Convince & Convert

APRIL 6, 2010

Taxonomy is incredibly important in social media because it’s the most direct link between the worlds of social and search marketing. When creating and promoting social content, include specific, relevant keywords and search phrases wherever possible. GREAT INFO!

Brands 143

Brands Content Social Media Consultant 143

Convince & Convert

MARCH 25, 2010

But this looks very cool and if they're able to resolve the Facebook page thing it would be awesome and something I'd definitely use. Unfortunately, Facebook keeps its data close to the vest for now, which is why Swix can't pull it out (and why companies like Radian6 can't monitor Facebook status updates from afar).

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

MARCH 29, 2012

This is Episode 9 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Penn , the Director of Inbound Marketing for enterprise email company WhatCounts. Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!).

B2B 120

B2B Software Social Media Survey 120

Convince & Convert

MARCH 29, 2012

This is Episode 9 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Penn , the Director of Inbound Marketing for enterprise email company WhatCounts. Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!).

B2B 120

B2B Software Social Media Survey 120

Techipedia: Tamar Weinberg

JULY 8, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? What Traits Define a Social Media Marketer?

Social Media 163

Social Media Marketing Consultant Communities 163

Convince & Convert

AUGUST 17, 2012

I thought the English flavor was definitely present throughout, from the opening and closing ceremonies to all the great stuff that NBC did around town, sort of highlighting London and the surrounding area. Jay : Today we have a fantastic guest, Lauren Vargas, who is the social media head of Aetna, joining us on the show.

Radian6 113

Radian6 Training Communities Conversation 113

Justin Levy

DECEMBER 6, 2009

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Social Media Marketing in the Restaurant Business Written on December 6, 2009 by Justin Levy in business strategy , caminito , marketing strategy , social media , social media strategy , word-of-mouth 78 Comments - Leave a comment!

Social Media 153

Social Media Case Study Marketing Study 153

Convince & Convert

JUNE 11, 2010

Amber is Director of Community for Radian6 , co-proprietor of the influential Brass Tack Thinking blog (formerly Altitude Branding), a cool mom, a motivating force, and a hell of a flautist). I want to talk to you about marketing and PR, too. I want to talk to you about marketing and PR, too. Seriously, thank you.

Upcoming 124

Upcoming Project News Social Media 124

Convince & Convert

SEPTEMBER 20, 2010

Turning your customers into advocates and marketers on behalf of your brand pays off a lot more when you’re selling $10,000 pieces of manufacturing equipment, than it does when you’re selling $3 cans of Pringles. What this means is that in reality, B2C and B2B marketers are largely using the same social tactics.

Social Media 147

Social Media B2B Strategy Consultant 147

Buzz Marketing for Technology

MARCH 1, 2011

Almost 5 years ago I started this blog with the notion exploring the changing definition of Buzz Marketing in light of this new thing I saw on the horizon called “Social Media”. During the process of looking for the next big thing in social media, I ending up finding some really exciting technology at Networked Insights.

Radian6 215

Radian6 Data Analytics Applications 215

Convince & Convert

AUGUST 18, 2010

Better question: How can we find the existing customers that are already passionate about our client, and turn them into a volunteer marketing army? Of course, there are a ton of outstanding PR firms doing excellent work in social media, including all the folks I have the great privilege to work with every day here at Convince & Convert.

Questions 160

Questions Social Media Consultant Education 160

Techipedia: Tamar Weinberg

AUGUST 26, 2009

Today, marketing your business for free may seem to be an unattainable process. But with social media marketing, it doesn’t have to be. The only investment in the act of marketing on the social web is time and energy. Thankfully, you don’t have to go at social media marketing alone.

Brands 139

Brands MySpace Yahoo StumbleUpon 139

Techipedia: Tamar Weinberg

MARCH 10, 2010

She told me she worked in Internet Marketing, which I was quite excited to hear given that there was no marketing discipline taught at all in our alma mater. With Internet Marketing, there are many ways to go, from affiliate marketing to SEO to social media to email marketing. What was she doing?

Marketing 240

Marketing How To SEO Training 240

Webbiquity SMM

SEPTEMBER 15, 2010

Twitter) and social content sharing sites. An online video editor than enables you to mix videos footage, images and soundtracks and add effects to create standard or high-definition online videos. Robin Wauters reviews Trackur, an online reputation management and social media monitoring tool created by Andy Beal and team.

Tools 188

Tools Social Media Radian6 CoTweet 188

Webbiquity SMM

JANUARY 19, 2012

Web CEO , SEO Powersuite ), social media monitoring tools (e.g., Radian6 , Alterian SM2 ), or inbound marketing suites (e.g., gShift enables marketers or agencies to track unlimited websites, web pages, social media accounts, external pages (e.g. Unlike pure SEO management tools (e.g., Background. Future Plans.

Software 140

Software Review SM2 Alterian 140

Convince & Convert

SEPTEMBER 21, 2010

Objective Marketer This power-user Twitter app is the preferred vehicle for Guy Kawasaki. I use Objective Marketer for all of my in-advance Tweets, and when I want to engage in some headline and/or time of day testing. Disclosure: Objective Marketer gave me a free account) Note: There are thousands of Twitter apps (literally).

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Convince & Convert

JUNE 21, 2012

This is Episode 21 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Joe and our Social Media Stat of the Week ( this week : only 33% of people on social networking sites follow a company or a brand on social media sites). Jay : We are back with Social Pros.

Radian6 118

Radian6 Social Media Company Statistics 118

Techipedia: Tamar Weinberg

JUNE 16, 2010

When you audit your social presence, you will be able to make better business decisions when it comes to social media. You will be able to gather enough data from your own campaigns to help you improve your online marketing. Am I integrating offline marketing with my social profiles? Visit [link] to take advantage.”

Questions 277

Questions Social Media How To Postrank 277

Webbiquity SMM

AUGUST 16, 2010

With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. Social Media Marketing Tips, Tactics and Guides. Building Social Bookmarking Networks 101 by Search Engine Journal.

Social Media 200

Social Media Tools Strategy Tips 200

Convince & Convert

MARCH 16, 2010

Young People Don’t Use It Today’s marketing coordinator is tomorrow’s CMO, and younger Americans don’t embrace Twitter. The point is to understand social media as part of an overall marketing strategy, understand individual apps, and be nimble and adaptable. It allows a sniper vs. shotgun approach to marketing.

Social Media 124

Social Media Strategy Foursquare Social CRM 124

Convince & Convert

JUNE 14, 2012

Jay : Welcome back everybody to Social Pros, episode number 20 if I’m counting correctly. Next week we’ll be able to drink here on Social Pros. This week, sitting in for my pal Eric Boggs is my other pal, Jill Carlson , the marketing manager for our friends at Argyle Social. It’ll be the big 2-1.

Hashtag 115

Hashtag B2B Social Media Metrics 115

Buzz Marketing for Technology

JUNE 27, 2008

If you can afford it, buy professional listening tools, like Radian6 or others in that category. Passports are accounts on other social networks and social media platforms. Twitter.com is a must if you have a social media audience. Be sure to stay aware of those. Use Google Reader to store your ego searches.

Social Media 280

Social Media Brands Technorati RSS 280