Social Media Strategies Summit

MAY 25, 2021

Your ability to build an online community and share updates with your constituents on Facebook has never been stronger. The first step to using Facebook to communicate with your followers is to create a Facebook Page for your government agency. A page allows different members of your team to act as administrators.

Communities 231

Communities Engagement Facebook Authentication 231

Sprout Social

JUNE 1, 2022

From putting an organization on the map to churning out revenue, marketing functions each play a unique role in an organization’s larger goals. But, behind the scenes, there is a lot that marketing teams can learn from their company’s social strategy and the number of eyes their external content can reach. Lifecycle marketing.

Team 117

Team Marketing Collaboration Hubspot 117

Sprout Social

JULY 21, 2020

From content creation, community management, customer service, strategy development, copywriting, data analysis and more, the daily to-dos of SMMs can feel overwhelming. Social teams are vital for a business’ bottom line growth, but their work can often go unrecognized and unsupported. Learn how your team likes to be recognized.

Team 132

Team How To Social Media Management Embedding 132

Sprout Social

AUGUST 31, 2023

Though the idea might seem infeasible for many social marketers, the L.L.Bean team went “off the grid” for the second year in a row this May in honor of Mental Health Awareness Month. Bean, for more details about the month-long hiatus, and how she believes other social marketing teams can prioritize their own mental health.

Team 117

Team Authentication Proposal Social Media 117

Sprout Social

APRIL 20, 2023

When to use an agency Given the current state of things, these are the ways I most commonly see agency partners being used in an effective and impactful way: Strategy If your organization does not have a fully baked social media strategy , this is one area where agencies can really help. This is a role an agency can fill if needed.

Team 124

Team Social Media RFP How To 124

Sprout Social

OCTOBER 9, 2023

And how do we make a greater impact without burning out our teams? I spoke with them to learn how marketing leaders can incorporate AI across their teams effectively. Oftentimes, I get my best ideas during nights and weekends, when I don’t want to bother my team. But I also don’t want to slow down.

Team 112

Team Examples Marketing Training 112

Buffer Social

AUGUST 29, 2023

Any individuals or teams working in those worlds know how essential it is to have the right tools in place to make everyday work flow more smoothly. For our Content team, in particular, we’re four people spread out across three timezones. Here’s a throwback to how our team worked together back in 2017.)

Collaboration 85

Collaboration Template Templates Team 85

Sprout Social

DECEMBER 20, 2022

This is your sign to create a “meet the team” social media post series to highlight employees who play a crucial role in shaping your brand—from your culture to your content to your finished products. What is a “meet the team” social media post? Meet the team social media post examples include: Welcoming new hires to your team.

Meeting 98

Meeting Team Social Media How To 98

SocMed Sean

NOVEMBER 19, 2018

Having worked in online community management for the last 15 years, I have had the privilege of putting together some amazing teams. The roles on a digital community team varied, ranging from digital strategists, to graphic designers…and everything in-between. Community management is not easy.

Communities 198

Communities Social Media Resources Reddit 198

Sprout Social

JUNE 10, 2020

To our Sprout community, The events of the past couple weeks have laid bare the broken aspects of our society, and the pain and suffering that too often sit in the blurry periphery of our collective vision. Black lives matter. At Sprout Social, DEI is woven into the fabric of our company. Assata’s Daughters (Chicago).

Communities 121

Communities Team Education Resources 121

Oktopost

FEBRUARY 10, 2022

Joel Harrison, Editor-in-Chief at B2B Marketing takes on community building. Watch the recording: Want to hear more from renowned marketing leaders on building community? Joel Harrison, Editor-in-Chief at B2B Marketing, sits down with host Jennifer Gutman to shed a bright light on why more B2B brands are leveraging community.

B2B 116

B2B Communities Apple Hosting 116

Sprout Social

MARCH 20, 2023

Your first instinct when implementing an organic social media strategy for a technology company would be to showcase your tech, right? But with organic social media (and the elusive algorithms that power it), you can’t target a specific audience. Community is a vague word though. Now, let’s talk about what community means.

Communities 86

Communities Products Company Strategy 86

Hootsuite

JULY 8, 2020

Organic and paid social—they’re the peanut butter and jelly of marketing. Unfortunately, these two worlds often work in silos as separate teams or even separate departments. At Hootsuite, we know our social success is directly tied to our integration of paid and organic efforts. Why unite organic and paid social strategies?

HootSuite 109

HootSuite Organization Strategy Metrics 109

Likeable

JUNE 15, 2022

This means creating videos that have an organic, wide reach, and using a creative strategy in tandem with the tools at your disposal — or even reaching out to TikTokers who are already buzzing about your company. The post Building an Organic TikTok Strategy first appeared on Likeable. Hmm, I wonder who can help you do that?

Organization 74

Organization Strategy Meme Trends 74

Oktopost

MAY 12, 2021

It turns out that creating a brand community for your B2B company can give you that type of mouthwatering ROI. . B2B businesses need to foster a strong spirit of community to serve their clients and customers better. Let’s take a deeper look to learn how you can build a beneficial community around your B2B brand.

B2B 121

B2B Communities Brands Loyalty 121

Social Media Strategies Summit

MAY 25, 2021

Your ability to build an online community and share updates with your constituents on Facebook has never been stronger. The first step to using Facebook to communicate with your followers is to create a Facebook Page for your government agency. A page allows different members of your team to act as administrators.

Communities 130

Communities Engagement Facebook Authentication 130

Convince & Convert

JUNE 29, 2017

Your content team shouldn’t the only ones managing your company’s social media accounts. Brands are revisiting social media as a community-building tool, rather than a marketing platform. Lauren: Your content team shouldn’t be the only ones managing your business’s social media accounts. How cool was that?

Team 149

Team Content Sports Consultant 149

Hootsuite

JULY 8, 2020

Organic and paid social—they’re the peanut butter and jelly of marketing. Unfortunately, these two worlds often work in silos as separate teams or even separate departments. At Hootsuite, we know our social success is directly tied to our integration of paid and organic efforts. Why unite organic and paid social strategies?

HootSuite 83

HootSuite Organization Strategy Metrics 83

Mindjumpers

APRIL 2, 2012

One of them was the team from BigMarker.com. BigMarker.com is a social network for communities. By offering unlimited web conferencing and key project management tools, it hopes to empower communities to make a difference. A BigMarker.com Community equips anyone with the tools they need to make a difference.

Social Networking 221

Social Networking Communities Telecommunications Collaboration 221

Buffer Social

JULY 31, 2023

One Buffer community member said, “I’ve been apprehensive about AI because it isn’t necessarily original because of what it’s referencing (at least with art).” How content teams approach using AI for content development AI has been a double-edged sword for many content and creative teams.

Team 72

Team Examples Content Policies 72

Convince & Convert

FEBRUARY 21, 2024

Pretending your teams are not using AI is not an option. These are powerful tools that can help your organization. It may take your organization months to cement more specific and in-depth AI-use policies and guidance. Decide Who Is In Charge People are using AI all across your organization, from interns to the C-suite.

Training 152

Training Policies Team Guidelines 152

Sprout Social

JUNE 2, 2020

A note from the authors: Our Black@Sprout Business Resource group wrote this open letter and shared it with our team last week. This commitment means we work to build a diverse team, foster an inclusive culture and invest in equity—defined as system-level change—across our organization. The impact on our community.

Communities 105

Communities Resources Team System 105

Webbiquity SMM

OCTOBER 17, 2023

Nearly three-quarters of companies plan to maintain or grow their content marketing teams over the next year. Nearly three-quarters (72.6%) of companies plan to maintain or grow the size of their content marketing teams in the coming year. Here are 10 of the key findings from the report. Among those, almost half plan to add staff.

Research 257

Research Report Social Media CPM 257

Convince & Convert

DECEMBER 15, 2023

Set your marketing team up for success by trusting them to make the right judgment calls on when and what to post on company channels. This requires setting cross-functional team expectations around quick and clear communication that extends beyond the marketing team. to get through. How do they do this?

Brands 148

Brands Marketing Real Estate Collaboration 148

Webbiquity SMM

NOVEMBER 15, 2022

Whether you’re an aspiring social media manager looking to grow your skill set, or a marketing leader seeking an experienced professional for your team, below are seven essential skills for social media managers to contribute to your company’s success. Focus on community engagement. Create a team-centered environment.

Social Media Management 227

Social Media Management Skills Social Media Metrics 227

Ignite Social Media

MAY 27, 2016

So, when I was asked to share what the future of community management would be like, at first it felt like an impossible task. Perhaps you are feeling the strife of defining “community management”, or trying to figure out where a discipline that touches so many areas of your business fits on your org chart. You’re not alone.

Communities 113

Communities ROI Team Social Media Management 113

agora pulse

AUGUST 22, 2019

People are forming real relationships on this platform—but managing all those relationships within a community of peers, employees, potential job applicants, and potential clients can be tricky and overwhelming. Personal and Professional Profiles: Why Both Make Up Your LinkedIn Community. Enter Agorapulse.

LinkedIn 105

LinkedIn Communities How To Applications 105

Buffer Social

JANUARY 5, 2022

You probably already know the value of building a community behind your brand: more powerful word of mouth, stronger customer retention, better organic growth. If the cheapest customer is always your existing one, the easiest community to build is the one you already have. Here’s my advice for doing it right.

Communities 90

Communities How To Newsletter Small Business 90

Buffer Social

AUGUST 30, 2023

Both creators and marketers alike are tapping into the power of fostering communities — and with good reason. We asked both online community experts and community-building creators to share their expertise, so you can tap into this powerful approach. What is a community? So how do you do it? And is it worth it?

Communities 78

Communities Social Media Community building Groups 78

Socialmedia.biz

FEBRUARY 18, 2021

[ 2 February 2021 ] B2B Marketing , a trusted advisor to the global B2B marketing community, have launched Propolis , an online community aimed at boosting marketing performance and sharing of expertise. The community offers 4 tiers of membership, tied to the level of access to content. About Zapnito.

Press Release 78

Press Release B2B Communities Marketing 78

Ignite Social Media

FEBRUARY 1, 2022

Ericka Riker, Community Manager. Separating Organic & Paid Media Strategies. Organic and paid media strategies are vital for a brand’s long-term success, so let them work together! “In Manager of Community Management. Aly Moser, Community Manager. Jesse Walker, Senior Community Manager.

Social Media 196

Social Media UGC Trends Organization 196

Pam Moore

MARCH 26, 2019

Franchise organizations are built on the foundation that there is power in a tribe. ” They may be a “fan” of social and digital technologies, but they are not truly investing in empowerment of their teams and integrating these technologies into the DNA of their organizations. It's not going away.

Organization 106

Organization Social Media Brands Training 106

Convince & Convert

JUNE 29, 2017

Your content team shouldn’t be the only ones managing your company’s social media accounts. Brands are revisiting social media as a community-building tool, rather than a marketing platform. Lauren: Your content team shouldn’t be the only ones managing your business’s social media accounts. How cool was that?

Team 98

Team Content Sports Consultant 98

Sprout Social

JUNE 18, 2020

We asked our community what questions they have and what resources they need to navigate COVID-19, and the responses span everything from how to stay motivated to figuring out the right tone to take with social posts. Similarly, social teams should consider using platforms like Twitter to post frequent updates relevant to your audience.

Team 100

Team Wiki Strategy Retail 100

Oktopost

MARCH 26, 2024

How it works B2B organizations, whose primary channel is LinkedIn, need easy ways to communicate with their community in the same place where they manage all of their social media activities and interactions to scale their customer care efforts. The longer a lead is left unattended, the colder it gets.

B2B 62

B2B LinkedIn Authentication Loyalty 62

Waxing UnLyrical

JANUARY 11, 2012

There are so many things I’ve learned during the course of this campaign – about blogger outreach, about measurement and analytics, about Facebook Groups, about community building – there are probably a ton of posts waiting to be written. Get your community on board before the tweetathon. Use that to your advantage.

Organization 267

Organization Tips Hashtag URL 267

Later

MAY 13, 2021

Marissa shares the inspiration behind the brand, why consistency matters, and how her team has grown an Instagram community of over 30K followers. . A post shared by S T I L | organization (@stilclassics). Later: What tactics have helped you grow your community on Instagram? . L ove to get organized?

Communities 60

Communities Instagram Small Business Hosting 60