Mindjumpers

DECEMBER 20, 2013

The challenge is that more and more brands are doing it, which makes it increasingly more difficult to be heard among in the case of huge events like # royalbaby and #redbullstratos. In 2013 we’ve seen a huge growth in visual platforms; Instagram, Vine, Snapchat, Tumblr, Buzzfeed and especially Pinterest have all gained millions of followers.

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Social Media Tumblr Smart Phone Mobile 269

Janet Fouts

MARCH 6, 2013

Learn from some successful Instagram campaigns. So great, these brands are running campaigns and getting attention. How can you create an effective Instagram campaign? Even though they’re not official on Facebook we still use them there as well as Pinterest, Twitter Tumblr, Flickr and Google+. Can YOU do it too?

Instagram 143

Instagram Eventful Hashtag Hubspot 143

Likeable

AUGUST 9, 2021

Tying into its Creator Week showcase event in June, the platform launched an affiliate marketing program that makes it easier for creators to earn money from product promotions. TikTok’s Creator Marketplace is an official collaboration platform that makes it possible for innovative content creators to partner with brands for paid campaigns.

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Platform Tumblr Badge YouTube 113

Mindjumpers

JANUARY 2, 2013

As Timeline allows you to post back in time, you could now enhance past events such as your founding date, events you’ve held or a launch of a product to tell your story. The large cover image displayed at the top of your Timeline made it possible to showcase brand identity visually and creatively. A picture is worth a thousand words….

Social Media 237

Social Media Tumblr Instagram Privacy 237

Convince & Convert

NOVEMBER 14, 2013

The only difference from the rural vista is that a cluster of people in a city suddenly stopping to snap a photo tends to turn more heads and generate attention quickly – much like the ripple effect marketers try to achieve when generating social media content, or launching a new campaign.

Project 153

Project Instagram Tourism Airlines 153

Mindjumpers

APRIL 25, 2014

While real-time marketing ads seem to be conceived in the heat of the moment, reality is that they are often well thought out campaigns planned ahead of time. Tumblr – Why, How & Who? Real-time marketing vs. real-time engagement. 3: Preparation and planning. Similar Posts: Three Tips For Branding on Pinterest.

Engagement 203

Engagement Tumblr Activities Communities 203

Social Media Marketing

APRIL 23, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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Social Media Tumblr Authentication comScore 165

Sprout Social

FEBRUARY 13, 2019

As you start identify common threads in your Smart Inbox or are notified about interesting events with Message Spike Alerts, you can turn to your brand-related listening Topics to find trends, track sentiment and see a fully informed picture. Put social data in the spotlight.

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Authentication Analysis Sentiment Tumblr 102

Mindjumpers

DECEMBER 4, 2015

Recently, the Prime Minister of India, Mr. Modi, pledged to bring about a digital wave in India, launching a campaign called Digital India. The majority of content shared by users in India reflects current events and the need for change – from messages that motivate and encourage positive change, to awareness of possible danger.

Activities 100

Activities Social Media Film Mobile 100

Convince & Convert

SEPTEMBER 10, 2015

Norm Macdonald) in a series of Fryerside Chats , which are brief public addresses commenting on current events, like Labor Day and the NFL season. This campaign offers a fantastic reminder that the element of surprise is best when closely aligned with your company’s product or service offerings.

Brands 60

Brands Content Transportation LinkedIn 60

Sprout Social

MARCH 17, 2020

Social platforms can quickly turn from a place to launch your next campaign or provide delightful customer moments, to a channel where critical communication and conversation is driving global impact. During times of uncertainty, social media is the first place that people go to share opinions, look for answers or follow the news.

Features 101

Features Brands Library Team 101

Razor Social

MARCH 30, 2016

You could be running an event and you want to track real-time mentions so you can respond to and track them. Campaign Analysis. When you create a specific campaign, you’ll want to isolate activity based on this campaign and report on everything within the campaign. Influencer Monitoring. Media Monitoring.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Rebekah Radice

MAY 30, 2017

If you’re attending an interesting industry-related event, let your readers benefit from it as well. Let them become a part of the event like you did and they’ll appreciate the value. Take a close look at those emails in your campaigns that’ve performed especially well. Recap Post. StumbleUpon.

Privacy 139

Privacy Social Bookmarking Review Industry 139

The Realtime Report

JUNE 12, 2014

Today marks the start of the 2014 World Cup, a month-long event highly anticipated by fans – and marketers – around the globe. Hyundai teams with Tumblr: At the heart of Hyundai’s World Cup sponsorship lies the #BecauseFutbol campaign, driven by a Tumblr microsite.

Campaign 178

Campaign Social Media Tumblr Remix 178

Buffer Social

JUNE 13, 2016

In this article, we’ll do three things: Introduce you to Snapchat On-Demand Geofilters and share some examples; Guide you through how to create a Geofilter and provide some templates so you can get started right away; Share a quick case study of a campaign that generated over 90,000 impressions for just $30! Step 2: Upload your filter.

How To 40

How To Hotels Case Study Guidelines 40

Little Web Giants

NOVEMBER 4, 2014

A page can be leveraged by a business to communicate with and listen to its customer base as well as to promote interesting content or campaigns. Facebook has a broad demographic reach, yet recent years have seen teenage users migrating to Tumblr and Snapchat due to privacy concerns while more older users join the site. Chris Hughes.

Social Media 47

Social Media Facebook Marketing CPM 47

Rebekah Radice

MAY 30, 2017

If you’re attending an interesting industry-related event, let your readers benefit from it as well. Let them become a part of the event like you did and they’ll appreciate the value. Take a close look at those emails in your campaigns that’ve performed especially well. Recap Post. StumbleUpon.

Privacy 60

Privacy Social Bookmarking Review Industry 60

Little Web Giants

NOVEMBER 4, 2014

A page can be leveraged by a business to communicate with and listen to its customer base as well as to promote interesting content or campaigns. Facebook has a broad demographic reach, yet recent years have seen teenage users migrating to Tumblr and Snapchat due to privacy concerns while more older users join the site. Chris Hughes.

Social Media 28

Social Media Facebook Marketing CPM 28

Techipedia: Tamar Weinberg

MARCH 12, 2009

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean.

Brands 133

Brands Message Boards Travel Forums 133

Hootsuite

APRIL 6, 2023

Tumblr and the age of the microblog (2007) In 2007, the social network described as “Twitter meets YouTube and WordPress” came a-tumblin’ along when 17-year-old David Karp launched Tumblr from his bedroom. The hashtag arrives (2007) The strict 140-character limit for tweets set Twitter apart from rivals, including Facebook and Tumblr.

Social Media 145

Social Media MySpace Tumblr Foursquare 145

Laurel Papworth

OCTOBER 1, 2011

Every fact is checked, story arc is edited, mostly reported after the event even if only a few seconds, e.g. in a live cross, as one journalist filters what will be said to the community. The Ripple effect sees content move from Twitter to YouTube to Facebook to Livestream to Tumblr, to Google Plus. This is just the start.

Journal 111

Journal Flash Mob Communities Digg 111

Techipedia: Tamar Weinberg

MARCH 4, 2010

I’ve learned that Roger Smith Hotel is a boutique hotel with event rooms suitable for parties and workshops. Two days ago, they launched a new campaign to replace the old one. Had this campaign been launched 5 or 10 years ago and had it not been for social media, I think I’d still be driving by the old billboards.

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

AUGUST 25, 2010

In a recent campaign, I was reached by a social media agency about a topic that was totally irrelevant to my audience and would never be something I’d blog about. He’d also have done the outreach personally since I’ve met the guy at social media events. Some people get that.

Social Media 272

Social Media Engagement Forums Policies 272

The Realtime Report

JULY 21, 2014

Tumblr: 195 million blogs. via Tumblr. Related Stories 2014 World Cup: Social Media Campaign Round-Up Most-Tweeted Sports Event In History: Germany vs. Brazil Social Networking Stats: Faster Growth Predicted for Twitter, #RLTM Scoreboard. VK: over 230 million registered accounts. LinkedIn: 300 million members.

Social Networking 181

Social Networking Tumblr Foursquare Statistics 181

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

To take two examples: people complain about an issue to an important newspaper prompting them to push the issue into the mainstream, or if a TV station covers an event, that becomes an important topic. Simply put, the new mass media helped organize, and influence, large numbers of consumers. Accelerated by MaxCDN Content Delivery Network.

Social Media 105

Social Media Marketing Digg MySpace 105

yMarketingMatters

FEBRUARY 10, 2014

Many companies have taken advantage of this by releasing their ads or marketing campaigns on YouTube first before they debut on TV. The visual web is driving the rise of Pinterest and Tumblr with growth rates of 88% and 74% respectively over the last 12 months. Event marketing (speaking and networking). Direct Mail.

Social Media 279

Social Media Mobile YouTube Social Networking 279

Laurel Papworth

OCTOBER 25, 2012

The best social media campaigns in communities and social networks often arise out of Rituals (Christmas, Football Grand Finals) or Rites of Passage (Weddings, Births). Public Relations often meant running events, building relations, giving goody bags to key influencers e.g. Journalists and editors, lobby groups and so on.

Campaign 101

Campaign Social Media Klout Tumblr 101

Waxing UnLyrical

DECEMBER 21, 2010

There are several other options, such as Flickr, Tumblr, WordPress, Blogger, etc… even Ping.fm. Specifically, it was on a blog purportedly on analytics/intelligence, that raved about the Digital Death campaign, citing huge views, clicks, etc., I don’t auto-post to all of those, but it’s nice to have the option.

Social Networking 270

Social Networking Class Comments Conversation 270

Convince & Convert

APRIL 16, 2014

The content on Vine was so successful that General Electric decided to take the campaign to the next level by hosting a virtual science fair on Tumblr , featuring a mix of brand, influencer and user-generated content. An example of being timely without over planning is Dunkin’ Donuts’ #DunkinReplay campaign on Vine.

Strategy 158

Strategy Tips Case Study Instagram 158

Mindjumpers

DECEMBER 18, 2012

The explosive growth began with mimicking the networks China was isolated from (Facebook, Twitter, Tumblr etc.). The majority of winners had all done a great job regarding either seizing the perfect timing or taking advantage of the hottest social events. The campaign reached an estimated 50 million users in China.

Content 208

Content Marketing Press Release Mobile 208

Sprout Social

OCTOBER 22, 2020

As the drag queens danced in their Halloween eleganza, cars honked and I sipped the brand-sponsored drinks supplied, I grew curious about what other socially distanced drive-in events people are flocking to. It may come as no surprise, but movie screenings are still the most popular drive-in events—and in fact, there were roughly 28.6%

Meeting 87

Meeting Sentiment Sports Hosting 87

Webbiquity SMM

SEPTEMBER 12, 2011

Whether it’s a local tweet-up or a major conference, this knowledge could be useful to help you plan what events you should sponsor or where you should set up your next booth&# ). 5 ways to use social media to build a crowd for your event by Socialbrite. She uses the word campaign unfortunately, but otherwise it’s a helpful post.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Techipedia: Tamar Weinberg

MARCH 17, 2010

So if you’re spending $200 a day on your Social Media campaign, and let’s say your product is $100 worth per item, let’s say you’re bringing 100 people to the website, and your Google Analytics shows a 15% conversion rate to a warm lead, and a 15% conversion rate of warm leads to paying clients purchasing one item.

Communities 237

Communities Twitter Web 2.0 ROI 237

Convince & Convert

MARCH 18, 2016

You can create really targeted streams of content for, like I said earlier, campaigns around topics for specific verticals or audience segments. So you can automatically trigger your workflows, your email campaigns, your marketing programs, whatever it is that you’re doing once somebody fills out this form. Hana: Exactly.

Marketing 60

Marketing Content eBook Joomla 60

Convince & Convert

JUNE 21, 2013

They mine for content created by fans on Tumblr, and they partner for giveaways with companies like Warner Bros. The lead time allows them to cover red carpet events and interviews. Their “Next Big Thing” campaign has been spread across sports, music, and now social media. This affects their social strategy.

Engagement 120

Engagement Foursquare Case Study Instagram 120

Buffer Social

JUNE 29, 2016

Brands are using hashtags to run unique campaigns as well—here’s a look at just a few: Another way to discover hashtags is to check out the top 100 hashtags from Websta here. ( Every once in a while we include a CTA along the lines of: “share your story using #BufferStories” to keep the campaign alive.

Instagram 105

Instagram Engagement Hashtag How To 105

Razor Social

MARCH 1, 2017

I’ve been working with a local tourism board recently to identify a group of influential travel bloggers and invite them to come to Ireland for a travel blogging event. you’ll probably want to create multiple influencer lists to segment influencers by campaign or by any other criteria. I used GroupHigh to find them.

Influencer 40

Influencer Engagement Travel How To 40