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10 Reasons Market Research is Critical to Social Media

Adam Cohen

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. Brian Solis has a terrific series starting this week on the changing marketing, advertising and communications, where he adds a 5th P: People.

Research 265
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Integrating Social Media with Online Marketing

Josh S Peters

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Integrating Social Media with Online Marketing Integrating Social Media with Online Marketing Written on February 19, 2010 by Josh Peters in Social Media 0 Comments - Leave a comment!

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Social Media Marketing Policies and Education: The Employee.

Mindjumpers

Like Mindjumpers, he is associated with Social Marketing Forum. You can connect with him on Twitter @Conversionation A seemingly minor aspect of the social media marketing plan is drafting a social media policy and training your employees. First, why do you draft such a policy?

Policies 186
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Defining a Strategy To Use Content In B2B Marketing

Mindjumpers

This guest blog is written by J-P De Clerck , who is an experienced interactive marketing journalist and blogger. This guest blog is written by J-P De Clerck , who is an experienced interactive marketing journalist and blogger. What is often missing in B2B content marketing is a strategy.

B2B 189
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My Mashable Post – HOW TO: Optimize Your Social Media Marketing.

Josh S Peters

I’ve been giving the traditional AIDA and it’s relation to social media some thought lately and the post is a summary of those thought. However, there is a trick to get it. The post isn’t here on my blog, it’s up on Mashable. Hope you enjoy it.

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Everything You Need To Know About Social Media

Mindjumpers

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « 4 Tips To Start a Blog Big Mashable Social Media Meetup in Antwerp » Everything You Need To Know About Social Media Posted by Anne Herngaard Jun 24th, 2010 Tweet We have stumbled across this useful resource made by the Candadian marketing company Eloqua.

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Social Media GLAM Presentation

Josh S Peters

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Social Media GLAM Presentation Social Media GLAM Presentation Written on July 15, 2010 by Josh Peters in Social Media 1 Comment - Leave a comment!