The Realtime Report

MARCH 16, 2020

New Research Uncovers Influencer Marketing Defrauding Brands. Sylo , an unbiased 3rdparty verification and measurement platform for influencer marketing, today released new research: “ Growing Levels Of Influencer Fraud Swindling Brands’ Ad Dollars.” Latin America, U.K.

Research 135

Research Influencer Brands Marketing 135

Sherrilynne Starkie

OCTOBER 25, 2018

Top 5 must-know social media news for the week includes stories about a new Messenger, Soundcloud’s Instagram integration, YouTube’s changed engagement metrics, the fight against fake news and Snapchat’s power with youth demographics. It should be included as part of all Facebook campaigns. — SS. — SS.

News 225

News Research Facebook YouTube 225

Hootsuite

APRIL 26, 2023

That’s why marketers regularly conduct market research, investigating industry trends, gathering feedback, and surveying focus groups to try and glean whatever information they can. But in 2023, this research process can be slow and incomplete. This is where social media market research comes in.

Research 123

Research Social Media HootSuite Marketing 123

Keyhole.co

JANUARY 28, 2023

But before you do, you have to pinpoint the YouTube Analytics metrics that matter most to your business, and which YouTube analytics tools you can use to track them. By understanding how to get the most out of each and every YouTube metric, you’ll learn how to build your brand, get more engagement, and ultimately make better videos.

Metrics 98

Metrics Analytics YouTube Price 98

Sherrilynne Starkie

AUGUST 15, 2018

The report explains: “Earned Media Value is the equivalent cost of advertising that would garner the same amount of exposure as postings mentioning a brand campaign, based on followers and a US$5 CPM (cost-per-mille).”. Getting meaningful influencer campaign measurement. So where’s the influence? Were sales up?

Influencer 199

Influencer Campaign Report CPM 199

agora pulse

SEPTEMBER 9, 2020

Planning a big campaign for your clients or your own brand? Make sure you’ve checked off all the boxes for a successful social media campaign. But do you know how to run a social media marketing campaign? What Is a Social Media Marketing Campaign? So how can you develop a winning campaign for your brand?

Campaign 147

Campaign Social Media UGC Metrics 147

Sprout Social

FEBRUARY 3, 2022

Trouble coming up with marketing campaign ideas? This guide breaks down how to put together meaningful marketing campaigns and plenty of examples to help you come up with fresh ideas. What is a marketing campaign, exactly? When we think of classic marketing campaign examples (like “ Got Milk? Hey, we hear you.

Campaign 138

Campaign Engagement Marketing Hashtag 138

Webbiquity SMM

MAY 9, 2023

Goal-setting is the foundation of any successful social media (or any other type of) marketing campaign. These tips will help you identify tactics for achieving your social media marketing efforts, while the tools will help you gain valuable insights into your audience and measure the effectiveness of your campaigns. Or all of them?

Social Media 267

Social Media Tips Marketing HootSuite 267

Audiense

JULY 6, 2020

This is the first article in a series of guides that will focus on how you can integrate your keyword intelligence and audience intelligence that develops an audience-centric digital strategy that will improve SEO, paid media, content, digital PR, social media & email campaign metrics.

Research 156

Research ROI SEO How To 156

Hootsuite

JUNE 7, 2022

That’s where an Instagram campaign comes in. Instagram marketing campaigns can help you achieve a specific objective over a fixed period. In a campaign, all your content is aligned and focused on one particular target. If your Instagram strategy is a slow and steady marathon, campaigns are like sprints.

Campaign 145

Campaign Instagram HootSuite UGC 145

Ignite Social Media

FEBRUARY 8, 2019

One of the most exciting advancements the social channels have made is the metrics associated with paid social ads. These metrics have evolved beyond impressions and likes into metrics that impact the business. We will evaluate a few ways to connect those paid media results to business metrics. Customer journeys can look.

Metrics 117

Metrics Conversation B2B Analytics 117

Keyhole.co

MARCH 6, 2023

With over 79% of marketers using promoted tweets as part of their campaign, Twitter hashtag campaigns are no longer a novelty in the marketing world. Twitter hashtag campaigns can help you reap enormous rewards when done right. But how can you run and optimize a winning Twitter hashtag campaign? Increase your followers?

Hashtag 52

Hashtag Campaign Twitter How To 52

Keyhole.co

APRIL 26, 2023

You can’t bear to ignore these metrics because they essentially help you chart your growth on TikTok. Before we tell you what metrics you should focus on, let’s start with the fundamentals. TikTok analytics are metrics that depict the success of a TikTok account. What is TikTok analytics?

Metrics 52

Metrics Analytics Tools Overview 52

Convince & Convert

APRIL 12, 2024

bringing in the social team at the beginning of campaign planning instead of at the end.) Identify which metrics ladder back up to business/marketing metrics and research industry benchmarks Testing & Optimization – Understand the goals you want to create and choose a desired experimentation to test and learn.

ROI 135

ROI Team Social Media Metrics 135

Sprout Social

MAY 26, 2022

This article will outline how brands can architect successful end-to-end TikTok marketing campaigns (versus one-off experimental videos) to capitalize on this engagement. Why TikTok marketing campaigns are so valuable. How to plan, build and launch memorable TikTok marketing campaigns. Research trends. onlineoptimism.

Examples 142

Examples Campaign Tips UGC 142

Sprout Social

SEPTEMBER 22, 2021

Social media campaigns are living, breathing things. In spite of all the research and prep that marketers funnel into campaign planning, creative production or hashtag ideation, campaigns tend to chart a path of their own post-launch. Social drives game-time decisions for campaigns.

Campaign 121

Campaign Hashtag Analytics Metrics 121

Sprout Social

JULY 30, 2019

From follower counts to post engagement percentages, the world of social media metrics can be confusing to wade into. On top of that, a new important metric seems to be created on a weekly basis. In this guide, we’ll take you through the most basic metrics that every company should be paying attention to based on your goals.

Metrics 108

Metrics Social Media Analytics Report 108

Keyhole.co

JULY 11, 2023

Utilizing hashtag campaigns is one of the most efficient methods to leverage Instagram’s reach and promote dropshipping businesses. This article states the importance of hashtag campaigns and provides a guide on leveraging Instagram hashtag campaigns to promote dropshipping businesses.

Hashtag 52

Hashtag Campaign Instagram How To 52

Waxing UnLyrical

JULY 27, 2016

During the “Introduction to PR” course I took as an undergrad, I was introduced to RPIE, which means research, planning, implementation and evaluation. ” So, recalling the purpose of the campaign is the most insightful thing I do. A writer must listen to the analyst to make the campaign better.

Metrics 100

Metrics Analytics Campaign Journal 100

Keyhole.co

FEBRUARY 3, 2023

So you can’t just rely on shallow metrics and decide whether your current Instagram marketing strategies are working in your favor. This blog will reveal the top social media metrics that can help you make data-driven decisions. Track your Instagram account with Keyhole Top must-track Instagram metrics Hold on a bit!

Metrics 52

Metrics Analytics Instagram Hashtag 52

BeingOptimist

MAY 17, 2023

Auto dialing campaigns have become integral to various industries, facilitating effective communication with potential customers. With technological advancements, the integration of artificial intelligence (AI) has revolutionized how auto-dialing campaigns are conducted.

Campaign 75

Campaign Sentiment Privacy Analysis 75

Keyhole.co

DECEMBER 5, 2022

LinkedIn allows you to conduct market research and gain accurate insights. Competitor analysis also shows you how top brands plan their outreach campaigns. It gathers data on several key metrics. This way, you know exactly what insights you want to retrieve at the end of your research. Better brand positioning.

Analysis 52

Analysis LinkedIn Research How To 52

Hootsuite

FEBRUARY 24, 2022

If your brand has accounts on multiple social media accounts, your job involves juggling metrics, audiences, and goals specific to each platform. Wondering how to turn a bunch of scattered social media post ideas into a cohesive, powerful cross-platform campaign that leverages the best opportunities of each platform? Have a plan.

Examples 145

Examples Campaign Platform Tips 145

Sprout Social

AUGUST 17, 2022

Based on Sprout’s own research, supporting sales strategy (65%) is the number one use of social data by brands. Keep track of metrics including average response times and engagement volume to ensure that you’re consistently growing and improving. How could social media monitoring help you build better campaigns?

Campaign 125

Campaign Social Media Tools Hubspot 125

Sprout Social

JANUARY 25, 2021

Knowing how to research influencers makes all the difference. Knowing how to find the right influencers for your brand is the difference between ensuring your marketing collaboration sticks the landing and a campaign that flops with your audience. Rethink what influencer metrics matter most. Meaningful content and conversation.

Influencer 113

Influencer Campaign How To Marketing 113

Social Media Strategies Summit

MARCH 22, 2023

Fortunately, the LinkedIn Ads Campaign Manager is intuitive. Setup Your First Campaign Group Before we start discussing audience targeting, creatives, and whether to choose video or text ads, you need to build your first campaign group. Pause and activate all group campaigns with a single click.

LinkedIn 230

LinkedIn Campaign Groups Groups 230

Social Media Strategies Summit

MARCH 3, 2023

Hybrid learning is here to stay, with research from Barnes & Noble College Insights revealing that almost half of students favor a hybrid class format. Get Buy-In at the Brainstorming Stage The campaign planning process allows you to get buy-in — from faculty leadership and the people executing the work.

Engagement 163

Engagement Social Media Class Film 163

Social Media Strategies Summit

JANUARY 21, 2021

Without a clear goal for your campaign, it will be difficult to know what areas of the partnership are up for negotiation and which are non-negotiable. In this case, it wouldn’t serve you to limit that code to one-time use as that would hurt your ability to measure the effectiveness of the campaign over time. #2 2 Do your research.

Influencer 188

Influencer Metrics Campaign Survey 188

Keyhole.co

MARCH 27, 2023

Remember the iconic Spotify Wrapped campaign or the #PutACanOnIt by Redbull? Unless you have been living under a rock, such social media campaigns are inspirations to every marketer. Well, we will reveal some of the most iconic social media campaigns and expert tips that you can use to make your brand go viral.

Campaign 52

Campaign Social Media Marketing Metrics 52

Ignite Social Media

DECEMBER 4, 2023

Before deciding which platforms to use, research where your target demographic is spending time online. Test With Paid Campaigns As John mentions, brands don’t need to rush to establish an organic presence on every new platform that launches. Understand which channels they use frequently versus infrequently.

Social Media 91

Social Media Brands How To Metrics 91

Sprout Social

NOVEMBER 21, 2019

Be honest: when’s the last time you conducted market research? And taking the time to do research might not seem like much of a priority. Given the wealth of tools and information available, businesses today can’t ignore the importance of regular market research. Why is market research so important, anyway?

Research 98

Research How To Marketing Price 98

Razor Social

JANUARY 16, 2019

In this post, you’re going to learn about how to use UberSuggest to research keywords that will drive more traffic to your website. Keyword research is an essential part of content marketing. Keyword research gives you an idea of what people are interested in… …and what you should be targeting. Keyword ideas.

Research 87

Research Overview Metrics Analysis 87

agora pulse

NOVEMBER 10, 2020

When your company or clients use social analytics effectively, they can improve campaign performance, connect more deeply with customers, and stay ahead of the competition. What Are the Most Important Social Media Metrics? The most important social media metrics for your brand depend on what your team wants to accomplish.

Analytics 179

Analytics Social Media Tools Price 179

Sprout Social

DECEMBER 11, 2019

Influencer marketing campaigns can bolster our brands’ credibility, extend our message, lower our barrier to amazing content and impact our bottom line. Great influencer marketing campaigns are built on trust. Start your campaign by setting expectations. Social platforms and meaningful metrics are always evolving.

Influencer 98

Influencer Campaign Marketing How To 98

Oktopost

SEPTEMBER 12, 2023

Since B2B buyers primarily research solutions on their own, effective marketing is crucial. But how do you subtly engage your prospects when they are researching solutions online? Sources include your website, email campaigns, ads, surveys, social media, or customer interactions.

Data 124

Data B2B How To Metrics 124

Sprout Social

JANUARY 2, 2019

2019 goal setting and metrics to match. Here at Sprout, we’re all about metrics. Understanding these goals and metrics will set you up for an actionable, measurable ROI. Below are some common goals for businesses on social media alongside the metrics you can track to help you better reach those goals. Download Here.

Campaign 111

Campaign Social Media Metrics Trends 111

Keyhole.co

APRIL 25, 2023

It can be helpful to gather some inspiration for your industry before you start putting together your own campaigns, and fashion social media campaigns are always in vogue. Do you want your social media campaigns to make a splash in style? Ready to dig in? All the things that the new hoodies aimed to represent. “I

Fashion 52

Fashion Campaign Social Media Marketing 52