Campaign Events Microblogging Tumblr 
Sprout Social
JULY 21, 2022
Microblogging platforms. Host live events and Q&A events with customers or experts in your industry. Build anticipation for upcoming products or events with live teasers. Disappearing content is a great way to add excitement and urgency to your marketing campaigns. Microblogging platforms.
Hootsuite
APRIL 6, 2023
Tumblr and the age of the microblog (2007) In 2007, the social network described as “Twitter meets YouTube and WordPress” came a-tumblin’ along when 17-year-old David Karp launched Tumblr from his bedroom. Periscope became the go-to app for streaming and watching live events.
Techipedia: Tamar Weinberg
AUGUST 25, 2010
In a recent campaign, I was reached by a social media agency about a topic that was totally irrelevant to my audience and would never be something I’d blog about. He’d also have done the outreach personally since I’ve met the guy at social media events. Some people get that.
Techipedia: Tamar Weinberg
MARCH 12, 2009
Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean.
Techipedia: Tamar Weinberg
MARCH 4, 2010
I’ve learned that Roger Smith Hotel is a boutique hotel with event rooms suitable for parties and workshops. Two days ago, they launched a new campaign to replace the old one. Had this campaign been launched 5 or 10 years ago and had it not been for social media, I think I’d still be driving by the old billboards.
Techipedia: Tamar Weinberg
FEBRUARY 22, 2008
To take two examples: people complain about an issue to an important newspaper prompting them to push the issue into the mainstream, or if a TV station covers an event, that becomes an important topic. Simply put, the new mass media helped organize, and influence, large numbers of consumers. Accelerated by MaxCDN Content Delivery Network.
Techipedia: Tamar Weinberg
MARCH 17, 2010
So if you’re spending $200 a day on your Social Media campaign, and let’s say your product is $100 worth per item, let’s say you’re bringing 100 people to the website, and your Google Analytics shows a 15% conversion rate to a warm lead, and a 15% conversion rate of warm leads to paying clients purchasing one item.
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