Remove Disqus Remove Reputation Remove ROI Remove Social Networking
article thumbnail

Zicam: Loss of Taste and Smell - The Reputation Management Fiasco.

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Personal > Zicam and the Reputation Management Fiasco Zicam and the Reputation Management Fiasco by Tamar Weinberg on February 6, 2008 Share Awhile ago, I used Twitter to talk about one of my favorite cold remedy vitamins, Airborne.

article thumbnail

Social Media Jungle at CES

Justin Levy

Real-Time Social Networking” – An opportunity to network with the speakers and delegates attending Social Media Jungle. Social Media Reputation, Dave Taylor 9:45-9:55 a.m. Brand Engagement in Social Media, Chris Rauschnot 9:55-10:20 a.m. What’s Next in Social Media? 9:00-9:10 a.m.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How To Measure Your Social Media Efforts

Social Media Network Marketing

Saturday, August 14, 2010 How To Measure Your Social Media Efforts Social Media efforts like any other marketing effort requires that it be measured, monitored and be accountable. Typically in business terminology called Return On Investments or ROI. The whole ROI debate is an interesting one. Unported License.

article thumbnail

The Social Media Strategist

Social Media Network Marketing

Saturday, May 29, 2010 The Social Media Strategist Develop comprehensive social media strategy, leveraging the major social networks (LinkedIn, FaceBook, Twitter, YouTube, MySpace), blogs, video, stand-alone social newtorks, social commerce and more. Unported License.

article thumbnail

The Great Social Media Traffic Debate: Niche or General Networks?

Techipedia: Tamar Weinberg

Many people found the research interesting, but a number of people commented that the social networks probably shouldn’t be grouped together. So the question arose – was social media traffic misrepresented by grouping traffic from all networks together? page views SEO ROI — 1.2

article thumbnail

10 Reasons Why Your Business Needs a Killer Social Media Strategy

Techipedia: Tamar Weinberg

I see more and more people complain about not being able to measure social media ROI and I wonder what they may be doing wrong. I think when businesses get experimental and do some SWOT analysis of their social media engagements, they will be able to know which areas to keep on experimenting to find a better strategy.

article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

There is of course relentless chatter about social media ROI and success metrics. Measuring social media is viable, but not obvious. The ROI of many Enterprise 2.0 For other technologies, the ROI is a bit tougher to quantify. In short, collaboration and adoption need to go up and down, not just side to side.