Bill Hartzer

FEBRUARY 27, 2024

Bluesky , the innovative open social network, has thrown open its doors to the public on February 6, 2024, marking a significant milestone in the realm of social media. This ensures continuity in friendships, relationships, feeds, and content, eliminating the need to start anew with each transition.

Social Media 95

Social Media Open Source Communities Social Networking 95

Pam Moore

JULY 13, 2020

SocialZoomFactor · How to Create Irresistible Content 10-Point Checklist. As brands struggle to rise above the sea of status quo social media updates, videos, podcasts and blog posts, the digital and social web is beyond noisy. Is Your Content IRRESISTIBLE? You need irresistible content. Winning! :).

eBook 141

eBook Content Findability Template 141

Firebelly

DECEMBER 5, 2013

This week, Facebook announced more changes to its news feed algorithm. Facebook News Feed Algorithm Changes…Again. Facebook issued news feed algorithm changes again and community managers everywhere are fighting the urge to melt their faces off. Facebook Announces More Links In The News Feed.

Feed 175

Feed Feedly News Facebook 175

Mindjumpers

MARCH 27, 2013

The average reach of pages’ content in users News Feed is 8 %. People’s News Feeds are more cluttered with noise than ever before – leaving brands in a competition for attention. The hunt for impressions have led to a wave of branded content without any actual value – neither for the brand nor the users.

Content 264

Content Patterns Communities Loyalty 264

Sherrilynne Starkie

DECEMBER 20, 2020

The fourth most-popular social network for Canadians is Instagram. Forty per cent of Canadians is on Pinterest, an image-based social network and a third of those use it daily. In fact, we’re spending about a half an hour more each day consuming news content. Owned Media is self-published content.

Marketing 367

Marketing Syndication Adwords News 367

Jon Loomer

JANUARY 11, 2018

A major change is being made to the news feed that will favor people and negatively impact the visibility of page content. I guess that means changes are coming… “The first changes you’ll see will be in News Feed, where you can expect to see more from your friends, family and groups.” ” Confusing.

Feed 158

Feed Feedly News Engagement 158

agora pulse

NOVEMBER 9, 2017

Could the new Facebook Explore feed be the end of organic reach? What on Earth is the Explore feed? The Explore feed is a new tab on Facebook. The Facebook Explore feed shows you posts from pages and people similar to those you follow. It was when the feed was officially launched on Desktop that the trouble started.

Feed 121

Feed Feedly Facebook Groups 121

Sprout Social

AUGUST 2, 2022

In the US, 62% of YouTube users access the platform daily where they spend an average of nearly half an hour consuming content. But like on all social networks, trends on YouTube come and go. Spotify uses Shorts to promote events and promote or repurpose podcast content. Creator-led content. This list will help.

YouTube 139

YouTube Trends Strategy Content 139

Buffer Social

AUGUST 30, 2023

Both creators and marketers alike are tapping into the power of fostering communities — and with good reason. We asked both online community experts and community-building creators to share their expertise, so you can tap into this powerful approach. What is a community? So how do you do it? And is it worth it?

Communities 78

Communities Social Media Community building Groups 78

Hootsuite

OCTOBER 21, 2019

If some or all of your target market speaks a language other than English or resides in a non-English majority speaking country, they might be active on a non-English social network. In that spirit, here are some of the most popular social channels for non-English speakers. Its over 1.1 Source: WeChat. Source: iTunes App Store.

Social Networking 79

Social Networking HootSuite Forums Microblogging 79

Buffer Social

SEPTEMBER 18, 2023

Among them is Bluesky , which is a decentralized, invite-only social network built on an open-source protocol  (I’ll explain what this means even though I barely understand it myself). Bluesky is a decentralized social network created by Jack Dorsey, the former Twitter CEO who started it while still in the role.

Domain Name 109

Domain Name Open Source Policies Privacy 109

Buffer Social

JANUARY 4, 2024

Picture this: you spend hours working on a piece of content only to direct your sizeable social media audience to it and get a fraction of your typical engagement. It’s why every social media app has text, photo, and video formats with varying levels of focus. This is the gap that zero-click content fills. 

Content 104

Content Platform Social Media Instagram 104

SocMed Sean

JANUARY 13, 2022

It’s been a paradise for those in need of shorter forms of entertainment, and it’s been a great platform especially for creatives and content-creators. Well, to put it simply, TikTok is a social networking platform that focuses on short-form videos-- so, nope, you’re not going to be seeing hour-long ASMR videos here!

Tips 130

Tips Content Video Hashtag 130

Pam Moore

JULY 13, 2020

SocialZoomFactor · How to Create Irresistible Content 10-Point Checklist. As brands struggle to rise above the sea of status quo social media updates, videos, podcasts and blog posts, the digital and social web is beyond noisy. Is Your Content IRRESISTIBLE? You need irresistible content. Winning! :).

eBook 78

eBook Content Findability Template 78

Hootsuite

APRIL 17, 2024

The Threads app algorithm is a proprietary formula that determines what posts get prioritized in each user’s “For You” feed. Other social media platforms like Instagram and Facebook have their own algorithms, too.) On Threads, content is presented to users via two different tabs: the For You tab and the Following tab.

HootSuite 82

HootSuite Feed Feedly Instagram 82

Kikolani

APRIL 15, 2013

Do you have a burning question you want to ask the support team at a popular social network, but you gave up because you couldn’t find the actual contact form through the endless maze of self-serve support documentation? Report Content Lost During Reactivation. Requesting Content From a Deceased Person’s Account.

Social Networking 168

Social Networking LinkedIn Twitter Facebook 168

Ignite Social Media

MAY 4, 2020

Ephemeral, or disappearing, content in the form of Stories is taking center stage in the digital world. Social media stories, originally popularized by Snapchat, have seen significant growth and adoption across nearly all major social networks. Twitter, LinkedIn, and YouTube now have their own Stories feature. Instagram.

Social Media 121

Social Media Brands Content Real Estate 121

Waxing UnLyrical

JULY 25, 2011

Keeping the early adopter community in context, t here isn’t a desire to connect more, or even connect better. Unless, of course, you are another Guru , pushed compulsively to opine on recycling and rehashing “content.&#. That is, assuming we haven’t hidden/blocked them from News Feeds. Fair enough? (By

Social Networking 193

Social Networking Google Aggregator Social Enterprise 193

Pam Moore

JANUARY 24, 2018

Facebook and other top social networks have been migrating toward a pay to play model for the last 3-5+ years. For years we have been warning marketers, brands, our social media academy students and clients to stop building their business on rented Facebook land. It's risky business.

Content 167

Content Training ROI Social Networking 167

Hootsuite

OCTOBER 18, 2023

At this point, you’ve likely heard of Bluesky Social, the budding Twitter alternative. It’s one of a few text-based social networks that have cropped up as Twitter, now X , makes the shift to becoming an “everything app” under its new leader, Elon Musk. What is Bluesky? How does Bluesky work?

Brands 88

Brands Domain Name Open Source Curation 88

Sprout Social

APRIL 18, 2022

This premise is essentially the case for the growing number of vertical networks that are taking off online. Vertical social networks aren’t overnight sensations. If you look closely, online communication preferences have hinted that this was coming all along. But first, what are vertical networks?

Social Media 104

Social Media Film Exercises Social Networking 104

Hootsuite

FEBRUARY 6, 2023

Content moderation is a critical part of any brand’s social media strategy. In a world of bots, trolls, and scams, social media moderation ensures your brand’s social channels – and their comments sections – are safe, friendly, and pleasant places to be. What is content moderation?

FAQ 119

FAQ Tools HootSuite Content 119

Sherrilynne Starkie

DECEMBER 20, 2020

The fourth most-popular social network for Canadians is Instagram. Forty per cent of Canadians are on Pinterest, an image-based social network. In fact, we’re spending about a half an hour more each day consuming news content. Shared Media includes social media campaigns but it’s more.

Marketing 195

Marketing Syndication Adwords News 195

Pam Moore

MARCH 19, 2019

Do you ever feel like you are spinning your wheels when it comes to developing and integrating your content marketing strategy and plan into your business and overall marketing initiatives, campaigns and programs to achieve your business and marketing goals? Content marketing is not a “set it and forget it” type of initiative.

Strategy 113

Strategy Content Marketing Template 113

Buffer Social

MAY 12, 2016

Instagram changed its logo on Wednesday, and as with almost any significant change to a popular social network, the internet was split. But why do social networks feel the need to change their core functionality and design? Why social networks change (and why we keep coming back). Some loved it.

Social Networking 75

Social Networking MySpace Study Instagram 75

Sprout Social

OCTOBER 12, 2020

As social marketers, we spend a lot of time focused on content marketing conversion. We need a complete content funnel optimized at each stage for conversion. A content marketing funnel, of course, is only as good as its ingredients. You have to put the right content in the right places at the right time.

Content 143

Content Metrics UGC Conversation 143

Buffer Social

JANUARY 23, 2024

  The platform bears a striking resemblance to X, but fans are quick to point out the community-building focus. Plenty of Bufferoos have become regular users of the tool, with a handful of teammates finding success (and community) in some niches. Follow along with our transparent roadmap for progress.    3.

Team 103

Team How To Instagram Authentication 103

Webbiquity SMM

JANUARY 24, 2023

The velocity of change across social networks shows no signs of slowing, prompting advertisers to brace themselves for what lies ahead in 2023. While the social media marketing environment is constantly shifting, there are several social media advertising strategies that marketers may choose to focus on this year.

Advertising 238

Advertising Social Media Strategy Authentication 238

Buffer Social

NOVEMBER 27, 2018

The News Feed is one of Facebook’s marque innovations. Rolled out to users in 2006, it became the go-to place for people to connect with their friends, share updates about their day-to-day life and enjoy content from brands they followed. For nearly a decade, the News Feed was the jewel in Facebook’s crown.

Feed 111

Feed Feedly News Facebook 111

Bill Hartzer

NOVEMBER 2, 2021

G & S: Downloadable software in the nature of a mobile application; Computer hardware; Downloadable software for social networking and creating and interacting with online communities; Downloadable software for creating, managing and accessing groups within virtual communities; Software development tools; Downloadable software to enable development, (..)

Telecommunications 218

Telecommunications Wireless Software Applications 218

Convince & Convert

OCTOBER 30, 2014

But, (yes, there is always a “but”) as far as you understand, you can’t just throw the link to your content out there and wait for thousands of likes and shares at once. As a result, you must know whom you are going to share your content with. Do you know the typical audience of each social network?

Social Media 168

Social Media Content How To Hashtag 168

Hootsuite

SEPTEMBER 22, 2021

Whether you believe in social media shadowbans whole-heartedly, or just want to take a better-safe-than-sorry approach, read on for the lowdown on each platform’s official stance on the matter and best practices for avoiding getting shadowbanned on Instagram or any other social network. Or is it just a conspiracy theory?

Social Media 144

Social Media Guidelines Hashtag Policies 144

Waxing UnLyrical

DECEMBER 21, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali 7 Reasons To Add Amplify To Your Social Networks December 21st, 2010 Tweet I first heard about Amplify earlier this year; I believe it was at the January chapter meeting of IABC/DC Metro.

Social Networking 270

Social Networking Class Comments Conversation 270

SocialFish

MARCH 3, 2011

This post is the second in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. Open Community Means Collaborating with a Purpose.

Communities 221

Communities Collaboration Statistics Lurker 221

Sprout Social

JULY 19, 2022

According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. Using hashtags on different social networks. I designed the hashtag to thwart any one social network from becoming the dominant gatekeeper. The short answer: Yes, definitely use hashtags.

Hashtag 122

Hashtag How To Guidelines Telecommunications 122

Pam Moore

SEPTEMBER 18, 2017

Another day of amazing content creation. You create yet another epic piece of content. You publish yet another epic piece of content. Your epic piece of content is shared all over the social and digital web, once again. However, as usual your content is not converting. Does your content convert at 50-83%?

Content 162

Content Training How To ROI 162

Sprout Social

AUGUST 7, 2023

Nothing captured first-day-of-school energy quite like the release of Threads, a new text-based social media platform from Meta. The launch of a new social network is typically met with equal doses of curiosity and concern. Brands and the social media managers that run them took to the platform with enthusiasm.

API 93

API Social Media Management Platform Instagram 93