Convince & Convert

MARCH 25, 2010

That’s why there’s a built-in calculator where you can input your costs (hard costs + labor costs) for each social media outpost, and the system automatically calculates your ROI. Social media statistics and reporting, without the hassle. RT @jaybaer: Yea! Im Jay Baer. How can I help you?

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

SEPTEMBER 20, 2010

I’m not sure I can build you an ice rink, but I am a qualified consultant at this point. I’m not sure I can build you an ice rink, but I am a qualified consultant at this point. I’m not sure I can build you an ice rink, but I am a qualified consultant at this point. Not true, but thank you. SXSW, perhaps?

Social Media 149

Social Media B2B Strategy Consultant 149

Convince & Convert

AUGUST 19, 2010

link] [link] Ingrid Abboud RT @jaybaer: The 3 Amigos: Email, Blogging, Social Sharing [link] [link] Jeff Hurt The 3 Amigos: Email, Blogging, Social Sharing [Bookmark this!!] Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews.

Social Media 142

Social Media Strategy Tourism Social CRM 142

Convince & Convert

JULY 6, 2010

However, statistics show that such use of social media is still not widely utilized by most companies. 100 Tying Together Social Media and Corporate Social Responsibility | Guest Posts | Social Media Consulting – Convince… [link] [link] Top ?

CSR 138

CSR Social Media Strategy Consultant 138

Convince & Convert

FEBRUARY 23, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Your Social Strategy Proactive or Reactive?

Social Media 118

Social Media Strategy Social CRM Company 118

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Convince & Convert

MAY 11, 2010

Consider the cost comparison of communicating the kind of messages, and the useful information that we can freely distribute now through the internet tools available versus the older media sources and their cost structures? And yet, many people are still relying on the older stuff because it's familiar to them.

FAQ 139

FAQ Content Consultant Social Media 139

Techipedia: Tamar Weinberg

MARCH 22, 2011

As many of you know, I’m a work at home mom who operates as a consultant, ad sales manager for Mashable, and soon-to-be startup founder all from one single Dell laptop which I use as a desktop. Gmail is free, but the storage space will cost more money.). RTM is free, but extra functionality such as mobile access costs $25/year.).

Products 236

Products Tools Google Reader RSS 236

Convince & Convert

JULY 28, 2010

Total cost of this incredibly helpful marketing effort is very low, and Mike even offsets that by including ads from sponsors! link] [link] Hot In Marketing 5 Ways to Turn Helpfulness Into Marketing Greatness | Blogging and Content Creation | Social Media Consulting – C. Mike you are a helpful marketing genius.

Social Media 150

Social Media Strategy Consultant B2B 150

Convince & Convert

APRIL 1, 2010

link] Shelly Kramer Get Your Social Media Story Straight | Blogging and Content Creation | Social Media Consulting – Convince & Convert [link] cravendickens I've always been a believer of sharing 'look what went wrong when…' examples with clients. As always – great piece Jay.

Social Media 120

Social Media Content Analysis Sports 120

Convince & Convert

SEPTEMBER 21, 2010

Certainly on the cost side, with the multiple licenses, it came out far better, and the UI seemed a lot more intuitive as well. Certainly on the cost side, with the multiple licenses, it came out far better, and the UI seemed a lot more intuitive as well. Historical data seemed more robust as well.

Social Media 157

Social Media Radian6 Strategy SM2 157

Convince & Convert

JULY 14, 2010

In my exuberance and passion for social media and the impact it can have on non-profit organizations I lost sight of what was important. In serving in the capacity of a consultant, colleague or employee, it is not my role to try and change that vision, it’s to execute that vision and make it reality. Excellent post.

Social Media 136

Social Media Strategy Metrics Organization 136

Convince & Convert

MARCH 3, 2010

I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. corporate expenditures on social media will increase by an AVERAGE of 34% a year , and that by 2012, as much will be spent on social media as on email marketing. As Jay Baer recently [.]

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Convince & Convert

AUGUST 11, 2010

We looked at criteria like size (under 100,000 people), college town, good schools, access to health care, cost of living, etc. link] Jfavreau 7 Reasons I'm Moving to Bloomington Indiana | Convince & Convert News | Social Media Consulting – Convince & Convert [link] [link] jaybaer Thanks MJ. Im Jay Baer.

Social Media 116

Social Media Strategy Travel Team 116

Convince & Convert

AUGUST 18, 2010

But there are still plenty of PR firms (and companies, for that matter) looking at social media purely as a distribution vehicle. What do you think?

Questions 161

Questions Social Media Consultant Education 161

Convince & Convert

APRIL 28, 2010

Finding Your Influencers As noted in the study, the notion of true 1:1 marketing via social media is a bit of a fallacy. It’s really only possible in a reactive sense via social CRM, where individual complaints or questions can indeed be handled. Maybe it has to do with the size of the item or big ticket item (cost).

Social Media 149

Social Media Strategy Influencer Social CRM 149

Convince & Convert

SEPTEMBER 8, 2010

More from Convince and Convert Why Social CRM Needs to Be Less About the Social and More About the Customers Content Lessons Learned From 25 Popular Blog Posts Is Starbucks the Most Dangerous Competitor to Facebook? Inevitably the cash spent to get the deal done reorients the view everyone has of their new golden goose.

MySpace 137

MySpace Facebook Social CRM Consultant 137

Convince & Convert

AUGUST 26, 2010

One keyword and up to 500 posts (Twitter or Facebook mentions) per month is free, making it a potential zero cost solution for very small businesses. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web.

Social Media 120

Social Media Strategy Analysis Reputation 120

Convince & Convert

MARCH 22, 2010

link] [link] Jen Grant You're Invited to the Socialpalooza [link] by @jaybaer (who in my opinion is worth 10x more than the cost here #justsayin) [link] Skip Bensley RT @jaybaer: Wow. Tickets are going fast , Social Media Success Summit. 297 gets you 24 killer social media Webinars. Im Jay Baer. How can I help you?

Price 108

Price Social CRM Social Media Consultant 108

Convince & Convert

SEPTEMBER 1, 2010

Maybe something we can all work on (those that support social media in organizations – both employees and consultants) is a general way to present the truth of social media (and what’s truly needed to start) in the beginning so that the execs will support it, but not expect a “silver bullet.&# Any thoughts?

Social Media 121

Social Media Consultant Social CRM eBook 121

Convince & Convert

MAY 17, 2012

Although we consult primarily for large and medium-sized businesses here at Convince & Convert, we are often asked online and in speaking engagements about social media management tools for smaller businesses. 5 for up to 5 social media accounts. Additional accounts cost $3 each. Social CRM (currently in beta).

Social Media Management 163

Social Media Management Small Business Social Media Tools 163

Convince & Convert

MARCH 18, 2010

I love the quote about going from having a social media presence to having a social media purpose.

Social Media 119

Social Media Strategy Consultant Publishing 119

Convince & Convert

AUGUST 31, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Social Conversation a Myth?

Conversation 116

Conversation Social Media Social CRM Consultant 116

Convince & Convert

JUNE 15, 2010

You provide a list of your customers’ email addresses, and these services figure out how (and who) among your customers are on Twitter, Facebook, Linkedin and niche social networks, what their “likes” are, and other important details. My friend Kyle Lacy does a lot of consulting in this area, helping organizations with Rapleaf analyses.

Social Media 155

Social Media ScoutLabs Company Consultant 155

Convince & Convert

APRIL 8, 2010

The cost of textbooks and the bulk of carrying a laptop could be replaced by an iPad, without too much lost in the utility of actually having a computer in class. The cost of textbooks and the bulk of carrying a laptop could be replaced by an iPad, without too much lost in the utility of actually having a computer in class.

iPad 137

iPad Content iPhone Wireless 137

Convince & Convert

JULY 22, 2010

Building Long Term Relationships While it’s true that the web has made building individual relationships cheaper and easier than it used to be, this doesn’t mean that businesses can necessarily expect to build deep connections with their entire customer base; in many cases, this is neither feasible nor cost effective. Im Jay Baer.

Social Media 129

Social Media Strategy Influencer Case Study 129

Convince & Convert

AUGUST 3, 2010

" [link] by @jaybaer [link] Todd Hyten RT @jaybaer: R.I.P. 3 Ways Facebook is Killing Your Website [link] [link] Courtenay Pitcher 3 Ways Facebook is Killing Your Website | Social Media Marketing | Social Media Consulting – Convince & Convert [link] [link] Shawn Vincent - Yes, says the webmaster.

Social Media 167

Social Media Facebook Marketing Consultant 167

Convince & Convert

AUGUST 3, 2010

" [link] by @jaybaer [link] Todd Hyten RT @jaybaer: R.I.P. 3 Ways Facebook is Killing Your Website [link] [link] Courtenay Pitcher 3 Ways Facebook is Killing Your Website | Social Media Marketing | Social Media Consulting – Convince & Convert [link] [link] Shawn Vincent - Yes, says the webmaster.

Facebook 167

Facebook Consultant Social Media Sites 167

Convince & Convert

JULY 8, 2010

"[link] [link] Michelle Baker RT @jkrohrs: Best line I've written in a while: "Social media isn’t email’s Van Helsing, but rather it’s Bella or Sookie."[link] link] [link] Instant Channel [link] [link] Instant Channel Is Email immortal?

RSS 129

RSS Research B2B Consultant 129

Convince & Convert

MARCH 9, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Are You Taking Social Media Shortcuts?

Social Media 135

Social Media Strategy YouTube LinkedIn 135

Convince & Convert

FEBRUARY 9, 2010

It's not that because of social media, trust has gone down. It's that sometime during the last few years, we've started to consider lying acceptable and that's been done at the cost of decreased trust. I now trust a few of my friends more than ever, but I don't confuse my friends with my Facebook friends.

Social Media 119

Social Media Strategy Survey Social CRM 119

Convince & Convert

SEPTEMBER 20, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Twitter for Business Even Worth the Trouble?

Social CRM 147

Social CRM Twitter B2B CoTweet 147

Convince & Convert

APRIL 7, 2010

note that Chuck is the official WordPress and SEO consultant to me here at Convince & Convert. Not bad considering the haircut only costs $15.00. Not bad considering the haircut only costs $15.00. He’s awesome, if you ever need any help in those areas). Depends on your resources and how big these geo-apps get.

Foursquare 152

Foursquare Analysis Consultant Mobile 152

Convince & Convert

AUGUST 25, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Starbucks the Most Dangerous Competitor to Facebook?

Facebook 144

Facebook Yahoo Collaboration Social CRM 144

Convince & Convert

MARCH 2, 2010

ExactTarget bought @cotweet "Why the social business evolution starts today" (my analysis) [link] [link] Patrick Boegel Interesting News – 4 Reasons the Social Business Evolution Starts Now [link] [link] Zack Seems like there are a lot of platforms out there that “tip the iceberg&# as far as social media measurement.

CoTweet 117

CoTweet CoTweet Analysis Consultant 117

Convince & Convert

SEPTEMBER 20, 2010

This applies not only to PR agencies, but to management consulting as well — too often the potentially negative, unintended consequences of recommendations are overlooked. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. Im Jay Baer.

Social Media 116

Social Media Strategy RFP Social CRM 116

Convince & Convert

SEPTEMBER 2, 2010

The ability to make or consume social media from an array of mobile devices increases the convenience factor (and the pressure on my wi-fi router) immensely. Measurability The reason I was originally a political campaign consultant (late 80s, early 90s), is the satisfying success metrics. You can’t get half elected. Im Jay Baer.

Social Media 155

Social Media Strategy Consultant Social CRM 155