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Should I stay or should I go? Marketers’ POV on how long they’ll stay in social

Sprout Social

Social media teams should brace for high turnover rates over the next few years. According to a Q2 2023 Sprout pulse survey, 42% of marketers plan to stop working in social media within the next two years, and 20% want to change careers within the next 12 months. A rising tide lifts all ships.

Survey 96
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Top LinkedIn Demographics That Matter to Social Media Marketers

Hootsuite

Bonus: Download a free guide to discover four time-saving tools to help you grow your LinkedIn network faster. 57% of LinkedIn users access the site using mobile devices. links, forms, video) to mobile. Note: Much of the research and data provided by LinkedIn and other survey organizations are presented in the gender binary.

LinkedIn 138
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27 Top Facebook Demographics that Matter to Social Media Marketers

Hootsuite

Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite. Findings from a Pew Research Center survey show that 75% of women in the United States are on Facebook. Not all users are given a designation, but a recent survey in the U.S. Facebook has more than 2.45

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Social Media Security Tips and Tools to Mitigate Risks

Hootsuite

With the increased use of social tools for business communications, social media security is more important than ever. While the benefits of social are clear, there are risks to be wary of. If you are on social (and who isn’t?), you need to protect yourself against common social media security threats.

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Facebook Messenger: The Complete Guide for Business

Hootsuite

Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite. In a global survey run by Facebook, more than 70% of people said they expect to be able to message businesses for customer service. In this guide we cover how to use Facebook Messenger for all your business needs.

Facebook 145
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Social Spotlight: VSCO’s #BlackJoyMatters Shows Social Issues Through a New Lens

Sprout Social

Their photo-editing mobile app has over 150 million Android and iPhone downloads since it first launched in 2012. VSCO partnered with JUV Consulting, a Gen-Z-operated research company, to explore the emotional state of young people on social right now. But you could also make use of tools like surveys and social listening.

Issues 136
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Four Ways to Effectively Capture Leads From Organic Social Media Traffic

agora pulse

It offers advanced targeting options, letting you target visitors on the basis of parameters, such as devices (mobile, homepage, both), location, every nth session, previous page URL, number of visits, URL path, etc. You can post about it on social media, directing followers to an interactive quiz on your website.