agora pulse

AUGUST 17, 2020

A social media strategy refers to a brand’s overall game plan for reaching prospective customers on social media. In other words, a social media strategy is the outline of what (and why) social media managers and digital marketing agencies are planning to do on social media.

Social Media 171

Social Media Strategy Marketing How To 171

Oktopost

NOVEMBER 16, 2023

But when it comes to social data, it’s not about how much data you have but rather how you leverage it. 75% of B2B buyers use social media to make buying decisions. For a competitive edge, benchmark against competitors’ social media data to reveal where your content may fall short.

Analysis 69

Analysis Data Sentiment Metrics 69

Webbiquity SMM

APRIL 30, 2020

Due to the importance of social media in digital marketing, most brands now maintain accounts on all the top social media platforms. Managing your Instagram account along with other platforms is not an easy task. Scheduling posts across these social networks is one of the most useful features of Crowdfire.

Instagram 160

Instagram Tools Hashtag Authentication 160

Sprout Social

JANUARY 24, 2024

Selecting influencer marketing goals that align with your social and marketing strategies will help you set a clear benchmark for success and move the needle in terms of social performance and achieving business goals. Not all social channels tell you both reach and impressions.

Metrics 93

Metrics Influencer Marketing Survey 93

Sprout Social

AUGUST 10, 2022

A recent report shows 76% of brands are planning to increase their influencer marketing budgets this year. Track trending hashtags, topics, music, challenges and more to create viral content with the right influencers. Does it offer analytics and reporting? Influencer marketing tools for social listening. Sprout Social.

Influencer 107

Influencer Tools Marketing Software 107

Hootsuite

SEPTEMBER 14, 2020

Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. They also offer social media management and scheduling tools. It’s useful for tracking promotions, branded hashtags , and Instagram contests in real-time.

Metrics 145

Metrics Analytics Instagram Tools 145

Keyhole.co

MARCH 20, 2024

Keyhole Keyhole is an all-in-one social media marketing tool that allows you to measure your online performance, keep an ear out for mentions, discover influencers who are the right fit, and conduct market research through one easy-to-use platform. B2B marketers agree that LinkedIn is the place to be for lead generation.

LinkedIn 52

LinkedIn Tools B2B Price 52

Hootsuite

MAY 31, 2023

Are you ready to tap into ChatGPT social media success? Social media managers have suffered too long with tedious, manual tasks. Luckily, ChatGPT, a conversational artificial intelligence (AI) tool that generates human-like content, promises to make social media success more attainable.

Social Media 140

Social Media HootSuite How To URL 140

Sprout Social

FEBRUARY 20, 2020

Olivia Jepson Sprout Social Media Strategist. As a social media manager, you have a unique understanding of social listening that positions you as the subject matter expert. Not all social platforms are created equal. Rachael Samuels Sprout Social Media Manager. Conversation.

Strategy 117

Strategy Sentiment Social Media Management Analysis 117

Hootsuite

NOVEMBER 10, 2021

Follow the lead of the big brands who are already optimizing the potential of TikTok, and tap into trending topics and hashtag challenges, experiment with TikTok live streams , or play around with editing tools and trending sounds to create high-energy short-form videos that represent your business. Use hashtags.

How To 143

How To Hashtag Trends Analytics 143

Sprout Social

SEPTEMBER 13, 2022

But that also means you have to step up your social video strategy. After all, half of TikTok users buy from brands they see on the platform. But the platform may not have all the tools you need to manage a scalable video campaign or strategy. Luckily, Sprout can help you manage your posts, analytics and more, all in one place.

Tools 116

Tools Strategy Video Library 116

Hootsuite

JULY 5, 2022

Hootsuite’s Global State of Digital April 2022 update reports that the average Instagram business account posts 1.64 Tip : Don’t be tempted to buy Instagram followers. Choose the right hashtags. Hashtags are an easy way to expand your reach, which is a key component of achieving Instagram follower growth. photo posts.

Instagram 110

Instagram Strategy HootSuite Hashtag 110

Buffer Social

NOVEMBER 13, 2023

In 2011, they took out a full-page ad in the New York Times emblazoned with the headline, “Don’t buy this jacket.” You can tie giveaways into this strategy — offer prizes to random winners who have used a certain hashtag or commented on a post.  Astoundingly, it worked. Source: Facebook 8.

Examples 92

Examples Campaign Discount Marketing 92

Sprout Social

FEBRUARY 15, 2024

Leverage AI and social listening Social listening gives you access to the unfiltered opinions of your target audience. Tracking metrics enables you to adjust your social media strategy to increase audience engagement. The hashtag should be short, unique and memorable. How do you compare?

Engagement 98

Engagement Tips Loyalty Metrics 98

Sprout Social

SEPTEMBER 14, 2023

They regularly post UGC, and use their branded hashtag #AerieReal to find creators to reach out to. And it’s only become more important to foster it—according to PwC, 26% of consumers stopped using or buying from a business in just the past year. Make sourcing this content even easier by creating a branded hashtag.

Strategy 116

Strategy Brands Content UGC 116

Sprout Social

MARCH 21, 2019

Among its comprehensive suite of social media management tools, Sprout Social also offers a powerful analytics solution for Twitter. Pull up custom analytics reports for any date range to understand how your posts are performing. Get a clear overview of your overall impressions through these reports.

Analytics 103

Analytics Twitter Tools Strategy 103

Sprout Social

JANUARY 26, 2021

Brands, however, are still slow to go all-in on TikTok—a mistake that Bre Schneide r, the Social Media Manager at US HealthConnect Inc., Don’t lump your content and campaign reports together. With a general report, you can overlook the specific details that take your social content strategy from good to great.

Social Media 142

Social Media Metrics Data Team 142

Sprout Social

NOVEMBER 19, 2020

Here's our detailed DMV foliage report: [link]. On World Mental Health Day 2020, they shared a health report with their massive global audience to teach them about the physical and mental benefits of the sport. The #GoByBike campaign spans across platforms, but on Instagram alone, people have used the hashtag over 88,000 times.

Travel 115

Travel Sports Exercises Sentiment 115

agora pulse

MAY 28, 2020

Use the #regram hashtag when you repost on Instagram. While attributing the original user who posted the image or video will foster goodwill between them and your brand, using the #regram hashtag will help convince other users that your brand is popular, ethical, and genuine. Making the Most of Your Content. Measuring Your Results.

Instagram 170

Instagram How To Hashtag Feed 170

agora pulse

OCTOBER 10, 2017

On a social media analytics report somewhere, you see a negative number, in red, in the section on “follower growth.” Solution: Only use social media management software that abides by Instagram’s policies. Buying followers. Sure, buying followers can increase your follower count in the short term.

Instagram 139

Instagram Policies Buy Software 139

Sprout Social

MAY 19, 2021

The Harris Poll, on behalf of Sprout Social, surveyed US consumers and business executives to better understand how they use social media and its impact on organizations. The report found that, as a result of positive social media interactions with a brand, consumers are more willing to: Buy from a brand (78%).

Engagement 130

Engagement Brands Review Influencer 130

Oktopost

DECEMBER 22, 2019

Customers like responsive brands, and more than three quarters of consumers are more likely to buy from brands they follow on social media. Oktopost specializes in social media management for B2B companies. If you’re really listening, you have a better chance of defining and steering the conversation.

Tools 116

Tools B2B Sentiment Notification 116

Hootsuite

JANUARY 24, 2022

Social media data mining also gives you key insights into your audience. Bonus: Get a free social media report template to easily and effectively present your social media performance to key stakeholders. What is social media data? Share the results in a social media report.

Data 94

Data Social Media HootSuite Template 94

Sprout Social

SEPTEMBER 30, 2021

The Sprout Social Index 2021™, UK & Ireland report found 54% of UK consumers use Instagram. Social commerce is on the rise too, with 63% buying from social in the last year. For example, TKMaxx encourages fans and followers to share their latest purchases on Instagram through their branded hashtags.

Instagram 106

Instagram Bazaarvoice Retail Feed 106

Hootsuite

MAY 4, 2020

It’s a black-hat social media trick , like engagement pods, which we tried out in 2018. Or buying Instagram followers —which results in an inflated follower count, zero engagement, and a long list of obviously fake followers. Customized Instagram analytics reports delivered automatically with the data that matters to you.

Instagram 140

Instagram HootSuite Software Comments 140

Later

JUNE 2, 2019

Whether that’s reporting on your Instagram Analytics, or collaborating with other brands for an Instagram campaign, when you know your content will Auto Publish without you, you can better focus your time on other tasks. How to Save Time on Instagram Tip #7: Collect and Save Your Best Hashtags. Posts with hashtags get 12.6%

Instagram 70

Instagram Template Templates Hashtag 70

Hootsuite

JULY 25, 2022

The Instagram CEO announced that hashtags don’t really matter on the platform anymore. First, he says that you really only need 3 to 5 hashtags instead of 30, and now this? Or are Instagram hashtags still the most powerful tool for discovery ? Easily track Instagram analytics and generate reports with Hootsuite.

Hashtag 144

Hashtag SEO Instagram HootSuite 144

Hootsuite

MARCH 15, 2021

A chance to buy a bigger following. Don’t spend money to cut corners — don’t buy Twitter mentions! Hashtags or keywords. using a branded hashtag , like in this example where a user included the branded hashtag for Emma Watson’s gender equality movement: #LeadershipDevelopment is a lifelong commitment to do better, be better.

Twitter 145

Twitter HootSuite Notification Analytics 145

Hootsuite

APRIL 11, 2022

And, it lets you easily create and save reports that you can send directly to your clients. If you’re a social media manager with multiple clients, you’ll have support for as many TikTok accounts as you add. This app provides real-time visualization of how well your hashtags, keywords, brand campaign, or event is doing.

Tools 110

Tools HootSuite Marketing Analytics 110

Hootsuite

MAY 13, 2020

According to a Business Insider Intelligence report, the market is set to nearly double from $8 billion in 2019 to $15 billion by 2022. Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2020. Get the full report now! Or re-emerging.

Influencer 145

Influencer Trends Marketing Guidelines 145

Hootsuite

JULY 4, 2022

You can also find a ton of data about TikTok users in Hootsuite’s Digital Report series. more likely than other platform users to create a post and tag a brand after buying a product. TikTok videos using the #Finance hashtag have 6.6 Connect it to your favorite social media management platform (Hootsuite, of course!).

Questions 104

Questions Banking Insurance HootSuite 104

Sprout Social

OCTOBER 10, 2019

Planning ahead for holidays and special events will give you time to craft high quality content to take advantage of trending hashtags and topics. For instance, we know hashtags like #Halloween, #Thanksgiving and #Christmas will be trending as it gets closer to those dates. 1 action brands can take to prompt consumers to buy.

Strategy 106

Strategy Tips Twitter Marketing 106

Mindjumpers

DECEMBER 9, 2015

Our ever-growing global network of Local Social Media Managers around the world helps us ensure contextually relevant content through social listening, content production and response management. Similar Posts: The Importance of Local Activation on Social Media: India.

Social Media 100

Social Media Trends Mobile Social Networking 100

The Realtime Report

JUNE 2, 2018

Using the same formatting on every social media channel. There’s no “one-size-fits-all” approach that applies to all social media platforms. For example, using hashtags is widely accepted and effective on Twitter and Instagram (and recently on LinkedIn), but not so much on Facebook.

Reputation 70

Reputation Social Media Syndication Insurance 70

The Realtime Report

MAY 30, 2018

Using the same formatting on every social media channel. There’s no “one-size-fits-all” approach that applies to all social media platforms. For example, using hashtags is widely accepted and effective on Twitter and Instagram (and recently on LinkedIn), but not so much on Facebook.

Reputation 70

Reputation Social Media Syndication Insurance 70

Hootsuite

JULY 2, 2019

Target employees share the volunteer work they do with the social hashtag #TargetVolunteers. It’s a great way for employees to showcase company culture and Target’s corporate social responsibility efforts at the same time. Recognition or a re-share on the main company social accounts can also be a great motivator.

Social Media 111

Social Media Guidelines HootSuite How To 111

agora pulse

SEPTEMBER 22, 2016

You are responsible for building awareness, selling tickets, managing attendee queries, keeping the momentum going during the event, ensuring that people are using the right hashtag and dealing with issues that arise. In the before phase of your event marketing focus on location or hashtags popular with your target market.

Eventful 60

Eventful Storify Curation How To 60