Jon Loomer
AUGUST 16, 2023
There are many different ways you can create a split test using Meta’s built-in testing tools. In this post, we’re going to walk through creating an A/B Test within the Experiments section. This will allow you to test two or more campaign groups, campaigns, or ad sets against one another in a controlled environment to determine which performs best based on a single variable.
Social Media Today
AUGUST 16, 2023
Snapchat's My AI posted a random story this week which freaked many users out.
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The Realtime Report
AUGUST 16, 2023
AI Propels Robots Beyond Repetitive Functions With the fusion of AI and robotics, a paradigm shift is unfolding. Robots are no longer confined to mundane tasks but are evolving to tackle intricate challenges with unprecedented capability. The synergy between AI and robotics fuels the creation of machines that mimic human adaptability and intelligence, reshaping industries across the globe.
Social Media Today
AUGUST 16, 2023
Snapchat's My AI posted a random story this week which freaked many users out.
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Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.
Hootsuite
AUGUST 16, 2023
Artificial intelligence tools are a hot topic in marketing circles. Since ChatGPT burst onto the scene in late 2022, the adoption rates of AI have spiked. Research budgets have grown, and plans for how to use these new tools safely and effectively have been hatched. In this post, we share 74 artificial intelligence stats that give a full picture of what both organizations and consumers think about AI.
Social Media Today
AUGUST 16, 2023
Implementing ID confirmation could be a big step towards eliminating bot activity.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Social Media Today
AUGUST 16, 2023
Implementing ID confirmation could be a big step towards eliminating bot activity.
Jon Loomer
AUGUST 16, 2023
You can stop showing me this message now, Meta… This alert has appeared at the top of my Ads Manager for months: “Some interests, demographics, and behaviors are being discontinued on April 6th, 2023.” Every day, I click that X to remove it. Every day, it returns. I’ve even clicked to “See Affected Ad Sets,” hoping that this action would tell Meta that I don’t need to keep seeing that message.
Social Media Today
AUGUST 16, 2023
The filters will enable creators to hone in on more specific comment types.
Hootsuite
AUGUST 16, 2023
In the vast foggy sea of digital marketing, your social media planning tools can light the way forward. As social media sailors ourselves, we’ve navigated uncharted waters, and know that it requires more than luck to get to where you want to go. Without the right tools, you’re bound to get lost at sea. That’s why we’ve journeyed far and wide to bring you this list.
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A beginner's guide to social media automation tools and getting automation right.
Social Media Today
AUGUST 16, 2023
The filters will enable creators to hone in on more specific comment types.
Forbes Social Media
AUGUST 16, 2023
Federal investigators earlier this year gained access to troves of data about former President Donald Trump from X, formerly known as Twitter, including his draft posts, location data and direct messages.
Social Media Today
AUGUST 16, 2023
The City of New York has moved to ban TikTok on all city-owned devices.
Sprout Social
AUGUST 16, 2023
It was a scene out of futuristic fiction—a decades-old bank collapsing mere hours after a social media post went viral. In what was supposed to be a non-event, Silicon Valley Bank (SVB) announced they were selling securities to raise capital. Soon, subsequent Tweets questioning the health of SVB went viral. The posts prompted depositors to withdraw $42 billion within 10 hours, a devastating blow that led state regulators to close the bank.
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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
Social Media Today
AUGUST 16, 2023
The new process aims to enhance the educational value of YouTube clips.
Buffer Social
AUGUST 16, 2023
Building a successful business from the ground up is no small feat. However, scaling a business into a seven-figure enterprise is a completely different ball game altogether. According to a report, only 22% of startups have achieved true scalability in the last decade. So, how could these startups scale while others struggled to find their footing? As the founder of a PR agency that defied the odds, I learned firsthand that reaching the seven-figure mark requires more than just a passion for com
Social Media Today
AUGUST 16, 2023
The City of New York has moved to ban TikTok on all city-owned devices.
Buffer Social
AUGUST 16, 2023
We’ve shared a number of parts of Buffer’s business transparently over the years — and one piece we’ve always wanted to expand on is where your money goes when you pay for a Buffer subscription. We shared a post about where your money went when buying a $10 Buffer plan back in 2014 — but it was well time for an update.
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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
Social Media Today
AUGUST 16, 2023
A new format to display multiple related promotions at once in-stream.
Oktopost
AUGUST 16, 2023
Thanks to a new API update, Instagram has now enabled the sharing of Instagram Stories inside Oktopost. This is a golden opportunity, allowing you to integrate Instagram Stories into your social media marketing strategy in one streamlined workflow. Every Social Media Manager (SMM) knows the importance of Instagram Stories in the digital landscape. It’s spontaneous, engages the audience, and lets brands build a more personal narrative.
Social Media Today
AUGUST 16, 2023
A new format to display multiple related promotions at once in-stream.
Oktopost
AUGUST 16, 2023
Instagram, the quintessential social media platform for visual content, has rolled out a groundbreaking update to its API—enabling the sharing of Instagram Stories. This comes as a golden opportunity for businesses, especially those who’ve integrated Instagram into their social media marketing strategy. And guess what? We’re keeping pace! Why the Buzz?
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Learn the 10 worst social media marketing mistakes and how to avoid them.
Social Media Today
AUGUST 16, 2023
The new process aims to enhance the educational value of YouTube clips.
Keyhole.co
AUGUST 16, 2023
Running a successful marketing campaign requires a dynamic approach that attracts your audience and keeps them engaged. The secret lies in leveraging multiple marketing channels. In this blog post, we’ll discuss two: social media and email. Social media platforms offer unparalleled reach and real-time interactions with your audience, while email marketing allows for personalized, direct communication.
Social Media Today
AUGUST 16, 2023
A new way to direct viewers to specific parts of a video clip.
WebInKnow
AUGUST 16, 2023
AI-powered search is radically changing the way people use information on the Web, fundamentally disrupting how brands get found and rendering many Search Engine Marketing strategies obsolete. A list of blue links doesn’t apply with chatbot queries, so to get found you need new strategies.
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Discover just how easy it is to boost SEO with social media.
Social Media Today
AUGUST 16, 2023
A new way to direct viewers to specific parts of a video clip.
Forbes Social Media
AUGUST 16, 2023
There are now only around 11 million people sticking with the new Twitter clone.
Oktopost
AUGUST 16, 2023
Thanks to a new API update, Instagram has now enabled the sharing of Instagram Stories inside Oktopost. This is a golden opportunity, allowing you to integrate Instagram Stories into your social media marketing strategy in one streamlined workflow. Every Social Media Manager (SMM) knows the importance of Instagram Stories in the digital landscape. It’s spontaneous, engages the audience, and lets brands build a more personal narrative.
BeingOptimist
AUGUST 16, 2023
In 2023, an estimated 218.8 million Americans will shop online, spending an average of over $5300. The US is a highly mature e-commerce market with more than 80% market penetration and annual sales of over $1.17 trillion. The competition is fierce, and even a minor data breach can kill your business , especially if you are a startup or small business.
ProBlogger
AUGUST 16, 2023
The post 17 Statistics to Monitor on Your Blog appeared first on ProBlogger. Today your task is to spend some time looking at your blog’s statistics/metrics package to see what you can learn from it. I encouraged participants in 31 Days to Build a Better Blog Challenge to make sure they had a metrics package installed on their blog before they started so I hope you have at least a month’s worth of stats to look at.
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