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TikTok Analytics Defined for Brands and Marketers

Ignite Social Media

It’s no secret that TikTok has become a powerhouse social media network, but for brands and marketers using the app for their businesses it’s important to understand what TikTok analytics are accessible, and more importantly, what each metric means. Videos Your Followers Watched: Overview of content that is most popular with your followers.

Analytics 154
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Creator Studio for Facebook and Instagram: A guide for marketers

Sprout Social

Think about it: From personal brands run by individual creators to large-scale corporate marketing efforts, the competition is heating up. This unified approach makes it easier for marketers and content creators to manage, analyze and optimize their social media activities across Facebook and Instagram.

Instagram 102
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10 Top Tips for Smarter Social Media Marketing with the Buffer Mobile App

Buffer Social

If you like creating and scheduling social media posts with your phone, we would love for you to try our mobile apps. They will make social media marketing on the go super easy and smooth for you. Getting started with Buffer on mobile. Once you have signed up, you’ll be brought to your Buffer mobile dashboard.

Mobile 95
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The Creator’s Guide to YouTube Shorts Analytics

Buffer Social

How to find your YouTube Shorts analytics Whether you prefer analyzing data on a desktop or on the go via mobile, YouTube has got you covered. Here, you’ll find an overview of your channel’s performance, including data on your Shorts.

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A marketers’ guide to TikTok analytics

Sprout Social

You can access this from both mobile and desktop. On mobile, the workflow is a bit more complicated. The first tab in your TikTok analytics will be the overview that gives you a brief insight into your overall analytics, like your TikTok likes, followers and more. Video views. Traffic source types.

Analytics 131
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Instagram Analytics: 2024 Guide to Smarter Results Tracking

Hootsuite

Post comment rate: Number of comments as a percentage of followers or reach. If your goals involve building loyalty, or nurturing relationships, count comments separately from overall engagements and work to lift that number specifically. Reel interactions: Total likes, comments, shares, and saves. Using Hootsuite 1.

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What social media tasks to automate and what to personalize

Sprout Social

Automation saves time—Sprout’s Social Media Productivity report highlights that almost 60% of marketers using tools have time to get work done and focus on the activities that really need their attention. Without their backing, social media can become siloed, underfunded or pushed aside for other marketing activities.