Pam Moore

APRIL 6, 2019

The new always on, always connected, digital and social world provides amazing opportunities for smart digital brand marketers and business leaders to develop, test, and launch marketing programs, campaigns, products and services to market in far less time than days past. know what people think of your brand?

Campaign 60

Campaign Social Media Content How To 60

Pam Moore

SEPTEMBER 19, 2017

Is the time you invest researching your audience, learning the social networks and pounding out mounds of content fruitful? If you are serious about obtaining an ROI from your content marketing efforts to grow your business, you don't want to miss this training. Bottom line… does your content convert to real business?

Content 164

Content Training ROI Compete 164

Webbiquity SMM

JUNE 20, 2011

Amid all of the hype, conferences, and rapid adoption of social media marketing by organizations from sole proprietors to the Fortune 100, there remains an undercurrent of skepticism. This surfaces in posts like Social Media Skepticism , 5 reasons why social media skeptics maybe right and Business social networking: where’s the ROI?

Social Media 205

Social Media ROI Social Networking Foursquare 205

Pam Moore

JULY 26, 2017

Or are you winging it with a little bit of social spaghetti thrown at the social network walls, hoping it sticks? Brand architectures that increase ROI and improve efficiencies. Humanizing your content and brand. Social Profit Factor Training Academy and Marketing Nutz Can Help! . Need more help?

Content 162

Content How To Marketing Case Study 162

Sprout Social

FEBRUARY 5, 2020

Social media is the world’s largest and most transparent focus group. Social listening lets you tap into that focus group, their conversations and the trends happening not just around your brand, but around your industry as a whole. What power!

Tools 94

Tools Sentiment How To Team 94

Kikolani

MAY 31, 2012

Building a good social media presence doesn’t have to take all your time. You just need to work smart, and focus on the activities that produce the highest ROI. Forget about the ROI. Even today, if you asked most companies why they’re using social media, they won’t be able to give you a straight answer.

Blogger 141

Blogger Social Media Tips ROI 141

Social Media Network Marketing

AUGUST 14, 2010

Saturday, August 14, 2010 How To Measure Your Social Media Efforts Social Media efforts like any other marketing effort requires that it be measured, monitored and be accountable. Typically in business terminology called Return On Investments or ROI. The next part is SEO. SEO work is like an investment.

Social Media 93

Social Media How To ROI Reputation 93

Techipedia: Tamar Weinberg

MAY 18, 2010

Your tweets, posts and comments should all be coordinated to meet the ultimate goal, which is to establish trust, build your brand, and increase sales. Which is why, of course, your business needs a killer social media strategy. surveys, focus groups, test marketing) often spend millions to locate their target markets.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Sprout Social

AUGUST 23, 2016

There’s skepticism around its effectiveness for local or small businesses because we see huge brands like Coca-Cola, Nike and Starbucks get all the success. However, social media can benefit businesses of any size. 46% of millennials rely on social media when making purchase online. Marketers spent more than $8.3

Social Media 40

Social Media Avatar Social Networking Compete 40

Sprout Social

JULY 6, 2023

Virtually all business leaders believe social media data and insights have a profound impact on top business priorities, according to The 2023 State of Social Media report. How does analyzing social media data work? Essential intel you can pass along to your brand and R&D teams.

Data 133

Data Social Media Metrics Analytics 133

Convince & Convert

APRIL 1, 2010

In the age of the real-time Web, when every customer is a potential reporter, and there’s no place for brands to hide, you cannot rely on sloganeering. I've seen a ton of organizations missing the boat on integrating everything in their marketing mix so that it's at the very least, a consistent brand message.

Social Media 120

Social Media Content Analysis Sports 120

Convince & Convert

MARCH 3, 2010

Consumers are using social media (especially Twitter) as a 1-800 line, and agencies should be helping their clients answer the social telephone by setting up listening posts and protocols, and trying marketing to customer service in real-time. link] Patrick Good stuff Jay. link] Patrick Good stuff Jay.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Buffer Social

JANUARY 2, 2019

2019 is here and gone are the days where generating audience engagement on social media was primarily a passive process. The brands that are successful in delivering personalized experiences to their audiences are the brands that are likely to thrive with their social media strategies in the coming year.

Trends 111

Trends Social Media Data Authentication 111

Convince & Convert

JULY 28, 2010

This is the strategy of creating a Social FAQ. Website surveys, email surveys, Facebook inquiries, focus groups, telephone calls to 25 customers each month. Think outside your brand or service; another example is Kodak. Think outside your brand or service; another example is Kodak. Which brands of paint are best?

Social Media 148

Social Media Strategy Consultant B2B 148

Convince & Convert

JUNE 23, 2010

Crowdsourcing is evolving beyond the shiny contest model (Doritos’ “Crash the Super Bowl” ) and into something more meaningful to the brands embracing it and the consumers contributing to it. What is the next generation of crowdsourcing? Market research is as important to most companies as the payroll department. We know better now.

Crowdsourcing 121

Crowdsourcing Social Media Strategy Construction 121

Convince & Convert

SEPTEMBER 20, 2010

consumers from ExactTarget and CoTweet (they are clients) called Twitter X-Factors shows that just 5% of Americans follow even one brand on Twitter. Put another way, the Twitter audience that’s connected to brands is just slightly larger than the population of Illinois. A new research study of 1,400 U.S. Interaction.

Social CRM 145

Social CRM Twitter B2B CoTweet 145

Convince & Convert

JUNE 16, 2010

Yes, many use things like focus groups, gut instinct (entrepreneurs are notorious for this!), And, yes, much as I enjoy slighting “branding&# (I believe it’s most commonly used as an excuse to not creating demand) there remains value in creating awareness. to create confidence that often overlooks the obvious.

Social Media 119

Social Media Strategy Mobile Consultant 119