Remove Campaign Remove Curation Remove Hashtag Remove Retail
article thumbnail

The Next Big Thing in Social: Top 7 Brands Embracing TikTok

Social Media Strategies Summit

TikTok’s content is also a sharp departure from the perfectly curated images made popular by the rise of Instagram. In the past year, TikTok has tested and launched advertising options including in-feed native video ads, brand takeovers, hashtag challenges, and more. It was the first-ever campaign of its kind on TikTok.

Brands 114
article thumbnail

18 Black Friday Marketing Strategies to Try in 2022

Hootsuite

Later, retailers adopted Black Friday. Email marketing campaign. Set up an email marketing campaign and watch your ROI grow, and grow, and grow. Use hashtags to reach new audiences. By using hashtags , you can connect with people who are interested in Black Friday deals and help them find your products and services.

Strategy 101
article thumbnail

11 Best Practices For More Instagram Followers

Keyhole.co

Sephora is a beauty retailer that uses reels on their Instagram account to showcase new makeup and skincare products, tutorials, and behind-the-scenes glimpses of their stores and events. Use potential hashtags Now, let’s talk about hashtags campaigns. Track keywords and hashtags with Keyhole 6.

article thumbnail

Selling on Instagram: Everything you need to know

Sprout Social

Whether you’re a retailer or ecommerce brand, publishing product photos is a no-brainer to reach your followers and digital window-shoppers alike. For example, TKMaxx encourages fans and followers to share their latest purchases on Instagram through their branded hashtags. Sure, retail giants might solely post promotion content.

Instagram 111
article thumbnail

Four Unique Brands to Learn From in 2020

Pixlee

While core metrics and KPI’s haven’t changed dramatically, new focuses like diversity & inclusion, coupled with varying levels of retail lockdown have transformed brand zeitgeist. Since the launch of their campaign, Michaels has donated $1 million worth of fabric– enough to make nearly 750,000 masks –to more than 70 organizations.

Brands 57
article thumbnail

The Increasing Demand for Ecommerce Content

Pixlee

After all, ecommerce is a segment of the retail industry that was born and raised in the digital age, and it often plays by different rules. Brands need more content that help shoppers envision what their experience would be like with that product, and UGC results in 29% higher web conversions than campaigns or websites without it.

UGC 52
article thumbnail

How an Instagram Account May Be a Game Changer in Promoting Your Business

Postcron

For instance, the engagement rates of a shopping and retail account will be vastly different from that of a public figure. Instagram makes it easy to discover new photos, make new friends and discover new businesses through hashtags, curated suggestions and Instagram’s handy Discover tab.

Instagram 130