Remove Communities Remove Curation Remove Facebook Remove Focus Group
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How to Bring Humor to Community Management

Convince & Convert

I’ve said it before, and I’ll say it again: Community managers have a challenging job. Following a hilarious video on improving your private life, in which the company introduces guru Fille Güte, Ikea Singapore took to Facebook to launch the Shelf Help Guru Contest. So, why not let them have a little fun?

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7 ways to use social media for market research

Sprout Social

While focus groups are helpful to reference at the start of new product or campaign development, they’re less useful for gathering customer feedback once said post-launch. Social media is much cheaper than surveys or focus groups, which can cost thousands of dollars depending on the size and complexity of your research panel.

Research 144
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How to Make Social Advocacy Part of Your Employees’ Daily Routine

Convince & Convert

Blocking popular networks and monitoring browsing history isn’t going to stop anyone from checking Facebook—especially when 11 percent of those surveyed admitted to using social media during bathroom breaks. Collect and share testimonials from sales representatives who have seen an increase in revenue by sharing curated content.

Survey 123
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How to Create a Content Marketing Architecture, Framework and Plan

Pam Moore

Inviting your community to join your content marketing journey. Social Profit Factor Training System + Member Community. How to Master the Art and Science of Content Marketing Curation and Creation. Content inventory systems (know what ya' got). Content marketing goals, objectives and measurement. Knowing your audience.

Content 162
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Top 10 Social Media Time Saving Tips for the Busy Blogger

Kikolani

For example, BlogcastFM runs a focus group on their Google+ page , while SEOmoz creates unique video content that you can’t find anywhere else. Stop Guessing and Use Facebook Insights. Instead, take advantage of the Facebook formula to virally grow your audience. Curate Posts from Other People.

Blogger 141
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How to Make Social Advocacy Part of Your Employees’ Daily Routine

Convince & Convert

Blocking popular networks and monitoring browsing history isn’t going to stop anyone from checking Facebook—especially when 11 percent of those surveyed admitted to using social media during bathroom breaks. According to a recent survey from Bambu by Sprout Social, seven in ten employees are using social media at work.

Survey 60
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How to Apply Youtility to Internal Communication

Convince & Convert

Facilitate focus groups or interviews with employees. Find out what informal communication channels exist in your organization and who curates them —those are the employees you want to get to know. Continue the conversation on our Facebook or Google+ pages. Analyze entries to company help/suggestion boxes.

How To 60