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TikTok trending: 5 reasons to consider it for your 2022 marketing strategy

SocMed Sean

TikTok may be taking over as the social network of choice for digital marketers. Yet like other social media channels , TikTok has faced challenges, like claims of addictiveness and privacy concerns. While TikTok’s entertainment value is high, it also presents opportunities for marketers in 2022. Another issue is privacy.

Trends 147
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How to stitch on TikTok and 7 tips for making them great

Sprout Social

Choose your privacy settings and add a caption. Choose a video from your TikTok feed that you want to stitch. Your video will begin downloading without a TikTok watermark. Go back to TikTok and hit + and choose your downloaded video and the video you want to upload from your camera roll. Then, click Privacy.

Film 121
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A marketers’ guide to TikTok analytics

Sprout Social

Click the three dots icon in the top right corner to access the Settings and privacy area. Head back to your Settings and privacy menu by tapping the three dots in the top right corner, only this time you should see an option called Business. Here’s a quick step-by-step on how to easily switch over to a TikTok Pro account.

Analytics 128
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Are You Restricting Your Meta Ads Lead Forms?

Jon Loomer

When you create a Meta lead form, you will go through the steps of your form type, intro, questions, privacy policy, message for leads, and maybe more (depending on the form type ). If you click that, you can download a spreadsheet with all of your leads, paid and organic, for that ad. Let me show you… Restricted or Open?

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Facebook mention: for celebrities only

Sherrilynne Starkie

Besides that, I don’t want to fill up my feeds with irrelevant updates about things I care little about. You don’t have to be celebrity to download the app to search for ‘mentions’ of a famous person, but only verified accounts can post responses. Facebook graph search and your privacy. Is there really a need for such an app?

Facebook 281
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The pros and cons of social media

Sprout Social

Social gives you the opportunity to get insightful feedback on your product or service all while building a community that can further amplify your digital marketing without having to spend large advertising budgets.”. Shoppable social ads have also, in the words of Meagen Johnson at Havas Media , “collapsed the marketing funnel”.

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8 Important Influencer Marketing Trends to Watch Right Now

Hootsuite

Considering influencer marketing ? Even if you aren’t, it would be a mistake to ignore influencer marketing trends. Beyond their role as effective brand ambassadors, influencers are also just good marketers. There’s a reason the influencer marketing industry is booming. Marketers may want to follow suit.