Remove Data Remove Information Remove Mobile Remove SMS
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Is SMS Marketing Still a Viable Strategy?

Techipedia: Tamar Weinberg

SMS, really? As most brands and organizations now have a mobile optimized version of their website, the focus is now on encouraging users to travel to your site and interact with the brand itself in order to push increased revenue. In terms of rate of response, the simple SMS dominates the market. A few statistics….

SMS 187
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SMS Marketing: a Grossly Underrated Marketing Tactic

Kikolani

Text message or SMS marketing delivers insanely higher ROIs and ridiculously higher sales than any other digital or conventional media. Take a moment to let these figures sink in: Papa John’s SMS marketing campaign boosted sales by 33% and generated an ROI above 500%. And a 73% conversion rate for SMS… I mean, come on!

SMS 87
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How To Protect The Privacy of One’s Mobile Device

The Realtime Report

How to Protect the Privacy of One’s Mobile Device. Most of them are connecting through mobile devices. In general, mobile internet usage accounts for more than half of all global web traffic. Mobile phones are now our favorite tools for internet browsing. billion people using the internet and 3.4

Privacy 89
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Why Your Business Needs an SMS Strategy

Bill Hartzer

With the power of mobile marketing set to reach a peak over 2014, there has never been a better time to get your business a piece of the SMS action. However, as well as the obvious efficiencies involved, there are a number of other clear benefits of opting for SMS marketing. The element of surprise. A flexible working structure.

SMS 98
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Online & mobile disaster relief efforts for Japan

SocialFish

There was a question on an ASAE listserve last week from a Japanese AMC looking for online/mobile examples of what associations and nonprofits could do to help with Japanese relief efforts following the earthquake a couple of weeks ago. Twitter’s Hope140 blog provides information on Twitter-related resources.

Mobile 177
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Why P2P Texting Should Be Part of Your Marketing Strategy in 2021

Social Media Strategies Summit

SMS Marketing is One of the Fastest Growing Channels. The quick back and forth capabilities of text messaging, something hard to replicate via other channels, complemented by the technology’s scalability and data management capabilities, feels revolutionary; there’s nothing else quite like it. The growth of P2P texting is unsurprising.

Strategy 209
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Seven Ways to Increase Your Brand Influence

Webbiquity SMM

Use their work desktop PC to search for more information about a product on Google. Properly managing different channels will allow companies to get to know their customer, target their marketing, and harness the power of data so they can shape their future marketing. Use a comparison tool on their phone to find the lowest price.