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Unlock Content Marketing Success with an Overview of the Waterfall Model

Koka Sexton

The Waterfall Model: An Invaluable Tool for Content Marketing Content marketing is a beneficial tool for getting your organization’s message heard. The Waterfall Model is an effective way to manage the process of content creation and distribution, ensuring an organized and timely approach.

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How to use LinkedIn hashtag analytics to boost content reach

Sprout Social

But with millions of posts flooding users’ feeds daily, how do you make sure your content gets noticed? LinkedIn hashtags are searchable, which increases your content’s reach and gets your posts in front of more of the right people. Table of Contents What are LinkedIn hashtag analytics? Hashtags may be the answer.

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How to Save Time with AI Social Media Content Creation

Buffer Social

AI tools have helped me add a dynamic touch to my content, from writing captivating social posts to creating or editing eye-catching images. It has also helped me double my social media content production. AI content creation tools can help you here, especially when saving time in social media post creation.

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What social media tasks to automate and what to personalize

Sprout Social

When you think of a social media manager’s job, you probably picture them planning and posting content all day. Automation saves time—Sprout’s Social Media Productivity report highlights that almost 60% of marketers using tools have time to get work done and focus on the activities that really need their attention.

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The 47 Best Twitter Tools to Use in Your 2022 Marketing Strategy

Hootsuite

Maybe you see yourself as a lone wolf in the Twitter marketing world: a proud survivalist or minimalist. Is your Twitter goal to discover influencers, new customers, trends, or sentiments about your brand? Generate first-party data that’s both ethical and high quality, and then export and re-market to those target audiences.

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Best Practices for Using Social Media Listening to Improve Your Marketing Strategy

Social Media Strategies Summit

Want to know why social media listening should absolutely, 100% be part of your marketing plans right now? Having found where those conversations are happening and what’s being said, marketers use social listening to make smarter decisions. In other words, they’re an ideal market for a brand like Tylenol. Source: Sprout Social.

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Zero-Click Content: What It Is and Why You Should Create It

Buffer Social

Picture this: you spend hours working on a piece of content only to direct your sizeable social media audience to it and get a fraction of your typical engagement. This is the gap that zero-click content fills.    What is zero-click content? Make Zero-Click Content. What to do?

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