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How HIKI Shifted Their Social Media Marketing Launch Strategy During COVID-19

Buffer Social

Despite the pandemic, HIKI decided to push forward with the launch by shifting its social media marketing launch strategy to suit the times we were living in. Read on for a behind-the-scenes look at how HIKI shifted their social media marketing strategy for a COVID-19 era and how they leaned on their community to co-create their products.

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17 Pop Culture Moments That Blew Up on Social Media in 2023

Buffer Social

This year Forekast , in partnership with Something Great Marketing , explored the events that shook social media to its core, captivated our feeds, and reminded us that you never know what trend is just around the corner. So many memes.    Oh, and a new meme was born.  But not every trend was a welcome one.

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39 Instagram story ideas to boost engagement for your brand

Sprout Social

Unlike in-feed posts, you can post Stories throughout the day to stay top-of-mind for your followers without annoying them. Just like in-feed posts, engagement matters when it comes to ranking Stories. In fact, 39% of consumers say they like to see customer testimonials or demos from brands. Share a trending meme.

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The Best TikTok Hashtags to Use to Grow Your Views and Reach in 2021

Hootsuite

Here’s how to master the fine art of the TikTok hashtag to ensure your TikTok marketing strategy will make a splash in the thrashing white-water rapids of today’s hottest social network. TikTok users can follow specific hashtags, so you can wind up in their feed even if they aren’t following your account directly. dancechallenge.

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Facebook Live Video: The Complete Guide to Live-Streaming for Business

Hootsuite

From the Create post box on your news feed, click the three dots. With so much competing noise on social, content can often come across as an advertisement,” said Hootsuite’s social media marketing manager, Amanda Wood. This could be a holiday, a topic making headlines, or the latest meme! Product demos and tutorials.

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Social Media for Banks and Credit Unions: 7 Tips

Hootsuite

As a marketer working in financial services, you know that navigating bank social media accounts can be tricky. Balancing compliance regulations with creative ideas for effective content marketing is no small feat. Financial sector laws typically treat the internet as a marketing channel. Book a free Hootsuite demo today 2.

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Instagram marketing: how to establish an effective strategy

Sprout Social

If you feel like you don’t quite “get” Instagram marketing, you’re not alone. Below we’ve broken down an Instagram marketing strategy guide to help you get started on the platform and understand the best practices for growth. Start a free trial to try it out for yourself, or schedule a demo to learn more about our Instagram features.

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