Twist Image

APRIL 9, 2014

How will this content help our potential customer make the best decision (and yes, this may even mean buying from someone else)? Is our content both findable and shareable to everyone that it needs to be? search engine. How will this piece of content help the decision makers be influenced? The path to purchase is complex.

Questions 102

Questions Content Press Release Findability 102

Webbiquity SMM

FEBRUARY 16, 2011

And on the buying side, a study from the ITSMA revealed that “LinkedIn is used by 58% of the respondents to find information or to talk to colleagues about solutions in the context of a purchase. How can you optimize your profile to be “findable&# for the right phrases within LinkedIn?

LinkedIn 189

LinkedIn Tips B2B Findability 189

Twist Image

JANUARY 1, 2015

Seems easy enough, especially if you''re ok with buying a one-way ticket and are not checking any luggage. It''s a dangerous game because I''m often finding better flights than the ones that the airline websites are showing at the top of their internal search engines. Why would the airlines mind? And, all of this is just the beginning.

Airlines 40

Airlines Data Wikipedia Brands 40

Convince & Convert

JANUARY 18, 2024

2023 was by far the most turbulent year for digital marketing, with generative AI having us all questioning the future of online findability and what we need to do to adapt. Generative AI will make buying journeys even more unpredictable but it also provides marketing opportunities we have never seen before. Perplexity.AI Perplexity.AI

Tools 120

Tools Marketing Findability Real Estate 120

ProBlogger

MAY 1, 2013

au) domain name I was making my blog more findable in search engines to Australians – but not to a global audience. The lesson I learned was that if I am serious about a brand, back myself and buy the domain early. I’m an Aussie but at the time of choosing my domain most of my readers were in the US.

Domain Name 47

Domain Name Findability Hosting Blogger 47

Diva Marketing Blog

APRIL 9, 2009

Academically, he studied Civil Engineering at Stanford University's School of Engineering. It's one of the best things because we now have, on a low or zero expenditure budget, tools which not too many years ago would have cost us thousands, even tens of thousands of dollars to buy or have built for us.

WordFrame 45

WordFrame Social Media Web 2.0 Lurker 45

Sprout Social

OCTOBER 21, 2021

Search engine results. Search engine optimization (SEO) plays a role in earned media. Every time you create content for your website, search engines take note. Including user-generated content as part of your content marketing strategy is one way to encourage more of these shoutouts.

Strategy 136

Strategy Tips Review Findability 136

Webbiquity SMM

JANUARY 3, 2012

Social media, content aggregation and curation , user-generated content and other developments have dramatically changed the B2B buying cycle over the past few years. Prospects often don’t surface until much later in the buying process than they did just a few years ago. Addressing Changes in the B2B Buying Cycle.

B2B 190

B2B Strategy Marketing Buy 190

Webbiquity SMM

JUNE 14, 2011

Steve is one of the most brilliant marketing strategists I know, and co-author of a new book, Revenue Engine. Among Steve’s observations and insights from the summit: • The buying process is now 1) online, 2) all about the buyer, and 3) complex (multiple stakeholders). • Buy his new book ! Steve Woods , Eloqua.

B2B 164

B2B Sentiment SEO Klout 164

Buffer Social

JULY 21, 2020

Conclusion Visual marketing plays a major role in influencing and swaying customers’ perceptions of the brand, and I find it pretty exciting that we finally get a visual marketing solution allowing brands to impact buyers’ buying decisions without forcing their branded imaginary on either customers or publishers.

Brands 94

Brands Marketing How To Case Study 94

Webbiquity SMM

AUGUST 28, 2012

Using Social Buttons to Enhance Search Engine Optimization by Practical eCommerce. It’s no secret that social signals are playing an increasing role in search engine rankings, but Jill Kocher provides additional detail behind the trend and recommendations for how to capitalize on it. Search and Social. I don’t scrapbook.

Social Media 207

Social Media Tips Tumblr Wikipedia 207

ProBlogger

MARCH 15, 2015

Does it need you to buy hosting separately? Make Your Blog Findable – By People and Search Engines Alike. Make it a habit to cross reference posts on your blog in new posts that you write, and link to them – this increases visibility for old content and makes it more authentic from the point of view of a search engine.

Findability 20

Findability SEO Analysis Tumblr 20

Convince & Convert

MAY 19, 2010

This means the best kinds of marketing content need to be findable by Google (and the others), properly tagged, and optimized for search engines. However, that Facebook profile update is not inherently discoverable by search engines — creating a weakness for that tool. Content isn’t king, optimized content is king.

Social Media 140

Social Media Strategy Consultant Social CRM 140

Techipedia: Tamar Weinberg

JANUARY 5, 2011

The Perfect Social Media Measurement Plan (Search Engine Land): Brian Massey illustrates a system that gives reliable conversion data to a spreadsheet automatically. How to Improve Your LinkedIn ROI by Tweaking Your Profile (Sharisax): Make yourself findable by optimizing your profile. How many of these tips do you follow regularly?

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Convince & Convert

MAY 12, 2012

A former product engineer for WL Gore & Associates, Brad is an expert telemark skier, mountain biker, mechanic, cook, humorist, and explorer. Not content with their baseline level of intrigue, Brad and Sheena decided to quit their jobs, buy a VW van, and spend three years driving across the world. Atomized Content is More Findable.

Findability 142

Findability eBook GPS Project 142