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Our Shifting Notion of Search, Social and Mobile.

Direct Marketing Observations

10 years ago seems so 10 years ago in the world of search, social and mobile. Looking back at MySpace, it almost looks like pre-Y2k web Dev. If you think about what made MySpace popular, it wasn’t as much about the conversations as it was about creating your own content, your own page-it struck a nerve. doesn’t it?

Mobile 177
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Facebook Fans Mean Business (And Are More Likely to Buy)

Firebelly

51% of Facebook fans said they are more likely to purchase from at least a few brands they are fans of on Facebook. 60% said that being a Facebook fan of a brand would cause them to be more likely to recommend that brand to a friend. Your comment has not yet been posted. Your comment could not be posted. Error type: Your comment has been saved.

Buy 100
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Flashback: What Social Was Like in 2010 vs. 2020

Ignite Social Media

Instagram is launched to the public as a mobile iOS app in October 2010, becoming the top free photo-sharing app on the first day and gaining 25,000 users. Shopping and buying directly through social media platforms will become the new norm. The video description and channel information are moved. Instagram – 2010.

MySpace 134
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A Social Media Status Quo Pt.1-Japan

Mindjumpers

The population is extremely mobile-centric, which has lead brands to focus their energy on engaging consumers through social media on mobile devices. However the network’s slow reaction to become smartphone compatible was rather late and eventually resulted in a loss of users similar to Myspace. Behavioural insights.

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Is Being Too Social Ruining Social Media?

Direct Marketing Observations

What happens when you have so many options to do something or buy something or say something or share something in social? There will come a time where we just won’t want to share, chat, upload, download, friend, follow, or like from a social standpoint, a mobile standpoint, and a mobile social standpoint.

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The Instagram That You Hardly Know

Twist Image

When you add in photos and as a simple and easy way to share on the mobile/smartphone platform, it creates a combustion of usage (especially when mixed with some luck, good timing and proper relationships in Silicon Valley). The "winners" are the ones who are image-based, mobile and social. brand influencer. brand narrative.

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T-Commerce And The Rise Of Tablet Shopping

Twist Image

Think about this question another way: does the rise of the tablet make for a different shopping experience when compared to the desktop or mobile Web? After buying a tablet, 29% of tablet owners claimed they stopped surfing the Internet via their PC and/or laptop. When that happens, you are more likely to buy and try new experiences.

iPad 97