Pixlee

JANUARY 5, 2022

Social commerce is a rapidly growing segment of ecommerce, and most social platforms continue to introduce in-app tools that support the marketing efforts of ecommerce brands and retailers. . 9 out of 10 customers say they would choose a retailer that helps them save time and effort over another option. Convenience in Social Shopping.

Social Media 52

Social Media Video Content UGC 52

Pixlee

APRIL 5, 2021

After all, ecommerce is a segment of the retail industry that was born and raised in the digital age, and it often plays by different rules. Despite this, many brands are thriving through a strategy built largely on user-generated content (UGC). Why Content Shifted: UGC Strategy. The Increasing Need for Content .

UGC 52

UGC Content Price Influencer 52

Keyhole.co

JUNE 19, 2023

Leveraging user-generated content (UGC) No wonder, modern businesses are including social in their revenue marketing and customer success strategies. This allows them to enhance brand awareness, stimulate engagement, and foster a sense of community around the brand. And the most prominent of all is UGC.

Social Media 52

Social Media UGC Content Loyalty 52

Keyhole.co

MARCH 7, 2023

Sephora is a beauty retailer that uses reels on their Instagram account to showcase new makeup and skincare products, tutorials, and behind-the-scenes glimpses of their stores and events. They also use reels to feature user-generated content from their customers, which helps build a sense of community and engagement on their platform.

Instagram 52

Instagram UGC Hashtag Collaboration 52

Pixlee

MAY 2, 2019

Glossier has built their entire model on succeeding through community-driven product development. As detailed in the Glossier Playbook , Glossier kept a laser focus on their community at their core for growth. For many retailers, it takes millions of dollars and years testing, tweaking, and focus-grouping before coming to market.

Retail 68

Retail Authentication UGC Case Study 68

Pixlee

JUNE 13, 2019

Pride, which began in the wake of the Stonewall Riots against police discrimination towards the LGBT community in New York, has evolved since 1970. As the movement for equal rights and protections has matured and gained support, brands and organizations alike have moved towards showing their support for the LGBT community.

Brands 61

Brands Hotels UGC Apparel 61

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . Building a loyal fan base and community around your brand.

UGC 60

UGC Content Instagram Hashtag 60

Pixlee

JANUARY 3, 2022

Unlocking the rich power of social commerce requires a community presence for your brand, but that is only the tip of the iceberg. Polishing up your product content with persuasive details and user-generated content (UGC) better supports your social commerce strategy.

Products 52

Products UGC Badge Widget 52

Sprout Social

JULY 6, 2020

You might have recently published a corporate statement in support of Black Lives Matter and racial justice. However, as God-is Rivera, Twitter’s Global Director of Culture and Community, recently wrote: This is not a fad or a ‘moment.’. This community wants to know that you’ll show up for them even when it’s not popular to do so.

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Strategy Social Media Organization Education 145

Pixlee

FEBRUARY 26, 2019

According to data published by Shopify , 75% of online customers prefer buying goods in their own languages, with 59% rarely buying anything from strictly-English websites. Puma features localized UGC for their website. Reach Untapped Markets with UGC and Compete with Existing Brands.

UGC 45

UGC Brands Travel Review 45

Social Media Strategies Summit

AUGUST 11, 2022

Building a brand community isn’t about improving vanity metrics like engagement and follower count. According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. Nine in ten consumers read reviews before making a purchase, so building review functionality into your community makes sense.

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Examples Communities Brands Forums 227

Later

NOVEMBER 14, 2018

One of the easiest ways to do this is with Later’s Auto Publish feature — just schedule your posts with Later, edit your caption and add hashtags, and set a time for it to be published for your feed! No stress, no fuss, and no need to log into your Instagram app to publish!

Instagram 58

Instagram Tips Marketing UGC 58

Sprout Social

SEPTEMBER 2, 2021

In the world of retail, brands fall into one of two camps: those that embrace social media marketing as a critical component of their customer experience, and those that view it as a nice-to-have. For retailers, social media is more than an accessory, it’s a through-line for the customer experience.

Retail 96

Retail Social Media UGC How To 96

Later

MAY 29, 2020

Creating an Instagram community for your business is one of the best ways to gain brand loyalty, boost engagement, and stay connected to your customers. In this blog post we’re sharing how and why you should build an Instagram community, as well as 6 tips to help you get started: Why Build an Instagram Community.

Communities 78

Communities Instagram UGC How To 78

Sprout Social

AUGUST 17, 2021

Community management is just one piece of the puzzle. And, just like with every piece of social media management , your community managers need the proper tools to see success. What is community management? We’ve rounded up a list of tools that can help with a variety of aspects of community management.

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Communities Engagement Tools Tweetdeck 123

Later

MAY 29, 2020

Creating an Instagram community for your business is one of the best ways to gain brand loyalty, boost engagement, and stay connected to your customers. In this blog post we’re sharing how and why you should build an Instagram community, as well as 6 tips to help you get started: Why Build an Instagram Community.

Communities 60

Communities Instagram UGC How To 60

Hootsuite

APRIL 21, 2022

Even if you’re an experienced retailer with a keen eye for Facebook advertising and selling — what happens if you’re not selling as many products as you’d like? Build a community. Creating Facebook Groups is a great way of bringing together like-minded customers and building a sense of community around your brand.

Strategy 100

Strategy Brands Facebook How To 100

Sprout Social

SEPTEMBER 7, 2021

Of the billions (maybe trillions) of forgettable posts that are published on social every day, there are always a few social media campaign ideas that we can’t seem to forget. In addition to generating buzz around the latest iPhone release, the campaign also helped Apple build a community of loyal customers.

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Campaign Social Media Collaboration Apple 133

Later

JULY 22, 2020

From creating engaging community-focused boards, sharing inspirational content, and optimizing Pins for driving sales and traffic, the best brands on Pinterest are savvy about how they post! The Shop tab is an awesome addition for both retailers and everyday users looking for shoppable inspiration on Pinterest.

Strategy 58

Strategy Brands UGC Marketing 58

Later

JULY 17, 2020

Strengthen the Sense of Community Around Your Brand. Did you know you can now plan, schedule, and automatically publish to Pinterest with Later — for free! . According to TechCrunch , the number of Product Pins has more than doubled in the last year, with traffic to retailer sites increasing by 230%. .

Brands 73

Brands How To SEO UGC 73

Sprout Social

JULY 1, 2019

Similarly, you’ll see many retailers and ecommerce brands use their customer shoppable feed links (like this Like2Buy link from Curalate). Viking Books’ bio is clever (“We publish great books. Retail and e-commerce. Pei Wei notes their commitment to natural ingredients in addition to promoting UGC and online ordering.

Instagram 111

Instagram Tips Hashtag UGC 111

Later

OCTOBER 18, 2019

According to Caroline Judd, community coordinator at MeUndies, she’s found that using Later’s Linkin.bio feature offers the highest conversion when it comes to making sales from Instagram. In fact, by pairing UGC alongside their own promotional content, Lush can drive a ton more product sales than they would otherwise.

Instagram 49

Instagram Brands UGC Feed 49

Sprout Social

JANUARY 30, 2019

To create authentic and lasting brand awareness, avoid solely publishing promotional messages. These numbers speak directly to which networks your brand should approach and what types of content to publish. Happy to announce one of our newest retailers, The Crunchy Bean! Increase brand awareness. Public service announcement: 1.

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Social Media Strategy Marketing How To 112

Later

AUGUST 24, 2021

Twitter is a go-to platform for connecting with your community, sharing breaking news, and showcasing your brand’s personality. She shared her partnership with retailer HomeGoods , and asked her community to send her UGC should they see her work in-person. But did you know that you can also make money on Twitter?

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Twitter How To Newsletter Fashion 74

Later

AUGUST 25, 2020

time of the whole year, especially if you work in retail or e-commerce. The athleisure giant has an annual seasonal campaign that goes beyond showcasing their products — instead, they focus on their ethos and mission to bring communities together. The winter holidays are the busiest (and most important!) Give to yourself.

Campaign 89

Campaign Marketing How To Instagram 89

Sprout Social

OCTOBER 20, 2016

It is an attractive product, and while the brand is technically in the engineering and manufacturing space, over the past three years our team has worked to position Barn Pros as a high-end online retailer. Customers are constantly sending in user-generated content (UGC) like photos, videos and stories of their barn construction progress.

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UGC Facebook Construction Price 40

Sprout Social

MARCH 27, 2023

And the campaign doesn’t end when your team hits “publish.” With their expertise, they can produce unique content for your brand that strikes a cord with their community. Share user-generated content (UGC) About 39% of consumers want brands to post real customer demos or testimonials, according to 2022 Index data.

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Campaign Social Media UGC Metrics 127

Sprout Social

OCTOBER 17, 2016

Community building is also an important aspect of social media marketing. This is where you can publish more opinion-based content such as tips and thoughts on where your industry is going. An easy way to make sure you don't overlook LinkedIn is to use Sprout's social media scheduler to publish content across multiple networks.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

Later

MAY 8, 2019

A fashion-forward Instagram strategy can drive traffic, make sales, and attract a loyal community of followers. User-generated content (UGC). User-Generated Content (UGC). They’ve built a loyal community of followers who love to show off their favorite products while they’re out #DoingThings. Product features.

Fashion 83

Fashion Instagram Influencer UGC 83

agora pulse

FEBRUARY 10, 2021

Twitter: GIFs and memes on breaking news, links to articles published on your blog. The online clothing retailer has nailed its brand voice and applies it uniquely across the various social channels. On Facebook , they’re all about UGC ( user-generated content ), sharing funny fan tweets, popular memes, and Instagram posts.

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Organization Social Media UGC How To 207

Later

DECEMBER 13, 2019

Join the King Island community in saying NO to farmed salmon and keep King Island fish farm free.@patagonia_surf. Oftentimes a micro-influencer’s connection with their communities is much stronger!” . patagonia_surf. A post shared by Patagonia (@patagonia) on Aug 11, 2019 at 2:51pm PDT. View this post on Instagram.

Instagram 75

Instagram Strategy Collaboration Influencer 75