping up your social media management efforts. Broadly speaking, this means different things to different companies: A start-up restaurant will scale in a different manner than a twenty-person law firm. However, there are best practices that apply no matter how big or how small your company is.
Oktopost
JUNE 4, 2020
A decade ago Zappo’s had a social media policy for employees that was more or less the industry standard: “Be real and use your best judgment”. Ten years ago this policy might have been enough. But with the metaphorical and literal explosion of social media, defining “best judgment” and “be real” has gotten a lot less straightforward. The need for an effective social media policy for employees, however, has become more pressing than ever.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Jon Loomer
JUNE 11, 2020
How much do you know about the Facebook pixel? Do you know what it is, how to install it, and what it’s for? Let’s find out! There are 20 questions in this quiz. When you’re done, I’ll give you a score. If you want to learn more, check out my three-part training (the first part is free!), Facebook Pixel Masterclass. What is the Facebook pixel?
Social Media Today
JUNE 4, 2020
LinkedIn will make a range of LinkedIn Learning courses on diversity and inclusion available for free in an effort to help more people understand how to best address these key issues.
Ignite Social Media
JUNE 26, 2020
Agency life is stressful during good times and bad. When things are good, growth can happen faster than hiring and onboarding can keep up. When things are bad, people know that their jobs might be at risk. It’s rare for an agency to be in that perfect sweet spot where slow growth moves along at just the right pace. That’s why, despite how it’s been glorified in countless movies and TV shows over the year, agency life can be tough.
Forbes Social Media
JUNE 28, 2020
TikTok is a very irresponsible company, dangerous by design. It’s the application of Chinese philosophy on the internet?—?we want to see everything, know everything, analyze everything without limits?—?to a West where, apparently, we’re trying to put some kind of limits on it.
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Hootsuite
JUNE 29, 2020
If you’re using social media to market your business, you need to understand how to perform a social media audit. Don’t be alarmed—a social media audit is nowhere near as scary as it sounds. But it is a critical part of developing or updating an effective social media marketing plan. An audit of your social media accounts helps you understand what’s happening on each network.
agora pulse
JUNE 11, 2020
Need a little guidance (maybe even a refresh) on YouTube? This YouTube 101 guide can help you brush up on YouTube know-how. When most social media managers think about social media marketing, they focus on Facebook, Instagram, Twitter, and maybe even Pinterest. A surprising number either forget about YouTube or think the platform is not for them. When they do this, they’re missing an incredible opportunity to reach their audiences.
Jon Loomer
JUNE 2, 2020
A week ago, we discussed how to create Facebook pixel events for time spent on a page. This week, let’s create Facebook pixel events for scroll depth. If you read last week’s post, portions of this post will be repetitive. But I want to be sure that, if you missed that post, you know how to set up the base pixel in Google Tag Manager and test the events.
Social Media Today
JUNE 22, 2020
Google has dubbed this week 'International Small Business Week', and is providing a range of educational resources and tools to assist SMBs with their digital presence.
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Later
JUNE 26, 2020
Introducing Instagram Reels: a new way to record 15-second clips set to music on Instagram. If this concept sounds a little familiar, you’re right. Almost everyone is comparing Instagram Reels to TikTok! So what is Instagram Reels, and how does it line up against TikTok? Find out everything you need to know in this blog post: What is Instagram Reels?
Forbes Social Media
JUNE 17, 2020
Members of a shadowy movement known as the Boogaloo Boys have been implicated in a series of violent protests and the distribution of misinformation regarding the COVID-19 coronavirus and in violent racial protests in a number of cities in the U. S.
Hootsuite
JUNE 23, 2020
Instagram hashtags can make or break your Instagram strategy. Use them correctly and you’ll get your posts seen by more people likely to be interested in your products or brand. But use the wrong and you can actually do damage, from annoying potential followers to get penalized by Instagram’s algorithm. To use hashtags for Instagram effectively, you need to understand exactly how they work, and put some thought into a strategy.
Sprout Social
JUNE 23, 2020
Dealing with a hacked Twitter account can be frustrating. But hey, don’t freak out if it happens to you. From A-listers like Taylor Swift and Mariah Carey to superstar sports franchises, hacks on Twitter are actually more common than you might think. The twitter accounts for the @NFL , @Chiefs , @packers and @ChicagoBears got hacked. pic.twitter.com/7Ps2kINm4b. — Dov Kleiman (@NFL_DovKleiman) January 27, 2020.
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BeingOptimist
JUNE 5, 2020
During Quarantine moving out of space is not good at all under any circumstances. One of the most disgusting moments is when a notification pops up on your phone saying “storage space running low”. It is because we download too many apps on our phone which eat up the storage space. WhatsApp is one such app that we all use. With WhatsApp in our phones, we receive so many messages, pictures, videos, audios, and other files as well.
Social Media Today
JUNE 10, 2020
Snapchat has provided an overview of its handy new video conversion tool, which enables you to edit your video content into Snapchat's preferred vertical presentation format.
Amy Porterfield
JUNE 25, 2020
There are two things that go hand in hand: being an entrepreneur and having an email list. Eleven years into my business, this is something I know for sure. And despite the necessity of an email list, I still hear objections like… “I don’t know where to start.” “I want to wait until I have […]. The post #322: How To Build Your Email List from the Ground Up appeared first on Amy Porterfield | Online Marketing Expert.
Forbes Social Media
JUNE 16, 2020
In the midst of its campaign to drive censorship concerned users away Parler, the People driven social platform, today released a plan to return to the original vision of the internet.
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Hootsuite
JUNE 24, 2020
blockquote.tiktok-embed { all: unset !important; } blockquote.tiktok-embed:before { content: none !important; } blockquote.tiktok-embed:after { content: none !important; }. Social media is abuzz with TikTok’s explosive growth. And that’s why understanding TikTok analytics so important. Track the right metrics, and you’ll be able to tell hype from reality.
Sprout Social
JUNE 17, 2020
Between 2013 and 2018, the amount of time that people spent watching videos online increased at an average rate of 32% per year. According to the same report , Zenith predicts that the average person will spend 100 minutes a day in 2021 watching videos. To put that in perspective, that’s 25 whole days. Marketers need to take note of this if they want to plan on developing their video marketing strategy on social media.
BeingOptimist
JUNE 18, 2020
Today, the article is for those people who do not know how to use Paytm properly. In this article, I will explain you from the beginning in a very simple language about how to use Paytm properly. So, let’s get started. What We Will Cover. What is Paytm? Categories Of Paytm How To Cr eate A Paytm Account How To Activate Paytm Wallet Types OF KYC How To Use Paytm Wallet How To use Paytm Shop/ Paytm Mall How to Use Paytm Bank.
Social Media Today
JUNE 3, 2020
Facebook's messaging integration has taken another step, with a new test of an Instagram/Messenger function, while Instagram's also testing a new sticker type.
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Amy Porterfield
JUNE 15, 2020
Facebook groups, you gotta love them. And as an entrepreneur, you gotta have one! Especially during the COVID-19 crisis, people are spending more time online looking for the answers and guidance they need, and one place they are looking is on Facebook. This means, if you don’t have a Facebook group, you could be missing […]. The post #319: Facebook Group Engagement: Strategies You Need To Know appeared first on Amy Porterfield | Online Marketing Expert.
Forbes Social Media
JUNE 3, 2020
Hot on the heels of the Google Chrome Privacy Lawsuit, Parler CEO John Matze called for the tech giant and search engine creator to reveal the facts of its spying allegations.
Hootsuite
JUNE 18, 2020
Photo editing trends move fast on Instagram. Remember when the feed was full of heavily-filtered, square-cropped photos? That was only a couple of years ago, but in 2020 that style looks so dated that you might as well be posting a daguerreotype. What seemed like an interesting and original photo composition can quickly become a tired cliche. Your average Instagram user spends almost half an hour each day on the app, which means photos that looked fresh a year ago have already lost some of their
Sprout Social
JUNE 15, 2020
Is there a link between GDPR and social media? The short answer is a resounding “yes.” Chances are you’ve heard of GDPR or perhaps recall EU companies scrambling to become compliant with data and privacy regulations in May 2018. However, the impact of GDPR on digital marketing is ongoing and businesses in the EU aren’t the only ones affected.
Blog2Social
JUNE 29, 2020
Social media open up many opportunities. However, there are traps and challenges. We show you 10 common social media mistakes you should avoid. Der Beitrag 10 Common Social Media Mistakes You Should Avoid erschien zuerst auf Blog2Social Blog – Tips for social media marketing, sharing, scheduling, cross-posting.
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