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IBM Social Computing Guidelines

Buzz Marketing for Technology

IBM Social Computing Guidelines. Blogs, wikis, social networks, virtual worlds and social media. In the spring of 2005, IBMers used a wiki to create a set of guidelines for all IBMers who wanted to blog. So we turned to IBMers again to re-examine our guidelines and determine what needed to be modified.

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10 Steps to Build Your Social Customer Care Strategy

Social Media Strategies Summit

For instance, HootSuite has a dedicated Twitter account, @Hootsuite_Help , which deals with customer queries about its social media management platform: Thank you for contacting us via our Social Networks! That means monitoring social media conversations where people discuss your brand and products without @-ing you.

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How to Run a Quality Social Media Sweepstakes

Ignite Social Media

Read on to discover how to create social media sweepstakes that allow your brand to interact with fans, build a strong community, and turn leads into sales. . Steps for Planning a Social Media Sweepstakes . There are many options for what platform you can run your sweepstakes on from micro-sites to social networks.

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Webinar: Practical Social Networking

Socialized

Along with Patrick Schwerdtfeger, author of Webify Your Business , I’ll be participating in a free webinar on Practical Social Networking this Wednesday, October 21, 5:00 p.m. Patrick’s practical guidelines include: Define Your Business Model. Participate in the Conversation. to 6:00 p.m. Build an Effective Website.

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How to supercharge your marketing strategy with AI automation

Sprout Social

AI marketing tools automate repetitive tasks with speed and efficiency and enable you to analyze vast amounts of data, such as customer or employee feedback and social conversations, at speed and scale, to surface necessary insights that can be instrumental in improving a business.

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Stay Safe on Social Media: 6 Rules for Lawyers and Law Firms

Hootsuite

This blog outlines why law firms and lawyers need social media rules, six rules to follow, the importance of a law firm’s social media policy, and some social media ethical issues for lawyers. Why do law firms and lawyers need rules for social media? Guidelines empower your team to hype up your firm the right way.

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How to use brand safety tools to protect your brand’s reputation

Sprout Social

Brand safety tools are automated solutions that protect your brand from threats on social media and other digital channels, including major reputational risks such as your ads appearing alongside distasteful content. Factor them into your social media advertising strategy to minimize risk and maximize the impact of your campaigns.