Proactive Report

SEPTEMBER 25, 2014

A new report from Pew shows that while the news industry has lost more than a third of its newsroom jobs in traditional media, there are now more than 5000 jobs in digital news. The report covers five aspects of the relationship between social and news: Social Media as a Pathway to News. Pew Research. Follow me on Twitter.

News 73

News Social Media comScore Reddit 73

Sprout Social

OCTOBER 5, 2016

For marketers who aren’t seeing much interaction or social media engagement , it might be time to consider user-generated content. For example, user-generated content: Encourages more engagement: Consumers simply trust one another over brands, which means user-generated content gets much more engagement.

Content 111

Content comScore Wiki Social Networking 111

Social Media Marketing

JULY 24, 2013

Industry Digital moms are connected almost everywhere - but there''s a limit to how much they want to hear from marketers , according to eMarketer''s report "Mom Shoppers: Using Digital to Keep Their Heads Above Water" Compared to their UK counterparts, US consumers are much more likely to complain about brands on Twitter.,

Social Media 162

Social Media Flipboard Journal comScore 162

Ignite Social Media

DECEMBER 16, 2016

While some platforms excel in certain aspects of analytics reporting, others fall short. While other platforms struggle with reporting paid data that matches post data reporting (i.e. While other platforms struggle with reporting paid data that matches post data reporting (i.e.

Analytics 60

Analytics Platform Social Media comScore 60

Socialized

JANUARY 22, 2010

Unfortunately, the Journal didn’t say e-mail was dead, but reported on Oct. Similarly, today, many contend that a truly engaged CEO should have a blog, or ought to be on Twitter. A little research can help a company avoid investing in the wrong places. But its reign is over.”. MySpace Is Where the Young People Hang Out.

Social Media 214

Social Media MySpace Sharepoint comScore 214

Sprout Social

MAY 10, 2019

According to a 2016 study released by Comscore and YouTube, 35% of the 2,940 respondents selected YouTube as their “one preferred provider,” while just 19% chose TV. Additionally, a 2015 Forrester Research forecast predicted that by 2025, half of all TV viewers under the age of 32 will not subscribe to a traditional pay TV service.

YouTube 111

YouTube Strategy B2B Marketing 111

Jeff Esposito

JUNE 27, 2011

Every month I read countless research reports and blog posts on interesting social media metrics. 40% of corporate Twitter accounts engage in some kind of customer service ( Burson-Marsteller ). 41 percent of the companies report that there is no staff dedicated to social media ( Useful Social Media ).

Social Media 55

Social Media comScore Wikipedia Hubspot 55

Proactive Report

SEPTEMBER 14, 2009

ComScore’s latest data about advertising online shows that social networks are garnering ad dollars from pretty much everyone except big brands. And according to Equation Research’s 2009 Marketing Industry Trends Report within the next year an astonishing 82 percent of brand marketers will be using social media to promote their brand.

Social Media 58

Social Media comScore Brands Loyalty 58

Proactive Report

SEPTEMBER 14, 2009

ComScore’s latest data about advertising online shows that social networks are garnering ad dollars from pretty much everyone except big brands. And according to Equation Research’s 2009 Marketing Industry Trends Report within the next year an astonishing 82 percent of brand marketers will be using social media to promote their brand.

Social Media 53

Social Media comScore Brands Loyalty 53

Mindjumpers

AUGUST 1, 2012

Tweet In late June, I wrote about ComScore’s second report called “The Power of Like 2 – How Social Marketing Works” and how it’s not just about getting likes, but rather about creating engagement and interacting with fans. Like the second report, the third one is also based on collaboration between ComScore and Facebook.

Retail 230

Retail Report comScore Brands 230

Hootsuite

SEPTEMBER 10, 2019

Content may be king, but poorly researched content can make you look more like a joker. Great social media research skills can help boost your reputation as an expert in your field. Even if you do strike research gold, you can still go wrong by using statistics incorrectly. Online research tools. Asterisk (*).

Research 111

Research Social Media HootSuite Tips 111

Mindjumpers

DECEMBER 2, 2011

Engagement is one of the key words when it comes to social media. Therefore, it is necessary to understand that which kind of activity creates maximum engagement, reaches to maximum number of people and hence works wonders for your brand. Three out of four US Internet users visit Facebook daily according to comScore.

comScore 277

comScore Study Facebook Statistics 277

Hootsuite

MARCH 2, 2020

Snapchat did not release MAU figures, but reports 86 million daily active users for Q4 2019. It also ranks as #1 in the survey’s “Makes me feel inspired” and “Engages with me in new and creative ways” categories. And according to a recent study by ComScore , more than 80% of U.S. million U.S. users, ahead of the 80.2

Statistics 145

Statistics Marketing HootSuite Advertising 145

Webbiquity SMM

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. Find the answers to these questions and many more here in more than 40 of the best reports, studies, videos and other sources of social media, search, and other marketing facts and statistics of the past year.

Statistics 190

Statistics Research Social Media B2B 190

Twist Image

AUGUST 19, 2016

Back in September 2015, MarketingCharts reported on something many of us marketing professionals knew: smartphone users spend the bulk of their time with a few of their favourite apps ( Smartphone App Users Spend Half of Their Total App Time With Their Favorite One ). You got the consumer to find you, download your app and engage.

Mobile 40

Mobile comScore Brands Applications 40

Proactive Report

MARCH 18, 2016

Brand engagements rise by 28% when consumers are exposed to both professional content and user-generated product video. comScore). Q2: Recent research shows that brands are publishing more content, but engagement is down. The quality of branded content (or lack thereof) affects the degree of engagement.

UGC 40

UGC Aggregator comScore Bazaarvoice 40

Proactive Report

MARCH 18, 2016

Brand engagements rise by 28% when consumers are exposed to both professional content and user-generated product video. comScore). Q2: Recent research shows that brands are publishing more content, but engagement is down. The quality of branded content (or lack thereof) affects the degree of engagement.

UGC 40

UGC Aggregator comScore Bazaarvoice 40

Webbiquity SMM

OCTOBER 8, 2013

We’ve all had the experience: you produce a fantastic, thoroughly researched, though-provoking piece of content and…instead of sharing your wonderful piece, your network is busily sharing something just not as good. 31 Actionable Social Media Marketing Tips Based On Research by Heidi Cohen.

Social Media 207

Social Media ROI B2B Marketing 207

Kikolani

JUNE 23, 2016

According to a recent report published by Forrester , including videos in your emails can result in an increase of 200-300% in click-through rates. Global media analytics and measurement company, ComScore , states that 45.4% By 2017, online videos will make up close to 70% of internet traffic. Still not convinced? Million Words…….

Video 111

Video Tips Marketing Film 111

Kikolani

JUNE 23, 2016

According to a recent report published by Forrester , including videos in your emails can result in an increase of 200-300% in click-through rates. Global media analytics and measurement company, ComScore , states that 45.4% By 2017, online videos will make up close to 70% of internet traffic. Still not convinced? Million Words…….

Video 60

Video Tips Marketing Film 60