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Social Media Community Management: An Interview with Kathryn Peck of EA SPORTS

Techipedia: Tamar Weinberg

Her community outreach on behalf of Electronic Arts was amazing and her engagement with customers gives all of us lessons to live by. What’s a typical day like for you as the EA SPORTS Active Community Manager? How (and when) did you get to be the Community Manager for EA Sports Active?

Sports 204
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How To Monitor Your Three Essential Internet Marketing Strategies

Techipedia: Tamar Weinberg

As you can see, HootSuite is also great for monitoring brand awareness amongst varying genders and age groups, which will be able to affect the approach you take to upcoming marketing strategies on your social platforms. Andy Havard is a Marketing Executive at Skeleton Productions, a UK based Internet video production company. [

Strategy 213
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An Unorthodox Way to Gain Brand Awareness: The Beren Dilemma

Techipedia: Tamar Weinberg

Companies always strive for ways to create brand awareness. As everyone knows, the big companies will always have an advantage in this field due to their surplus of money which forces the smaller companies to think more creatively. Timberland is one of the best examples of a company that is socially responsible.

Brands 132
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How to Build Better [Business] Habits

Techipedia: Tamar Weinberg

More often than not, you’re working as part of a team – whether it’s a project team or your company as a whole – and teams should always work together. What position were you hoping to attain when you started with the company? How to Build Better [Business] Habits is a post written by Tamar Weinberg. ].

How To 159
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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean. You need to live up to the brand.

Brands 133
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The Unfortunate Investment of Social Media (and its Consequences)

Techipedia: Tamar Weinberg

These are the users who are familiar with networking on Digg (finding friends with similar interests) and checking not only the front page of Digg but the Upcoming page as well (which is far more important). Spam engineer guy Matt Cutts has his own blog where he talks about his personal life and all things Google.

Digg 100
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Confessions and Reflections of a [Former] Digg Addict

Techipedia: Tamar Weinberg

As a top Digg submitter, it worked like this: at first, people noticed my heavy community involvement and my participation , and consequently, my submitted stories easily front-paged. The community had to react. Reply Tamar Weinberg May 9, 2008 at 8:43 am You can still do that with karma points and not rankings.

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