| | Communities + Content + Publishing |
| Page 1 of 20 | Previous | Next | STEPHEN P SMITH DECEMBER 11, 2011 Premium Content: Value, Work, and Access Reading and writing and creating some new kinds of content (new for me) next year has taken up a lot of my thinking over the past few weeks. The system of publishing, from blogs to books, is being disrupted. Publishing as a System. have been doing some reading about trends in publishing and it occurs to me that publishing is exactly what I do here. ” Indeed. | GEOFF LIVINGSTON FEBRUARY 13, 2013 Done with Traditional Publishing Brian Driggs asked me to discuss self-publishing after reading my sordid Fifth Estate story. While I don’t want to dismiss traditional publishing altogether, I can only speak for myself. will self publish my next book. There are several reasons, but first let’s discuss two reasons to consider traditional publishing: Prestige. Learn How to Publish. | | | | | | | EMEDIAVITALS.COM SEPTEMBER 24, 2010 How publishers curate the world of content eMedia Vitals Vital Answers eMedia Jobs Blog How GEO scales international content to local markets Blog NewsTilt lesson: Know thy audience Blog A ‘niche within a niche’: Behavioral targeting. Blog Publishers integrate new Foursquare features Article SB Nation: Turning fan bases into media brands eMedia Vitals Life Beyond Print.™ Content providers are experimenting with all sort of ways for editors and technology to push outside content to readers, whether through aggregation or curation (for a lengthy discussion about the difference, check out the Nieman Journalism Lab ). | CONVERSIONATION NOVEMBER 27, 2012 The Big Content Marketing Fail: How Much Content Do You Need? In case you don’t feel like fully reading it, prefer the rules of short copy and want to read the conclusions first then this is for you: we are massively killing content marketing and are making the same old mistakes we always have. It was acquired by my then employer and basically had a local portal, a good e-newsletter and some content in its portfolio. Hurray. It gets worse. | MINDJUMPERS SEPTEMBER 12, 2011 Tips to Managing Both Your Content and Community Tweet Being a business running an online community as either a blog or a Facebook page, we need to think about two very important things – the content we send out and the community that we’re sending it out to. We can perceive ourselves as online publishers, and being a publisher is a role that has definitely changed along with the emergence of social media platforms. | PAUL GILLIN MAY 27, 2010 The Power of B2B Communities Here are the first 1,100 words of the chapter on B2B social communities from my forthcoming book, co-authored with Eric Schwartzman, entitled Social Marketing to the Business Customer. The rest of the chapter will go into the various kinds of social communities and how to use them, with examples from the HR, food service, medical and construction industries. Does it set the stage for a deeper discussion of social communities? Spiceworks does a very good job of managing B2B communities. As the community grows, so does the value of the resource to all involved. | | | | | | | | | -
ADAM SHERK | THURSDAY, MARCH 8, 2012 8 Social Media Questions Publishers Should Be Asking Themselves For most publishers social media has earned itself a prominent seat at the audience development table. To provide a strategic overview and set a framework for the discussion I came up with a list of questions that summarizes the types of issues we frequently encounter in helping publishers with social media. Here are eight social media questions that publishers should be asking themselves: 1. This seems like a very basic thing but I audit websites for a living and I see publishers making mistakes with their social sharing buttons all the time. AddThis). Social Medi MORE >> -
CONVERSIONATION | SUNDAY, MAY 22, 2011 Content Marketing: What Content People Share And Why They Do It Why do people share content? However, in trying to answering it, one can find a lot of value for his business and “target groups” in this social media and multi-channel marketing age where content plays an increasing role and content marketing is a hot topic. Content is an enormously broad concept that we use every day without really defining it. We talk about how it should be: how important relevant and share-worthy content, how crucial it is in lead nurturing, how it makes or breaks our email marketing programs and even how it has become a currency. MORE >> -
THE WAY OF THE WEB | TUESDAY, JANUARY 22, 2013 Why your business must own its content But conversely, it’s never been more important to own the central location where you’re creating and publishing your content. For example you grant LinkedIn the rights to distribute and commercialise: any user generated content, ideas, concepts, techniques or data to the services, you submit to LinkedIn, without any further consent, notice and/or compensation to you…”. But quite often we’re asked why a client should bother running a blog, website or their own community? And consider the widely reported launch of Facebook’s Graph Search. MORE >> -
DAVE FLEET | WEDNESDAY, SEPTEMBER 7, 2011 4 Ways To Improve Your Social Media Content Strategy Lots of people spend lots of time nowadays thinking about how to build up channels/audiences/ communities (choose your buzzword as appropriate) through social channels. With a few degrees of variation, most people will suggest you look at around a 90/10 ratio of engagement to static content on social channels. Are you making the most of the static content you post on your channels? Here are four ways to begin to improve your social media content strategy. Are you optimizing your content based on previous results? What type of content works best? Tweet. MORE >> -
SOCIALFISH | FRIDAY, SEPTEMBER 24, 2010 The future of publishing? What could these ideas mean for association publishing? know some associations (including ASAE) are actively thinking about how to publish content for tablets. We think we are in the membership or meetings or publications business, when perhaps we are in the connections or community or learning or knowledge business. Ask “How do we expand our community? Think about this in terms of the future of publishing (or the “future of the book , per IDEO). Tags: Uncategorized creativity design thinking publishing “ Define the problem. MORE >> -
- Editorial Planning for Facebook Marketing MINDJUMPERS | WEDNESDAY, MARCH 7, 2012
- “Flipping your publishing model” in action SOCIALFISH | THURSDAY, DECEMBER 8, 2011
- 50 Community Building Tips FEVER BEE | TUESDAY, APRIL 9, 2013
- Why Hope is Not a Content Strategy ENGAGE | TUESDAY, JUNE 26, 2012
- Converting Traditional Content into Community Content FEVER BEE | SUNDAY, OCTOBER 2, 2011
- Open Call for Content Contributions SPIN SUCKS | WEDNESDAY, SEPTEMBER 7, 2011
- Creating Terrific Content For Your Community FEVER BEE | MONDAY, NOVEMBER 12, 2012
- Where does content fit in Facebook’s new marketing model? DAVE FLEET | MONDAY, MARCH 5, 2012
- Content vs. Community: How Online Publishers Can Nurture Both MASHABLE.COM | SATURDAY, AUGUST 20, 2011
- Six Steps to Creating Content that Generate Leads SPIN SUCKS | TUESDAY, JUNE 26, 2012
- Don’t Waste Your Time (and others) By Publishing Crap PR AT SUNRISE | THURSDAY, JANUARY 13, 2011
- Great Content Is Like Pornography TWIST IMAGE | THURSDAY, AUGUST 18, 2011
- The Pressures of Content Creation SOCIAL MEDIA MARKETING | THURSDAY, NOVEMBER 29, 2012
- B2B Marketing: Trust + Community = ROI BUZZ MARKETING FOR TECHNOLOGY | TUESDAY, FEBRUARY 9, 2010
- 15 Key Facts about Content Curation WRITTENT BLOG | WEDNESDAY, MAY 15, 2013
- 10 Community Manager Responsibilities that Don't Involve Twitter. TECHIPEDIA: TAMAR WEINBERG | WEDNESDAY, MARCH 17, 2010
- The Many Roles of an Internal Community Manager SOCIAL MEDIA STRATEGERY | TUESDAY, MARCH 8, 2011
- How to Actively Use Facebook Post Insights to Improve Your Community Management MINDJUMPERS | THURSDAY, APRIL 26, 2012
- How To Develop Your Online Community Management Strategy FEVER BEE | TUESDAY, JUNE 28, 2011
- How Instagram Makes Communities Better SPIN SUCKS | TUESDAY, JULY 3, 2012
- Review Your Existing Community Plans FEVER BEE | SUNDAY, MAY 19, 2013
- How to Author, Publish, and Market Your Book JEFF KORHAN | THURSDAY, DECEMBER 13, 2012
- What Is A 'Successful' Online Community? FEVER BEE | THURSDAY, NOVEMBER 17, 2011
- The End Of The Age Of Content, Part 2 SCOTT GOULD | MONDAY, AUGUST 2, 2010
- Content Dilution ENGAGE | MONDAY, MARCH 12, 2012
- Building Your Online Community SPIN SUCKS | TUESDAY, APRIL 5, 2011
- The Power of Partnerships in Your Social Media Content Strategy VERY OFFICIAL BLOG | WEDNESDAY, DECEMBER 28, 2011
- Social Networks and Communities Can Be Content-Centric or People. GAURAVONOMICS | THURSDAY, SEPTEMBER 30, 2010
- 3 Ways Content Marketing Makes Every Business Better JEFF KORHAN | FRIDAY, OCTOBER 26, 2012
- In Content We Trust JEFF KORHAN | TUESDAY, DECEMBER 27, 2011
- Membership as Living Community SOCIALFISH | WEDNESDAY, FEBRUARY 22, 2012
- Top Magazines on Google+ Have Larger Fan Base But Less Engagement Than On Facebook THE REALTIME REPORT | TUESDAY, AUGUST 28, 2012
- In praise of Econsultancy; a publishing model that works DANNY WHATMOUGH | SATURDAY, JUNE 23, 2012
- Native Advertising: Content Marketing goes Mainstream JEFF KORHAN | SUNDAY, FEBRUARY 3, 2013
- The Characteristics of A Community Manager MINDJUMPERS | THURSDAY, NOVEMBER 22, 2012
- Happy #CMAD – 10 Articles You Should Read MINDJUMPERS | MONDAY, JANUARY 28, 2013
- The 6 Lifelong Laws of Content Marketing for Agencies CONVINCE & CONVERT | SUNDAY, FEBRUARY 12, 2012
- Planning Your Content Marketing: Bricks vs. Feathers CONVINCE & CONVERT | WEDNESDAY, FEBRUARY 15, 2012
- The iPad will not save publishing ALEX BLOM | TUESDAY, MAY 18, 2010
- Case Study: A Great Example Of A Branded Community FEVER BEE | TUESDAY, SEPTEMBER 27, 2011
- Four Tools to Help Build Your Social Community WAXING UNLYRICAL | WEDNESDAY, JUNE 29, 2011
- The Social Contract Of Social Media TWIST IMAGE | WEDNESDAY, JUNE 13, 2012
- Content Curation Update MY CREATIVE TEAM THINKING | TUESDAY, DECEMBER 7, 2010
- What the Top 10 Blogs in Content Marketing Are Doing That You Probably Aren’t ENGAGE | TUESDAY, MARCH 15, 2011
- 9 Steps to a Daily Blogging Schedule PROBLOGGER | SUNDAY, DECEMBER 11, 2011
- Google Currents and the Mobile Trend JEFF KORHAN | WEDNESDAY, DECEMBER 14, 2011
- Content Curation versus Content Aggregation WWW.CONTENT-MENT.COM | WEDNESDAY, SEPTEMBER 22, 2010
- Why Next Level Content Needs A Managing Editor CONVINCE & CONVERT | MONDAY, MARCH 18, 2013
- The Maturation of Social Content: An Interview with Shashi Bellamkonda ENGAGE | FRIDAY, MARCH 30, 2012
- 4 Ways to Improve Content GEOFF LIVINGSTON | MONDAY, FEBRUARY 7, 2011
- The New Model: How Google+ “Gets” Content TECHIPEDIA: TAMAR WEINBERG | TUESDAY, MAY 15, 2012
- Community of Practice for Facilitators : pilot, adoption and participation LIBRARYCLIPS.BLOGSOME.COM | SUNDAY, SEPTEMBER 13, 2009
- 3 Smart Content Ideas I Wish I Thought of for the Fourth of July ENGAGE | WEDNESDAY, JULY 4, 2012
- A Few Quick and Simple Tips To Boost Activity In Your Community FEVER BEE | WEDNESDAY, OCTOBER 19, 2011
- Election by Design: 6 Examples of Print Coverage ENGAGE | THURSDAY, OCTOBER 25, 2012
- 5 Reasons for Using a Blog Post Template JEFF KORHAN | SUNDAY, SEPTEMBER 11, 2011
- 10 Types of Killer Filler Content for Your Blog PROBLOGGER | MONDAY, MARCH 12, 2012
- The Chirping Sound Of Crickets TWIST IMAGE | TUESDAY, APRIL 19, 2011
- The Amateur Approach To Building Online Communities FEVER BEE | FRIDAY, APRIL 1, 2011
- Is Using Facebook Comments Good for Publishers? ADAM SHERK | MONDAY, MARCH 7, 2011
- The Most Overrated Piece of Blogging Advice I've Ever Heard TWIST IMAGE | MONDAY, JUNE 27, 2011
- What Kind of Online Community Do You Have Behind Your Firewall? SOCIAL MEDIA STRATEGERY | MONDAY, JANUARY 23, 2012
- Social Media Community Manager's Management SOCIAL MEDIA NETWORK MARKETING | TUESDAY, SEPTEMBER 7, 2010
- “Social” Communities Are Mimicking Old Media Models THE RELATIONSHIP ECONOMY | THURSDAY, AUGUST 19, 2010
- #DearKen: How Do I “Pinterest-ize” My Marketing Content? MOBILEGROOVE | THURSDAY, MAY 10, 2012
- The Future Of Content Curation NEILPERKIN.TYPEPAD.COM | WEDNESDAY, SEPTEMBER 22, 2010
- The Value of Digital Content Marketing Assets for Small Businesses JEFF KORHAN | MONDAY, JANUARY 24, 2011
- What comes first for newspapers: the community or the community platform? FRESHNETWORKS | FRIDAY, JANUARY 22, 2010
- Finger-Pointing, Self-Righteousness And Middle Fingers TWIST IMAGE | WEDNESDAY, DECEMBER 19, 2012
- How to Get More Content for Your Blog PROBLOGGER | WEDNESDAY, MARCH 13, 2013
- Interview with Community Manager: Joel Windels from Brandwatch SOCIAL MEDIA CITIZENS | MONDAY, JANUARY 16, 2012
- Does Your Blog Have a Long Tail | Blogging and Content Creation. CONVINCE & CONVERT | TUESDAY, APRIL 20, 2010
- 10 Steps to Create A Content Marketing Blueprint For Small Business BLUE FOCUS MARKETING | SUNDAY, DECEMBER 9, 2012
- The Lifespan of Social Media Content (Or, the Fish, the Stream, and the Shore) ENGAGE | FRIDAY, APRIL 29, 2011
- 5 Tips for Great Content Curation MASHABLE.COM | SUNDAY, APRIL 29, 2012
- Why I Write JEFF KORHAN | SUNDAY, MARCH 3, 2013
- Creating The Perfect Landing Page For Your Online Community FEVER BEE | TUESDAY, SEPTEMBER 14, 2010
- The Value (And Waste) Of Twitter TWIST IMAGE | TUESDAY, SEPTEMBER 20, 2011
- Offsite Content Marketing SMALL BUSINESS MAVERICKS | THURSDAY, AUGUST 16, 2012
- The Other Side Of Comments And Community TWIST IMAGE | WEDNESDAY, APRIL 6, 2011
- Paywall for News.com and Online Community Social Media LAUREL PAPWORTH | SATURDAY, OCTOBER 22, 2011
- The Best Blog Post Length Test JEFF KORHAN | THURSDAY, SEPTEMBER 6, 2012
- Why Isn’t Your Business Blogging? JEFF KORHAN | FRIDAY, AUGUST 31, 2012
- Free, High Quality, Reusable Content DARETOSHARE | SATURDAY, AUGUST 22, 2009
- The Truth About Content SMALL BUSINESS MAVERICKS | MONDAY, JUNE 18, 2012
- 3 Success Criteria for Any Business Marketing Platform JEFF KORHAN | SUNDAY, APRIL 8, 2012
- It Hasn’t Been Done JEFF KORHAN | SUNDAY, AUGUST 19, 2012
- How to Create Sharable and Engaging Wall Photos on Facebook MINDJUMPERS | WEDNESDAY, JULY 11, 2012
- Tool Tuesday: Twitter curation tools AKAMAI MARKETING | MONDAY, AUGUST 29, 2011
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