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Why Share of Voice is a Useless PR Metric

Dave Fleet

In marketing – where all is a funnel down from eyeballs to wallets and the space and time is finite – SOV provides insight into whether your message is drowned by the competition’s. Knowing what your competitor’s SOV in a market is, let’s you know what kind of resources they are pushing forth.

Metrics 353
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50 Ways Marketers use Social Media to Improve Their Marketing

Harp Interactive

Build blogs and teach conversational marketing and business relationship building techniques. Couple your email newsletter content with additional website content on a blog for improved commenting. Try out a short series of audio podcasts or video podcasts as content marketing and see how they draw. Don’t fabricate this).

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Fetching Friday – Resources Mashup, Black Friday & Cyber Monday Deals

Kikolani

FBInfluence – Amy Porterfield, author of Facebook Marketing All-in-One for Dummies, is officially relaunching the Facebook Influence program at noon EST on Black Friday. Premise is the complete digital sales and marketing system for WordPress. The Resources Mashup. Get it now for $95 (normally $165). Web Hosting.

Mashup 113
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Instagram Customer Service: A Guide for Brands in 2022

Pixlee

The idea of “Instagram Customer Service” regularly impacts marketers who use it for advertising and community-building, but also receive feedback from consumers. However, as part of an advanced, effective marketing strategy, you can view Instagram Customer Service as a well-established pillar in your consumer engagement strategy.

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12 (of the) Best WordPress Guides and Plugin Reviews of 2011

Webbiquity SMM

.” This brilliant article delves into the technological, economic, cultural and environmental factors behind the success of WordPress, and inspired more than 70 comments. the Flexi-Pages widget for adding sub-menu navigation and Mass Edit Pages for WordPress for making small changes to a large number of pages at once).

WordPress 184
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28 Resources from My Internet Marketing Toolbox

Viper Chill

You are here: ViperChill » Business » 28 Resources from My Internet Marketing Toolbox 28 Resources from My Internet Marketing Toolbox Written by Glen, this post has 78 Comments Have you heard of Matt Wadsworth? It’s completely free and one of the most powerful analytics tools on the market.

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How to Transform Your Customers into Brand Advocates

Pixlee

Although paid partnerships are common with ambassador programs or influencer marketing , brand advocates that arise from your customer community often do this on your behalf and free of charge. Embrace User-Generated Content (UGC) Marketing. Checkout Comments on Revel Nail’s product page. Engage With Additional Resources.

Brands 52