Sprout Social

FEBRUARY 29, 2024

NLP and sentiment analysis Natural Language Processing (NLP) and sentiment analysis enable businesses to understand and interpret human language, making them essential tools for analyzing customer feedback, social media content and other textual data while automating report generation.

Patterns 120

Patterns Sentiment Analysis Proposal 120

Keyhole.co

DECEMBER 15, 2023

Mentionlytics is a solid social media management platform. Top 7 Mentionlytics alternatives for 2024 Let’s look at some social media monitoring tools you can use as alternatives to Mentionlytics. Using critical data analysis, Sprout Social helps brands build a strong online presence that drives audience engagement.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Hootsuite

SEPTEMBER 21, 2023

any social metric can turn into a “vanity” metric if you’re bragging about it without any context. Social media metrics are incredibly important for a social media manager and shouldn’t be ignored. Examples include the number of followers, likes, or comments on social media posts.

Metrics 107

Metrics Examples Marketing HootSuite 107

Sprout Social

SEPTEMBER 9, 2020

While some of the chatter will be irrelevant, there are countless conversations that marketers would be wise to tap into. Social listening goes beyond monitoring and replying to incoming questions or comments about your brand. The Social Media Manager. The problem? The Director of Brand.

Organization 125

Organization Sentiment Social Media Management Analysis 125

Keyhole.co

MARCH 9, 2023

You can also use Keyhole to conduct social listening and identify which online accounts or influencers are talking about you or your brand. Using social listening, you can conduct in-depth sentiment analysis and understand how your audience feels about your brand, certain features, or if there’s anything noteworthy.

Tools 84

Tools Sentiment Hubspot Price 84

Sprout Social

SEPTEMBER 18, 2023

See where your dollars had the most impact in the previous year—the campaigns that brought the biggest return on ad spend (ROAS), conversion rates or lead sources. Next, you’ll need to create an estimate of the costs associated with different marketing activities. For example, an advertiser may think that a 1:3 ROAS ratio is fantastic.

Marketing 131

Marketing How To Sample Samples 131

Keyhole.co

DECEMBER 13, 2023

The pro plan allows up to 10 social networks but costs $83 per month, a pricey amount for small business owners. Our tool excels at tracking and gathering real-time social media data and using simple graphs and pie charts to depict the information. The specific amount for each category/package is available on request.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Oktopost

APRIL 9, 2024

Monitoring B2B social media metrics such as likes, shares, and mentions can help determine whether your efforts are succeeding at spreading awareness, engaging audiences, and eliciting positive sentiments. Learn more about how Oktopost’s B2B social media management platform can help your team generate demand for your brand.

B2B 62

B2B Marketing ROI Hubspot 62

Sprout Social

JUNE 14, 2023

Unfortunately, when we lose social media managers to other marketing disciplines, we lose valuable historical knowledge that is crucial for developing stronger strategies. Here are three reasons social media managers plan to move on, even in the face of a competitive job market and shaky macroeconomic conditions.

Survey 96

Survey Marketing Social Media Management Badge 96

Hootsuite

FEBRUARY 24, 2023

Salesforce recently announced the retirement of its social media management tool Social Studio. Luckily, you won’t have to look far to find the best Social Studio alternative. Hootsuite does everything Social Studio does and more for a fraction of the cost. When is Social Studio shutting down?

HootSuite 83

HootSuite Social Media Management Tumblr Hashtag 83

Sprout Social

DECEMBER 12, 2022

While the context is incredibly specific, the overall sentiment is not. And what is life if not social? Think about it: Human beings created the typewriter, the telephone, the web and eventually social media to communicate at scale. .” Social media managers live and breathe social.

Social Media 97

Social Media Social Media Management Authentication Sentiment 97

Sprout Social

MARCH 26, 2019

You’ve heard the talk about social media listening but now you want to know how to put it to use. These conversations are a significant source of intelligence for your marketing efforts if you know how to incorporate them into your strategy. The clearest use for social media listening is a brand analysis.

Social Media 103

Social Media Sentiment Marketing Analysis 103

Sprout Social

AUGUST 10, 2022

This includes filtering influencers based on certain characteristics, sending pre-written email pitches and finding online conversations about your brand. Some influencer marketing tools also offer valuable insights related to your campaigns, influencer interactions and the latest social media trends. Sprout Social.

Influencer 113

Influencer Tools Marketing Software 113

Sprout Social

FEBRUARY 8, 2021

Social media reports can help you synthesize your data succinctly and package it in an easily digestible format to share with a variety of stakeholders across your organization. Maintaining a pulse on all of your brand’s social profiles is a must in order to ensure you reach your goals and better understand all of your social efforts.

Report 131

Report Social Media Metrics Team 131

Oktopost

JUNE 1, 2023

Because, while social media is the B2B digital marketer’s playground when it comes to reaching highly targeted audiences and moving leads through the funnel, some of the elements of social media management represent a drain on your team’s time and creativity. Lead gen and conversion is never a walk in the park.

ROI 62

ROI Social Media Marketing Curation 62

Keyhole.co

NOVEMBER 6, 2022

Keyhole is a social media analytics solution allowing you to track hashtags and keywords to monitor relevant conversations online. Keyhole’s social analytics dashboard gives you an instant rundown of what your brand’s health looks like. This can help spot trends, patterns and optimize your social media strategies.

Tools 52

Tools Social Media Sentiment Price 52

Sprout Social

MAY 3, 2023

No CFO, no matter how marketing savvy they are, will be swayed by impressions or ad conversions. And, I am up front when I’m uncertain about the exact payoff of a new campaign, and if it might even be a sunk cost, but it’s still a learning and growth opportunity for the team. CFOs are most interested in revenue and cash flow.

ROI 96

ROI Cost B2B Organization 96

Oktopost

JUNE 15, 2023

What you post on social media is only half the story – if that. From comments on your posts to indirect, untagged mentions of your brand, products, services, social listening makes it possible for you to go above and beyond in terms of customer service and community management.

B2B 62

B2B Sentiment Analysis Influencer 62

Oktopost

JULY 22, 2021

However, if your CRM only has data gathered through form conversions and other direct interactions, it’s probably not fulfilling its true potential. There’s a wealth of additional information on your customers out there, voluntarily offered up on social media. What Are the Benefits of Social CRM?

Social CRM 96

Social CRM B2B How To Patterns 96

Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. While Google Alerts primarily covers news articles online, some of the paid tools can track crisis on social media platforms. Moreover, Keyhole comes with sentiment analysis and competitor monitoring features.

Industry 52

Industry News Google Brands 52

Keyhole.co

MARCH 2, 2023

At a glance, Hootsuite is a powerful tool for social media management, or the task of keeping your brand’s social media accounts active and engaging. It allows users to post on each of the major social media platforms without having to switch between tabs or devices.

Social Media 52

Social Media Tools HootSuite Marketing 52

Oktopost

JANUARY 12, 2021

They are looking for three primary KPIs from these products and services – increasing sales-process efficiency, cost-saving, and overall client fulfillment. These clues can narrow your results, help discern sentiment, and track changes over time. Using a social management tool can also speed up the process.

B2B 101

B2B Marketing Metrics Survey 101

Razor Social

NOVEMBER 29, 0002

Sentiment Analysis. Sentiment analysis tools are not 100% reliable but they can give you a good indicator when there’s a problem. Management tool analytics. There is a wide variety of social media management providers that provide analytics as part of their solution. How much will it cost you?

Analytics 89

Analytics Social Media How To Analysis 89

Keyhole.co

JUNE 19, 2023

Social is anything but an entertainment platform. Social is a cost-effective and prompt channel for businesses to connect with their audience. Social media statistics show over 4.26 billion people are engaged in various social platforms. How does social listening impact customer success?

Social Media 52

Social Media UGC Content Loyalty 52

agora pulse

SEPTEMBER 21, 2019

Customers are the backbone of any business, and their unhappiness can cost you your reputation as well as money. Social media manager tip: Invest in social listening and monitoring tools to stay on top of any negative customer feedback and comments. Not sure what influencer relationship trouble looks like?

Influencer 116

Influencer Social Media ROI Social Media Management 116

agora pulse

SEPTEMBER 21, 2019

Customers are the backbone of any business, and their unhappiness can cost you your reputation as well as money. Social media manager tip: Invest in social listening and monitoring tools to stay on top of any negative customer feedback and comments. Not sure what influencer relationship trouble looks like?

Influencer 116

Influencer Social Media ROI Social Media Management 116

Keyhole.co

MARCH 11, 2024

Beyond surface-level metrics like likes and comments, focus on deeper indicators of engagement such as share of voice, conversion rates, and page visits. Keyhole offers advanced features such as sentiment analysis, hashtag tracking, and competitive benchmarking.

Template 52

Template Templates Analytics LinkedIn 52

Hootsuite

OCTOBER 28, 2019

This article identifies the social media metrics that really matter, why they’re important, and how to track them. The social funnel: a breakdown. Conversion metrics. Bonus: Get a free social media report template to easily and effectively present your social media performance to key stakeholders.

Metrics 112

Metrics Social Media CPM CPC 112

Oktopost

OCTOBER 26, 2020

Why you need a social media management tool. It’s easy to assume that B2B social selling can and should be limited to LinkedIn, as Twitter and Facebook are almost exclusively B2C channels. You simply cannot execute an effective social media strategy of any kind. Monthly and additional costs .

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Sprout Social

JUNE 23, 2021

We’ve heard it time and time again: “It costs way more to acquire new customers than it does to retain the ones you have.” The good news is that providing social customer care doesn’t have to mean scrambling or refreshing your Twitter feed 24/7.

Strategy 126

Strategy Policies Resources Loyalty 126

Keyhole.co

JULY 9, 2023

We bet whenever the social media management topic arises, Hootsuite is the first name that pops up. It is a legacy platform that was one of the first to cater to the ever-changing social media dynamics. Let’s dive in quickly and put an end to your social media woes once and for all.

HootSuite 52

HootSuite Social Media Management Social Media Price 52

Buffer Social

JULY 25, 2019

What if the most valuable data person on your team is your social media manager ? When you think of all the many data roles on a team, social media rarely bubbles to the top. Regardless, teams with social media managers are sitting on a goldmine of data and information. Growth marketers.

Social Media Management 67

Social Media Management Data Social Media Sentiment 67

Keyhole.co

OCTOBER 7, 2020

That’s what sentiment analysis tools are for. In this blog, we’ll cover the basics of sentiment analysis tools, and why every company should use them. Then, we’ll give you a list of the top sentiment analysis tools on the market in 2020, including the pros and cons of each tool. Jump Links What is a sentiment analysis tool?

Sentiment 59

Sentiment Analysis Tools Price 59

Twist Image

AUGUST 23, 2012

Several years ago, they jumped into social media and now, they're faced with some tough decisions. The conversation goes something like this. We need to look at how each platform is performing, the type of engagement, amplification and conversion that we're getting. Now, it's over to you: can you scale social media?

HootSuite 105

HootSuite Social Media Management Social Media Sentiment 105

Sprout Social

DECEMBER 5, 2023

With millions of people signing up daily across social media platforms, keeping track of conversations about your brand online is becoming an uphill battle. Brands can take advantage of Sprout’s review management, social listening and sentiment analysis features to monitor their brand’s online reputation at all times.

Reputation 99

Reputation Software Tools Sentiment 99

Sprout Social

FEBRUARY 22, 2024

That means finding influencers with followers in your target audience and creating campaigns that feel natural and inspire conversions. Like how Sprout links campaign performance with Google Analytics so you can analyze link clicks, total new users and other conversion metrics at the post level.

ROI 105

ROI Analytics Influencer Campaign 105

Keyhole.co

NOVEMBER 19, 2020

Keyhole is a social media analytics solution allowing you to track hashtag (campaign) performance and monitor relevant conversations online. Keyhole’s social analytics dashboard gives you an instant rundown of what your brand’s health looks like. Pros: Manage your entire presence on social platforms from one place.

Tools 98

Tools Social Media Sentiment Price 98