The Way of the Web

JULY 5, 2010

→ Open Software – from watches to newspapers July 5th, 2010 · View Comments One of the most interesting trends of recent years has been the way that increasing openness has been embraced by a growing number of proprietary business who realise that they probably can’t come up with all the great ideas for a product.

Software 29

Software Open Source Journal Blogroll 29

Convince & Convert

OCTOBER 2, 2013

Editor’s Note: The following is an excerpt from Joe Pulizzi’s new book Epic Content Marketing: How to Tell a Different Story, Break through the Clutter and Win More Customers by Marketing Less (McGraw-Hill, 2013). Many brands today are leveraging employees and outside influencers as part of their content marketing programs.

Crowdsourcing 131

Crowdsourcing Curata Mobile Content management systems 131

Jason Yormark

JULY 27, 2010

I’ve always tried to be fairly grounded and transparent about my knowledge of social media marketing. Below are some of these tools/strategies that I’ve used that may be useful to you in your quest to become social media relevant. I see Twitter as a tool that can work in a variety of different ways for people.

Social Media 200

Social Media Foursquare RSS Posterous 200

Jason Yormark

JULY 27, 2010

I’ve always tried to be fairly grounded and transparent about my knowledge of social media marketing. Below are some of these tools/strategies that I’ve used that may be useful to you in your quest to become social media relevant. I see Twitter as a tool that can work in a variety of different ways for people.

Social Media 200

Social Media Foursquare RSS Posterous 200

Mindjumpers

JUNE 28, 2010

It requires that you have our own hosted server and install Wordpress’ software to use as a CMS system. You will then have completely free hands to do your own design and be in control of all the codes behind the site. This includes more options and the ability to use plugins.

Tumblr 189

Tumblr WordPress Blogger Domain Name 189

Social Media Network Marketing

AUGUST 19, 2010

Thursday, August 19, 2010 Social Media - Why Does Facebook Not Have Many Tracking Tools? Hence we have a range of tools that come to us within the online space. The reason being that we have number of good and useful tools online. However a huge membership of Facebook does not have easily identifiable tools online.

Social Media 56

Social Media Tools Facebook Reputation 56

Jason Yormark

OCTOBER 6, 2009

It’s by far one of the greatest pieces of software ever built, and to think that it is free is the icing on the cake. Disqus Comment System – The Disqus plugin transforms your WordPress comments into a true social media friendly experience. Very cool stuff. Oh, and did I mention it’s free?

WordPress 205

WordPress Social Media Disqus AJAX 205

Freelance Social Media

OCTOBER 1, 2009

I know that you can do this through spreadsheets, email or time tracking software but again having all of this in one place… are you seeing a trend here. This is only a sample of what this new medium can be used for and it certainly will constantly change. About the author Jesse Sevier wrote 18 articles on this blog.

Google 181

Google Foursquare Widget Collaboration 181

Social Media Network Marketing

FEBRUARY 15, 2010

Become A Resource, Not A Screaming Salesperson One of the cardinal rules of marketing with Twitter and other Web 2.0 tools is to be a resource of information and not an annoying, pest selling stuff. Provide lots of valuable information (valuable as defined by your market) and people will want to be around you. Unported License.

Twitter 50

Twitter Marketing Reputation Widget 50

Josh S Peters

NOVEMBER 23, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Using Social Media in an Awareness Campaign Using Social Media in an Awareness Campaign Written on November 23, 2009 by Josh Peters in Social Media 9 Comments - Leave a comment! Meet them on their level.

Campaign 105

Campaign Social Media Radian6 Disqus 105

Justin Levy

NOVEMBER 28, 2009

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Living in the Cloud and Google OS Written on November 28, 2009 by Justin Levy in cloud , google , technology , video 8 Comments - Leave a comment! If youre new here or just an old friend, Id love it if you subscribed via RSS feed.

Google 100

Google RSS Feed Reader Creative Commons 100

Techipedia: Tamar Weinberg

DECEMBER 19, 2009

Twitter as a tool to communicate during conferences. Twitter as a tool to communicate during conferences. After attending SMX (I’ll post something on that soon) and SES NY, I realized that Twitter is a useful tool for conferencegoers to communicate their whereabouts or to share breaking news and announcements.

Twitter 131

Twitter Microblogging MySpace Yahoo 131

Social Media Network Marketing

SEPTEMBER 10, 2010

There are couple of tools available online that enable you to communicate with your various communities. A simple tool like dlvr.it How To Measure Your Social Media Efforts Social Media efforts like any other marketing effort requires that it be measured, monitored and be accountable. Unported License. Unported License.

Social Media 75

Social Media Twitter Reputation Widget 75

Social Media Network Marketing

JUNE 22, 2010

Tuesday, June 22, 2010 Social Media Side Wiki Has the controversial Google tool Side Wiki lost its prominence amongst other social media sites? The tool is integrated in the latest version of Google Toolbar and works with Firefox, Internet Explorer and with Google Chrome. Unported License. Unported License. This is simple business pra.

Wiki 66

Wiki Social Media Reputation Widget 66

Convince & Convert

SEPTEMBER 14, 2010

We have many good tools at our disposal right now we could be putting to use. As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. Leaving the etiquette alone for now, our focus is how marketers need to approach our targets.

Social Media 123

Social Media Social CRM Strategy Consultant 123

Convince & Convert

MAY 4, 2010

Organizations evaluated, bought, and deployed software that everyone was supposed to use. For instance, open source software and the Freemium model are allowing for a more organic, bottom-up adoption of many applications and technologies. I like the way that you phrase that. Yes, there are strong parallels. Enterprise 1.0 is different.

Social Media 116

Social Media Strategy Consultant ROI 116

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Is Social Media the Final Frontier of Marketing? Is Social Media the Final Frontier of Marketing? This gave rise to regional marketing with the first hints of large scale world-wide marketing.

Social Media 105

Social Media Marketing Digg MySpace 105

Social Media Network Marketing

MAY 31, 2010

As a result, those companies that use the strongest social CRM integrations should increase revenue; expand market share; improve their corporate image and, maybe, even fine-tune product development to offer items with the most wished-for features or capabilities. Unported License. Unported License.

Social Media 62

Social Media Social CRM Reputation Widget 62

Convince & Convert

AUGUST 19, 2010

All of these tactics can work together seamlessly to create a robust, optimized content marketing engine that pays real dividends in increased website traffic, and conversions. More Work Upfront, Less Ongoing What I love about this program (in addition to the eye-popping results): It’s rooted in helpfulness, not marketing.

Social Media 140

Social Media Strategy Tourism Social CRM 140

Social Media Network Marketing

AUGUST 19, 2010

Our primary goal when developing a social marketing strategy should be to establish conversation parameters. Reduce marketing spend by learning how to reach out to customers more cheaply. Help identify gaps for products and services which can be developed for profitable niche markets. Unported License. Unported License.

Reputation 87

Reputation Social Media Xanga Microblogging 87

Social Media Network Marketing

JULY 10, 2010

It is a tool that enables you to engage with your customers and connect with them. If your customer can be found on the online space then definitely yes Social Media could be a part of your entire marketing plan. Hence before you commence with the online marketing plan it is imperative to know your customers. Unported License.

Industry 62

Industry Social Media Brands Reputation 62

Social Media Network Marketing

JUNE 27, 2010

Social Media Networking professional using online social media networking tools like blogs, facebook, flikr etc as a broadcast media(one to many). How To Measure Your Social Media Efforts Social Media efforts like any other marketing effort requires that it be measured, monitored and be accountable. Unported License. Unported License.

Social Media 66

Social Media Reputation Widget Disqus 66

Social Media Network Marketing

JUNE 7, 2010

Due to the number of people who use search engines as a research tool, online reputation management is becoming a big industry. Absolutely agree with you while Social Media is a very helpful tool and vehicle if not taken care of then it could be negative as well. Social Media Networking is part of the overall marketing scenario.

Reputation 62

Reputation Social Media Communities Widget 62

Social Media Network Marketing

FEBRUARY 15, 2010

This is why experienced Twitter users (called "Twitterers") use tools to process the filtering. TweetDeck ( www.TweetDeck.com - free) is a commonly used tool to monitor key streams. HootSuite ( [link] - free) is another tool to monitor what is happening. Unported License. Unported License. This is simple business pra.

Twitter 50

Twitter Tweetdeck Reputation Airlines 50

Convince & Convert

SEPTEMBER 21, 2010

I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. How much can you afford to spend on the tool? • based on budget or schedule) Once you’ve answered those questions you can compare major social media monitoring tools.

Social Media 155

Social Media Radian6 Strategy SM2 155

Convince & Convert

FEBRUARY 11, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is It Curtains for the App Store?

Social Media 113

Social Media Strategy Apple iPhone 113

Convince & Convert

MAY 26, 2010

What you’re doing on Twitter isn’t a social media strategy, it’s a tools strategy. The only thing that’s really certain, is that eventually the online tools will change. If you have a tools-focused strategy, you don’t really have a strategy.

Social Media 134

Social Media Consultant Video Strategy 134

Social Media Strategery

OCTOBER 17, 2009

Sites that are supposed to show data flow in fact are partial and ideological — so often it’s extreme leftists merely baking their ideologies into these tools and celebrating themselves and their consulting. You’re also right on about open source software – it’s not always the answer.

Gov 2.0 94

Gov 2.0 Sharepoint Web 2.0 Conference 94

Techipedia: Tamar Weinberg

SEPTEMBER 29, 2009

Search for blogs via paid tools such as Radian6, TruPulse, and Trackur. BuzzStream is a brilliant new tool that lets you gather contact names and addresses and chart your history of communications with each individual blogger. That’s why there are “do not call&# lists and anti-spam software.

Press Release 129

Press Release How To Radian6 Blogger 129

The Way of the Web

FEBRUARY 24, 2010

Different tools for different things, and added hassle: I’m a slight edge case here as I use several work accounts in addition to my own on a lot of networks, but even within my house, there is a shared computer which has at least two profiles used on the same site. blog comments powered by Disqus Blog Partners:

Google 30

Google Privacy Blogroll Disqus 30

Convince & Convert

JUNE 24, 2010

I’ve been in marketing or advertising (online or otherwise) for 20 years. Sure, you can tell your company story ad infinitum in social media, but ultimately you’ll benefit so much more if you can make your customers part of your marketing team. You’re thinking that I’m crazy. But, I’m not.

Social Media 121

Social Media Strategy Social CRM MySpace 121

Convince & Convert

JUNE 22, 2010

A B2B software company, or Skittles? Unlike every other form of marketing and communication ever devised, you can’t treat social media like taking medicine – something that you do when you have to, and only because someone told you so. For whom is it more important to have a humanizing social media presence?

Social Media 130

Social Media B2B Company Consultant 130

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. link] [link] WebPro360 And, it's not just about businesses 'tooting' their own horn.

CSR 137

CSR Social Media Strategy Consultant 137

Convince & Convert

FEBRUARY 23, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Your Social Strategy Proactive or Reactive?

Social Media 117

Social Media Strategy Social CRM Company 117

Convince & Convert

SEPTEMBER 21, 2010

Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. You have to create content, be part of many communities, and proceed incrementally.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Techipedia: Tamar Weinberg

JULY 8, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? What Traits Define a Social Media Marketer?

Social Media 163

Social Media Marketing Consultant Communities 163

Convince & Convert

APRIL 20, 2010

That’s where software like Compendium comes into play, because they can very much help optimize a blog for the long tail, enabling you to rank top 10 for hundreds (even thousands) of low volume, high value terms. I need to do some serious analysis to see how those 3,126 terms fit together, and dramatically expand my keyword usage.

Hitwise 117

Hitwise Content Blogger Consultant 117