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9 tips for designing TikTok marketing campaigns (and examples to show them in action)

Sprout Social

With engagement like this, the network is quickly moving away from the fringes of the social media landscape and into the center of forward-thinking brands’ strategies. Between its rapidly growing global user base and its investments in brand features, there are a number of reasons to use TikTok for marketing in 2022.

Examples 139
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Social media management services: 9 agencies your brand should check out

Sprout Social

You get as much out of your social media channels as you put in. Let’s dive into how hiring a social media management agency can supercharge your social channels while empowering your team. Whether you’re looking for a long- or short-term partner, hiring an agency is a big investment.

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How to find a social media marketing agency

Sprout Social

If you’re struggling with your social presence these days, you aren’t alone. But perhaps what’s most striking is just how many goals brands are tackling at the same time. With so much on our plates, it’s no wonder why brands are looking for helping hands who’ve walked the walk on social media. And rightfully so.

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No, A Landing Page Is Not Enough

Jon Loomer

But when the well runs dry, your options become limited. You’ve never heard of this brand before. You’ve never read their content. Where is a directory of content they’ve written on this topic? But let’s click around the website to learn more about this company. No website otherwise.

eBook 113
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10 Reasons Market Research is Critical to Social Media

Adam Cohen

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have.

Research 265
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17 Content Marketing Trends to Keep an Eye On

Writtent Blog

Content marketing — like any other type of online marketing — is continually changing and evolving. Meaning, if your content campaign today looks just like it did in ‘07, then it isn’t as effective as it was in 2007. Social media marketing is the most popular content promotion tactic by a mile. Image source.

Trends 95
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A Guide to Local SEO: How to Help Your Business Rank Better

Buzzlogix

So, if you own a local business and yet, you don’t invest in a local SEO strategy, you’re missing out an opportunity to dominate the SERPs and hook the attention of your target audience. Most importantly, it drives more traffic to your site and boosts your revenue. Optimize your Site Properly. Here is how to do so.

SEO 40