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The role of artificial intelligence in business in 2024

Sprout Social

NLP and sentiment analysis Natural Language Processing (NLP) and sentiment analysis enable businesses to understand and interpret human language, making them essential tools for analyzing customer feedback, social media content and other textual data while automating report generation.

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Everything You Need to Know About Ecommerce Chatbots in 2022

Hootsuite

This is thanks to increasing online purchases and the growth of omnichannel retail. Chatbots save retailers time and money by allowing them to customers at any time. That means retailers can offer omnichannel shopping experiences for their customers. This is a major time and money-saver for online retailers.

FAQ 120
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How to analyze customer reviews for brand insights

Sprout Social

Not being proactive can lead to grim repercussions as fast fashion retailers are learning the hard way. These reports provide you with an overview of customer sentiments and your brand health, which you can use to amplify your social strategy and other marketing efforts. Profiles tab: View metrics at the individual profile level.

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The 12 Best Chatbot Examples for Businesses

Hootsuite

Bestseller is the best retail chatbot example for customer service in bulk. Get a Free Heyday Demo. The Dufresne Group, a premier Canadian home furnishing retailer, didn’t want to miss out on the sales opportunity. This positive sentiment spills over into customers’ attitudes about ATTITUDE. Get a Free a Heyday Demo.

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Create a Customer Experience Strategy [FREE TEMPLATE]

Hootsuite

Send out surveys to crowdsource sentiment on your brand, your customer experience, and products or services. Retail bots improve your customer’s shopping experience, while allowing your service team to focus on higher-value interactions.Grow your online and in-store sales with a conversational AI retail chatbot by Heyday by Hootsuite.

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Top 10 Social Listening Tools

Oktopost

Social listening also helps you keep tabs on the social media sentiment toward your company and products. Oktopost developed around the needs and concerns of B2B companies, who often have to engage with leads and broader social media conversations in different ways than retailers selling directly to the public.

Tools 116
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Hello from the outside: Exploring the great outdoors while staying close-to-home

Sprout Social

For those interested in hiking, the outdoor activity that had the highest positive sentiment on Twitter (55% positive, 31% neutral, 14% negative), content from those types of brands can help them plan a day-trip, discover new trails and find the most picturesque landscapes.

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