Convince & Convert

MARCH 29, 2013

Matt Thomson, Klout @daddymention. Matt Thomson , VP of Business Development at Klout , joins the Social Pros Podcast this week to discuss the “Warren Buffett problem” his company faces, those fancy analytics at work behind the Klout algorithms, and expanding to offer brands a whole new product.

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Klout Curation Social Media Analytics 129

Janet Fouts

JANUARY 27, 2011

Momentus Media Community Health Score. Want to look at your performance across multiple platforms? Like Momentus Media’s application it can be quite revealing to see how it scores your friends and competitors and even compare them through a nifty drag-and-drop interface. My WebCareer. or the top 10 food trucks ?

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Klout Brands Social Media Postrank 138

Akamai Marketing

FEBRUARY 3, 2011

The White Rabbit was talking to her, but much of it was non-nonsensical, Alice was intrigued, so she began to follow the talking White Rabbit, until she found herself falling into an endless, cavernous rabbit hole, when she finally stopped falling, she found herself in another world.Wonderland, also known as Social Media.

Social Media 138

Social Media Klout Policies Consultant 138

Buzzlogix

MAY 15, 2017

The way to make social media truly work for you is by monitoring audience behavior and seeing what they have to say about you, your products and services, and even your competitors. The key to gathering the data you need is using the top social media monitoring tools. Sprout Social. Twitter Counter.

Social Media 40

Social Media Tools Klout HootSuite 40

Techipedia: Tamar Weinberg

NOVEMBER 22, 2011

When it comes to marketing any organization, product, or service on the web, there tends to be three essential ways of doing so: Dominating social media platforms. Broad Social Media Monitoring. Depending on how social your Internet presence is, you might only be interested in certain aspects of social media data.

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Strategy Klout Marketing Overview 213

Akamai Marketing

APRIL 4, 2011

By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. Your currency is your social media VALUE.

Lurker 203

Lurker Klout Policies Consultant 203

Webbiquity SMM

MAY 3, 2011

Few phenomena have ever spread as far and grown as rapidly as social media; obviously, this has tapped into something essential to our nature. That is what has driven social media adoption. Whatever your role in social media, we hope you find this list valuable in expanding your knowledge and your network.

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Twitter Pharmaceuticals B2B Biotechnology 279

Convince & Convert

JULY 19, 2012

Then there are so many other things that have helped it explode in the last year, especially with social media. It helps people – we just take it for granted that because we’re in the social media industry, that everybody understands all the terms and really gets it, right? So, that’s part of it.

Social Media 127

Social Media How To Consultant Data 127

Convince & Convert

FEBRUARY 10, 2010

Both seek to keep your brand top-of-mind with customers and prospects, communicating in a relevant, timely way that ideally is measurable and testable. But the problem with email and social media is that too many people are positioning it as an either/or scenario. Flowtown gives you the answer in seconds.

Social Media 127

Social Media Marketing Social CRM Consultant 127

Convince & Convert

JANUARY 28, 2014

The bloggers offer original content for Char-Broil’s community site but also weave product mentions organically into their other content, resulting in the most sincere and positive recommendations possible on the digital web—word of mouth. They set target goals such as Klout score and traffic.

Blogger 151

Blogger Case Study Klout Influencer 151

Techipedia: Tamar Weinberg

AUGUST 2, 2011

With the breadth and depth of social media services out there, it’s no wonder that we often find ourselves lost in the vast array of services. Shannon Paul is a social media manager at the Blue Cross Blue Shield of Michigan and blogs on social media for business at Very Official Blog. Jason Falls.

Tools 277

Tools Tips Marketing Social Media 277

Convince & Convert

AUGUST 24, 2012

This is Episode 30 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Eric Schwartzman , online social media training provider, entrepreneur and the best-selling co-author of Social Marketing to the Business Customer. The RSS feed is: [link].

Social Media 115

Social Media API Training Class 115

Convince & Convert

AUGUST 10, 2010

Raj Kadam is CEO of Viralheat , a social media listening platform (disclosure: I am a paid customer of Viralheat). JF : We’ve recently completed projects with Virgin America , Starbucks and CoverGirl where we emailed offers to customers based on their influence and Klout score within a particular topic.

Social CRM 133

Social CRM Influencer Klout Social Media 133

Waxing UnLyrical

DECEMBER 4, 2010

And given that most celebrities still treat these platforms as megaphones, barely, if ever, actually responding to fans, who could be blamed for not noticing their absence? Someone’s Klout score is not necessarily reflective of that person’s “real&# (i.e. Buying whose life back, exactly?

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Class Campaign Klout Influencer 233

Convince & Convert

SEPTEMBER 2, 2015

What they talk about, their Klout score, community, followers, engagement, and endless other identifiers come into play here. If the manual process seems overwhelming, you might consider automating the process with a social intelligence platform like Insightpool. Fix It: How to Get Organized.

Influencer 60

Influencer Brands Marketing Authentication 60

Convince & Convert

NOVEMBER 1, 2011

But also, it’s perpetuated through the “social media experts” I can tell you that year after year, I would have to get in debates that would justify my friend to follow ratio on Twitter, for example. That fosters community. So part of this is self-created. Brian: I really like that question. Jay: Absolutely.

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Klout Social Capital Influencer Social Graph 121

Diva Marketing Blog

MAY 9, 2016

However, with the onset of multiple social media channels e.g. Facebook, Twitter, Instagram, Periscope, Blogs, YouTube, Snapchat and technology that provides in-depth metrics, more brands are creating marketing promotion and content initiatives that include people who have significant followings and well -- influence.

Influencer 40

Influencer Marketing Fashion Campaign 40

Diva Marketing Blog

MAY 9, 2016

However, with the onset of multiple social media channels e.g. Facebook, Twitter, Instagram, Periscope, Blogs, YouTube, Snapchat and technology that provides in-depth metrics, more brands are creating marketing promotion and content initiatives that include people who have significant followings and well -- influence.

Influencer 40

Influencer Marketing Fashion Campaign 40

Convince & Convert

JULY 6, 2012

This is Episode 23 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features DJ Waldow of Waldow Social. Read on for insights from DJ and some social media news from Eric and Jim ( this week : LinkedIn and Twitter break up). Is it a community? Listen Now.

LinkedIn 114

LinkedIn Twitter Hosting Social Media 114

Webbiquity SMM

SEPTEMBER 12, 2011

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Still, questions remain: how do I use social media most effectively across the enterprise? Which social media monitoring tools should I use? What social media developments and trends should I be watching?

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Social Media Trendrr SM2 Alterian 257

Webbiquity SMM

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. 500 companies now call social media “very&# or “somewhat&# important to their marketing or business strategy. Social Media Tips, Tactics and Techniques.

Social Media 198

Social Media Tools Tips ROI 198

Twist Image

AUGUST 8, 2014

The ability to understand the community and engage in the discourse is hitting an all time low (and high) at the same time. Here''s a truth: I truly miss the power of the community in social media. It''s not that there isn''t a community. online social network. social media. social media.

Comments 80

Comments Klout Disqus Startup 80

Webbiquity SMM

AUGUST 28, 2012

Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). What’s the best process for developing a social media marketing plan?

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Social Media Tips Tumblr Wikipedia 207

Webbiquity SMM

OCTOBER 23, 2012

According to recent social media research , Twitter now has more than 165 million users, and is attracting nearly a million new users each day. 4 Ways to Grow a Twitter Following That Matters by Social Media Examiner. Over 40 Twitter Abbreviations You Should Know by Social Media Today. ” WTF?

Tools 203

Tools Tips Twitter Klout 203

Akamai Marketing

AUGUST 29, 2011

We use multiple social networking platforms, which have different audiences and expectations. Generally speaking though, they lend themselves to community building and time saving features. For those who track this sort of thing, I’ve noticed that in some cases using a curation service can increase the Klout Score.

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Curation Paper.li Storify Tools 255

Laurel Papworth

OCTOBER 8, 2012

I’m a social media strategist that blogs about social media and online communities so I find it frustrating when I am sent a PDF attachment on an email with a traditional media press release using agency created content, professional film crews employed to do the traditional campaign filming and ditto with professional musicians.

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Press Release scribd Social Media Film 111

Convince & Convert

MAY 24, 2012

This is Episode 17 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Maria, and our Social Media Stat of the Week ( this week : are Facebook and Twitter like the Tortoise and the Hare?). I mean, our entire business is really built around these platforms.

Yammer 114

Yammer Badge Privacy Communities 114

Ari Herzog

JULY 26, 2011

Some are comprehensive and others are specific to this platform or that. If you have a Twitter or Facebook account, Klout and PeerIndex are two clones that provide a glimpse into your influence. Ari Herzog provides communications services to the nonprofit and public sectors, and encourages you to join his Facebook community.

Tools 160

Tools Klout Metrics Airlines 160

Waxing UnLyrical

FEBRUARY 27, 2011

More specifically, we’ve talked a lot about Klout. But mostly Klout. 4 keys to increasing your Klout score , by Trey Pennington. Klout needs to target and segment for it to work , by Gini Dietrich. But this is exactly why I get worried when people take Klout scores at face value. He got clout. What about you?

Influencer 134

Influencer Klout Flickr Buy 134

ProBlogger

SEPTEMBER 5, 2016

You also have a chance to educate your audience about objectives that you wish to accomplish within your own community. Mr. Polk is a social philanthropist who places an emphasis on global citizenship. Social media is your best friend. Klout was at the forefront of the trend to measure influencers with metrics.

Influencer 20

Influencer How To Klout Fashion 20

Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. The insights you discover can be useful to the SEO, SEM, social media and marketing teams. You have to understand and use scores like Klout and Kred and know that they are only a starting point. Collaboration.

Klout 40

Klout Social Graph Influencer Training 40

Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. The insights you discover can be useful to the SEO, SEM, social media and marketing teams. You have to understand and use scores like Klout and Kred and know that they are only a starting point. Collaboration.

Klout 40

Klout Social Graph Influencer Training 40

Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. The insights you discover can be useful to the SEO, SEM, social media and marketing teams. You have to understand and use scores like Klout and Kred and know that they are only a starting point. Collaboration.

Klout 40

Klout Social Graph Influencer Training 40

Convince & Convert

MARCH 22, 2012

This is Episode 8 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Ian Greenleigh , the Manager of Content and Social Strategy for Bazaarvoice. Read on for insights from Ian,, and Eric’s Social Media Stat of the Week (this week: an UNstat!). Listen Now.

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Bazaarvoice Metrics Influencer Data 114

Convince & Convert

MARCH 22, 2012

This is Episode 8 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Ian Greenleigh , the Manager of Content and Social Strategy for Bazaarvoice. Read on for insights from Ian,, and Eric’s Social Media Stat of the Week (this week: an UNstat!). Listen Now.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Techipedia: Tamar Weinberg

JANUARY 5, 2011

As many of you know, I have an annual tradition of giving back to the community on my birthday, which is why this year is no different. Here’s how I do it : I read and review hundreds — thousands — of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new for 2010!),

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Sprout Social

NOVEMBER 15, 2023

Thinking back on what social media management meant a decade ago, the word that comes to mind is tactical. When brands first started using social media, it was mainly for publishing content and light community engagement. Brands’ investment in social began to reflect this wider and more committed adoption.

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Social Media Management Social Media Team Klout 105